# Cordial Send a better message. With Cordial, every interaction is an opportunity for connection: brands with their customers, messages with data, strategy with results. Cordial is the only true marketing platform that empowers brands to fully automate their marketing strategies and power billions of high-conversion messages based on data—while producing record-breaking customer engagement and revenue growth. We’re an award-winning, high-growth company on a mission to help brands send a better message. ## Resources ### [Partnerships as a Growth Engine at VIP Connect](/content/resources/vip-connect-stay-tuned/index.html) - [Marketing Strategy](/content/category/marketing-strategy/index.html) ### [What Leaders Can Learn from an Olympic Medalist](/content/resources/learn-from-olympian/index.html) - [Marketing Strategy](/content/category/marketing-strategy/index.html) ### [Cordial Connect NYC hot takes: The truth about AI shopping](/content/resources/cordial-connect-nyc-hot-takes-the-truth-about-ai-shopping/index.html) - [AI](/content/category/ai/index.html) - [Marketing Strategy](/content/category/marketing-strategy/index.html) ### [The hidden signals holiday data can’t see: Why emotional intent is the next frontier](/content/resources/the-hidden-signals-holiday-data-cant-see-why-emotional-intent-is-the-next-frontier/index.html) - [Marketing Strategy](/content/category/marketing-strategy/index.html) ### [Why your holiday marketing is missing the mark (and costing you sales)](/content/resources/why-your-holiday-marketing-is-missing-the-mark-and-costing-you-sales/index.html) - [Marketing Strategy](/content/category/marketing-strategy/index.html) - [Retail Marketing](/content/category/retail-ecommerce/index.html) ### [From attention to intention: Why listening is the real superpower this holiday season](/content/resources/from-attention-to-intention-why-listening-is-the-real-superpower-this-holiday-season/index.html) - [Marketing Strategy](/content/category/marketing-strategy/index.html) ### [Find the rhythm: Turning data into decisions that drive revenue](/content/resources/find-the-rhythm-turning-data-into-decisions-that-drive-revenue/index.html) - [Marketing Strategy](/content/category/marketing-strategy/index.html) ### [Smarter, not louder: The secret to post-purchase retention](/content/resources/smarter-not-louder-the-secret-to-post-purchase-retention/index.html) - [Marketing Strategy](/content/category/marketing-strategy/index.html) ### [Strike a chord: Why discount-driven “loyalty” is a trap and what to do instead](/content/resources/strike-a-chord/index.html) - [Marketing Strategy](/content/category/marketing-strategy/index.html) ### [Brands Battle for Attention as AI Redefines the Funnel](/content/resources/brands-battle-for-attention-as-ai-redefines-the-funnel/index.html) - [Marketing Strategy](/content/category/marketing-strategy/index.html) ### [Mind reading for retailers: Rack Room Shoes’ secret to capturing attention](/content/resources/mind-reading-for-retailers-rack-room-shoes-secret-to-capturing-attention/index.html) - [AI](/content/category/ai/index.html) - [Marketing Strategy](/content/category/marketing-strategy/index.html) ### [Retail readiness 2025: Testing, targeting, and AI that delivers](/content/resources/retail-readiness-2025-testing-targeting-and-ai-that-delivers/index.html) - [AI](/content/category/ai/index.html) - [Retail Marketing](/content/category/retail-ecommerce/index.html) ### [The evolution of personalized marketing: What consumers really want in 2025](/content/resources/the-evolution-of-personalized-marketing-what-consumers-really-want-in-2025/index.html) - [Consumer Behavior](/content/category/trends-consumer-behavior/index.html) ### [Right on time: Capturing conversions in the moments that matter](/content/resources/right-on-time/index.html) - [Marketing Strategy](/content/category/marketing-strategy/index.html) ### [Marketer of the Moment: Katie Wolfe, Torrid](/content/resources/marketer-of-the-moment-katie-wolfe-torrid/index.html) - [Clients](/content/category/clients/index.html) ### [6 truths from CommerceNext Growth Show that are defining retail’s future](/content/resources/6-truths-from-commercenext-growth-show-that-are-defining-retails-future/index.html) - [Marketing Strategy](/content/category/marketing-strategy/index.html) ### [Don’t miss a beat: Building customer journeys that adapt and respond](/content/resources/dont-miss-a-beat/index.html) - [Marketing Strategy](/content/category/marketing-strategy/index.html) ### [Modernizing your messaging programs (without the overwhelm)](/content/resources/modernizing-your-messaging-programs-without-the-overwhelm/index.html) - [Marketing Strategy](/content/category/marketing-strategy/index.html) ### [Signal vs. noise: Capturing attention when customers are ready to buy](/content/resources/signal-vs-noise-capturing-attention-when-customers-are-ready-to-buy/index.html) - [Marketing Strategy](/content/category/marketing-strategy/index.html) ### [Marketer of the Moment: Lainna Fader, Forbes](/content/resources/marketer-of-the-moment-lainna-fader-forbes/index.html) - [Clients](/content/category/clients/index.html) ### [3 things keeping brand executives up at night in 2025](/content/resources/3-things-keeping-brand-executives-up-at-night-in-2025/index.html) - [Marketing Strategy](/content/category/marketing-strategy/index.html)