# How can we help?

## Overview

Available during message creation, the Message Assistant uses your [Message Insights Reports](https://support.cordial.com/hc/en-us/articles/31340982299533) to analyze message content and provide actionable recommendations for optimization. The Message Assistant eliminates guesswork and helps you create impactful, data-driven content.

Instead of spending hours analyzing message performance reports and manually conducting content analysis for different audiences, this powerful tool does the heavy lifting for you.

The Message Assistant analyzes every element of your message and gives brand-based suggestions for:

> - _Images_
> - _Color scheme_
> - _Text content_
> - _Subject lines_
> - _Call-to-action content_

The Message Assistant is part of the premium tier of Cordial Edge features. Contact your CSM to learn more.

## Use the Message Assistant

1. Navigate to **Messages > Create New Message** or select an existing draft.
2. Set the schedule, audience, and create a subject line for your message.
3. Select **Edit** in the **Message Content** pane.
4. Put in your creative content using [Sculpt](https://support.cordial.com/hc/en-us/articles/360002634012) or the [HTML Editor](https://support.cordial.com/hc/en-us/articles/115005531308).
5. Click **Analyze Message**.

6. The Message Assistant will analyze your current message, using your Message Insights Reports to establish context and brand relevance.
7. Revise your message content accordingly.