# cordial.com > AI-optimized mirror of cordial.com containing 1182 pages totalling 729,434 words of clean markdown content, structured data, and semantic HTML. Original source: https://cordial.com. Last updated: 2026-07-18T07:04:46.886Z. Each page is available as HTML (with JSON-LD structured data) and Markdown (text-only, ideal for LLMs and RAG). ## Homepage - [integrations-ingest-svc-use1/index.html](/content/integrations-ingest-svc-use1/index.html) (123 words) - [integrations-ingest-svc-usw2/index.html](/content/integrations-ingest-svc-usw2/index.html) (164 words) - [integrations-ingest-svc/index.html](/content/integrations-ingest-svc/index.html) (144 words) - [Human understanding at scale | Cordial](/content/understand/index.html): Cordial uses AI to help you connect with your customers for a new level of human understanding (136 words) - [Cordial for Developers — Headless cross-channel marketing](/content/developers/index.html): Build agents, services, and custom experiences on Cordial. MCP server, CLI, REST API, and agentic tools for the headless cross-channel marketing platform. (822 words) - [Cordial | Cross-Channel Marketing Platform](/content/site-root.html): Cordial is a cross-channel marketing platform built for enterprise brands to personalize email, SMS, and push campaigns that drive growth. (389 words) ## Articles & Blog Posts - [The page you were looking for doesn't exist – Cordial Knowledge Base](/content/support/hc/en-us/categories/115000929668/index.html) (26 words) - [The page you were looking for doesn't exist – Cordial Knowledge Base](/content/support/hc/en-us/categories/360000278691-experiments/index.html) (26 words) - [The page you were looking for doesn't exist – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005533108/index.html) (21 words) - [Mobile App Marketing Archives | Cordial](/content/resources/press_topic/mobile-app-marketing/index.html) (27 words) - [Delete contacts – Cordial Knowledge Base](/content/support/hc/en-us/articles/115007203867-delete-contacts/index.html): Overview Contacts can be deleted/removed from Cordial via the UI or using the REST API. This action will permanently delete contacts from... (284 words) - [Cordial Edge ™ – Cordial Knowledge Base](/content/support/hc/en-us/categories/26752895471629/index.html): Cordial Edge is a first-of-its-kind multimodal AI technology platform that provides highly relevant, brand-specific models to help... (48 words) - [Audience rule definitions – Cordial Knowledge Base](/content/support/hc/en-us/articles/7534448256397-audience-rule-definitions/index.html): Overview Below is a complete list of available audience rules and their definitions. Audience rule definitions You can use audience rules... (5,039 words) - [Embedded JavaScript Listener – Cordial Knowledge Base](/content/support/hc/en-us/sections/204163538-embeded-javascript-listener/index.html) (52 words) - [Message body experiments – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005533008-message-body-experiments/index.html): Overview In addition to subject line experiments, you can build multi-variant message body experiments using Sculpt Experiment Blocks or... (966 words) - [Export contacts – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005530888-export-contacts/index.html): Overview Cordial makes it easy for anyone on your team to export contacts into CSV or JSONL files that you can immediately utilize with... (430 words) - [Swap supplements: update and insert large data sets – Cordial Knowledge Base](/content/support/hc/en-us/articles/360048475632-swap-supplements-update-and-insert-large-data-sets.html): Overview Updating hundreds of millions of records in a large supplement collection can be a time-intensive process and there are times... (625 words) - [Monthly release notes – Cordial Knowledge Base](/content/support/hc/en-us/sections/115000944092/index.html): Click the Follow button to get email notifications for our monthly releases. (62 words) - [Personalization Archives | Cordial](/content/resources/press_topic/personalization/index.html) (82 words) - [Data Job logs – Cordial Knowledge Base](/content/support/hc/en-us/articles/115008871127-data-job-logs/index.html): Overview The Jobs log page provides real-time information for past and present Data Jobs and activity in Cordial. Access the Jobs log 1.... (247 words) - [Contact identifiers – Cordial Knowledge Base](/content/support/hc/en-us/articles/360043154271-contact-identifiers/index.html): Overview Cordial consolidates all of your contact data—regardless of source—and makes it ready for immediate use in your messaging... (709 words) - [Download Contact Profiles – Cordial Knowledge Base](/content/support/hc/en-us/articles/360004024852-download-contact-profiles/index.html): Overview Contact Profiles can be downloaded from the system in the UI or using our REST API. A Contact Profile includes all data... (208 words) - [adjusting-your-ecommerce-marketing-strategy-on-the-fly.html](/content/adjusting-your-ecommerce-marketing-strategy-on-the-fly.html) (42 words) - [Platform status – Cordial Knowledge Base](/content/support/hc/en-us/sections/360000104832/index.html) (49 words) - [SMS Marketing Guide | Cordial](/content/strengthen-customer-loyalty-sms-marketing-guide/index.html): This practical guide can help your brand build an effective SMS marketing strategy and drive higher levels of customer loyalty., (123 words) - [Subject line experiments in batch messages – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005532988-subject-line-experiments-in-batch-messages.html): Overview A subject line experiment allows you to test multiple subject lines in a single message to optimize the following conversion... (844 words) - [Message automation use cases – Cordial Knowledge Base](/content/support/hc/en-us/sections/115001576507/index.html): This section features step-by-step use cases for message automations. (23 words) - [Outlook receiver profile – Cordial Knowledge Base](/content/support/hc/en-us/articles/360034202012-outlook-receiver-profile/index.html): Overview Throughout the deliverability landscape, there are Internet Service Providers (ISPs) that are classified as Tier 1 and Tier 2.... (717 words) - [Gmail & deliverability – Cordial Knowledge Base](/content/support/hc/en-us/articles/360004587251-gmail-deliverability/index.html): Overview While engagement is key at top-tier mailbox providers, Gmail is most notable due to its filtering based not only on a user's... (762 words) - [What factors could contribute to message delivery delays? – Cordial Knowledge Base](/content/support/hc/en-us/articles/360044053531-what-factors-could-contribute-to-message-delivery-delays.html): Overview Email delivery delays can occur for many different reasons. Before we discuss the reasons for delays, let’s start by talking... (587 words) - [When is a contact's email flagged as invalid? – Cordial Knowledge Base](/content/support/hc/en-us/articles/217421247-when-is-a-contact-s-email-flagged-as-invalid.html): Overview This article describes different types of message bounces and how Cordial handles invalid contacts. What is a bounce? When an... (428 words) - [integrations-ingest-svc/docs/api-docs-json.html](/content/integrations-ingest-svc/docs/api-docs-json.html) (5,969 words) - [Data validation/hygiene vendors and tips – Cordial Knowledge Base](/content/support/hc/en-us/articles/360001264452-data-validation-hygiene-vendors-and-tips.html): Overview There are many different solutions available to verify the validity, deliverability, and potential riskiness of your emails.... (284 words) - [Reputation: what it is and why it matters – Cordial Knowledge Base](/content/support/hc/en-us/articles/360001317672-reputation-what-it-is-and-why-it-matters.html): Overview A major principle in achieving stellar deliverability is, building, maintaining, and sometimes repairing sender reputation. A... (372 words) - [Email sending subdomains – Cordial Knowledge Base](/content/support/hc/en-us/articles/115002191992-email-sending-subdomains/index.html): Delegate a subdomain to Cordial Cordial recommends that DNS be delegated from our clients to Cordial so that our systems can ensure the... (382 words) - [Cordial DNS Records: BIMI – Cordial Knowledge Base](/content/support/hc/en-us/articles/360043582112-cordial-dns-records-bimi/index.html): Overview At its simplest, BIMI (Brand Indicators for Marketing Identification) is a new DNS record that allows participating ISPs to... (322 words) - [How do I move an existing “from” domain to Cordial? – Cordial Knowledge Base](/content/support/hc/en-us/articles/360044047931-how-do-i-move-an-existing-from-domain-to-cordial.html): What's required to use my existing "from" domain over at Cordial? The client must be able to edit the DNS records of the “from”... (298 words) - [Sign up to Cordial](/content/support/auth/v3/register/index.html) (57 words) - [Personalization and Smarty – Cordial Knowledge Base](/content/support/hc/en-us/categories/115000927327-cordial-template-syntax-smarty/index.html): Using Cordial's custom syntax, you can personalize message content for each contact by taking advantage of variables, link functions,... (133 words) - [Cordial DNS Records: SPF – Cordial Knowledge Base](/content/support/hc/en-us/articles/360043598412-cordial-dns-records-spf/index.html): Overview Sender Policy Framework (SPF) is a DNS text record that tells the receiving server who is authorized to send email on behalf of... (239 words) - [Why are special characters not rendering in emails? – Cordial Knowledge Base](/content/support/hc/en-us/articles/115003793132-why-are-special-characters-not-rendering-in-emails.html): Overview If you're sending emails that contain a foreign language, it's likely that you're using special characters that may not render... (107 words) - [Reset your password for Cordial](/content/support/auth/v3/password/forgot/index.html) (31 words) - [Do hard bounces get marked as unsubscribed? – Cordial Knowledge Base](/content/support/hc/en-us/articles/217421837-do-hard-bounces-get-marked-as-unsubscribed.html): No they do not. Hard bounces are marked as invalid, leaving the subscribe status unchanged from its status of either subscribed, none or... (94 words) - [Get event data (getEventRecords method) – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005693247-get-event-data-geteventrecords-method/index.html): Overview The data stored within the Contact Activities Collection can be referenced and used within any message body. Our example For our... (1,020 words) - [Wines 'Till Sold Out | Cordial](/content/clients/wines-til-sold-out/index.html): How WTSO gained access to deeper audience insights, builds personalized cross-channel marketing campaigns, and grows sales. (573 words) - [Get XML Feed (getSimpleXML) – Cordial Knowledge Base](/content/support/hc/en-us/articles/115001808792-get-xml-feed-getsimplexml/index.html): Overview The data stored within an externally hosted XML feed can be referenced and used within any message body. Our example For our... (714 words) - [Set priority across multiple Podium Orchestrations – Cordial Knowledge Base](/content/support/hc/en-us/articles/9024628496013-set-priority-across-multiple-podium-orchestrations.html): Overview You can use delay times with trigger events to set priority in your Podium Orchestrations. This can be useful when interacting... (389 words) - [Monthly release notes – Cordial Knowledge Base](/content/support/hc/en-us/sections/115000944092-cordial-release-notes/index.html): Click the Follow button to get email notifications for our monthly releases. (59 words) - [The page you were looking for doesn't exist – Cordial Knowledge Base](/content/support/hc/en-us/articles/hc/en-us/articles/203886108-automation-templates/index.html) (26 words) - [Put and Post JSON (putJSON and postJSON methods) – Cordial Knowledge Base](/content/support/hc/en-us/articles/8493704204301-put-and-post-json-putjson-and-postjson-methods.html): Overview The data stored within an externally-hosted server can be retrieved or updated by making a post/putJSON request to an API... (776 words) - [Message Reports – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005364927-message-reports/index.html): Overview Message Reports allow you to view detailed data about messages sent from Cordial, giving you insight on a wide variety of... (1,542 words) - [Roles and Permissions – Cordial Knowledge Base](/content/support/hc/en-us/articles/360048062092-roles-and-permissions/index.html): Overview Cordial uses a role-based access model that allows you to group permissions into roles—and then assign those roles to individual... (648 words) - [May 2024 – Cordial Knowledge Base](/content/support/hc/en-us/articles/27174645289357-may-2024/index.html): React Native SDK Our React Native SDK enables you to integrate Cordial into your iOS and Android applications built with React Native.... (357 words) - [Get JSON Feeds (getJson method) – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005857328-get-json-feeds-getjson-method/index.html): Overview The data stored within an externally hosted JSON feed can be referenced and used within any message body. Our example For our... (765 words) - [March 2024 – Cordial Knowledge Base](/content/support/hc/en-us/articles/25456490572045-march-2024/index.html): Test messages and groups Easily send test messages to specified members of your team with Test Groups. When creating new messages or... (200 words) - [September 2025 – Cordial Knowledge Base](/content/support/hc/en-us/articles/39987551317133-september-2025/index.html): SMS Incoming system event Added support for “Incoming” SMS system events to Audience Builder and Event Data reports to enable better... (120 words) - [Engagement Momentum – Cordial Knowledge Base](/content/support/hc/en-us/articles/36122729003917-engagement-momentum/index.html): Overview The Engagement Momentum model measures the intensity and regularity of a customer's interaction with your brand over the course... (474 words) - [Update contact attribute or list values – Cordial Knowledge Base](/content/support/hc/en-us/articles/115006187928-update-contact-attribute-or-list-values.html): Overview Using Smarty utilities, you can update contact attributes and list values when a message is sent. It's a highly useful tactic to... (604 words) - [Multi-factor authentication – Cordial Knowledge Base](/content/support/hc/en-us/articles/360004846512-multi-factor-authentication/index.html): OverviewIn this article, you'll learn how to set up, use, and reset multi-factor authentication (MFA) in Cordial.MFA adds a second layer... (587 words) - [July 2024 – Cordial Knowledge Base](/content/support/hc/en-us/articles/28873971135117-july-2024/index.html): Copy URL button on Sculpt Blocks Copy the URL of Sculpt Blocks with one click to streamline the process of reusing Blocks in Templates... (209 words) - [How to send mobile app messages that build loyalty and stay relevant | Cordial](/content/press/how-to-send-mobile-app-messages-that-build-loyalty-and-stay-relevant.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (100 words) - [Frequency Optimization – Cordial Knowledge Base](/content/support/hc/en-us/articles/36253942165645-frequency-optimization/index.html): OverviewFrequency Optimization is designed to intelligently manage how often each contact receives promotional email messages. By... (687 words) - [April 2025 – Cordial Knowledge Base](/content/support/hc/en-us/articles/36253881355021-april-2025/index.html): SMS Generator Cordial's AI-powered SMS copy and experiments generator is designed to streamline the process of creating personalized... (231 words) - [October 2024 – Cordial Knowledge Base](/content/support/hc/en-us/articles/31482952517133-october-2024/index.html): Channel Affinity Cordial AI Channel Affinity gives you the ability to communicate with customers in the channel where they're most likely... (237 words) - [October 2025 – Cordial Knowledge Base](/content/support/hc/en-us/articles/40786514708749-october-2025/index.html): AI-Powered Email Subject Line Generator v2Generate five on-brand, high-performing subject line options using Cordial Edge AI. Now... (302 words) - [June 2025 – Cordial Knowledge Base](/content/support/hc/en-us/articles/37795088647437-june-2025/index.html): Add High-Quality QR Codes to Your Messages Generate and insert high-resolution QR codes directly into your messages. Perfect for driving... (193 words) - [January 2025 – Cordial Knowledge Base](/content/support/hc/en-us/articles/33916659639821-january-2025/index.html): Email Click Map Track and visualize where customers interact with your messages to pinpoint engagement hotspots and uncover conversion... (170 words) - [March 2025 – Cordial Knowledge Base](/content/support/hc/en-us/articles/35460015626637-march-2025/index.html): Message Insights reports Powered by Cordial Edge, Message Insights reports use multimodal AI technology to help you understand what... (158 words) - [User Activities – Cordial Knowledge Base](/content/support/hc/en-us/articles/8715091107853-user-activities/index.html): Overview The User Activities dashboard provides insight on specific users and activities within Cordial, empowering you to troubleshoot... (262 words) - [August 2024 – Cordial Knowledge Base](/content/support/hc/en-us/articles/29797386042125-august-2024/index.html): Enhanced Tealium integration The new Cordial Connector simplifies the process of triggering Cordial email sends in Tealium, helping you... (104 words) - [April 2024 – Cordial Knowledge Base](/content/support/hc/en-us/articles/26339139490061-april-2024/index.html): Contact Profile enhancements Easily access and edit customer information with our Contact Profile enhancements. Channels, attributes,... (138 words) - [July 2025 – Cordial Knowledge Base](/content/support/hc/en-us/articles/38315935390861-july-2025/index.html): TikTok Audience Sync Sync Cordial audiences directly into TikTok Ads Manager to expand reach and drive better ad performance. No manual... (233 words) - [August 2025 – Cordial Knowledge Base](/content/support/hc/en-us/articles/39310300300813-august-2025/index.html): RCS Support We are thrilled to announce the launch of our Rich Communication Services (RCS) channel. This represents a significant... (209 words) - [September 2024 – Cordial Knowledge Base](/content/support/hc/en-us/articles/30687364516621-september-2024/index.html): Enhanced Dashboard The Dashboard provides a clear view of message performance and engagement trends for quick understanding and... (124 words) - [February 2025 – Cordial Knowledge Base](/content/support/hc/en-us/articles/34639153260685-february-2025/index.html): Export Click Map CSV Export a CSV file of your Click Map analytics to uncover data-driven insights for message engagement. Learn more... (57 words) - [May 2025 – Cordial Knowledge Base](/content/support/hc/en-us/articles/37085919632653-may-2025/index.html): Simple Editor improvements Improvements to the Simple Editor including enhancements to saving the current message as a template, new... (106 words) - [SFTP public key authentication – Cordial Knowledge Base](/content/support/hc/en-us/articles/360033230732-sftp-public-key-authentication/index.html): Overview SFTP public keys are used as an alternative authentication method for establishing secure FTP connections when importing and... (359 words) - [Single sign-on – Cordial Knowledge Base](/content/support/hc/en-us/articles/6762614083469-single-sign-on/index.html): Overview Cordial's single sign-on (SSO) feature allows you to utilize a third party identity provider to manage authentication and... (219 words) - [February 2024 – Cordial Knowledge Base](/content/support/hc/en-us/articles/24538188559245-february-2024/index.html): Modernized Image Library We optimized our Image Library to make it even easier to use. Enhancements include the ability to insert images... (384 words) - [Security best practices – Cordial Knowledge Base](/content/support/hc/en-us/articles/13770269788941-security-best-practices/index.html): Overview In order to securely use Cordial, we recommend following the best practices described below. Regularly audit users A routine... (265 words) - [Unsubscribe Risk – Cordial Knowledge Base](/content/support/hc/en-us/articles/28041972882061-unsubscribe-risk/index.html): OverviewWith the Cordial Edge Unsubscribe Risk model, you can see which customers are at risk of churn based on the past 90 days of their... (592 words) - [String contains – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005856548-string-contains/index.html): Overview The strContains utility can be used to find a string of characters within another string of characters. Examples Our example... (238 words) - [Future Average Order Value – Cordial Knowledge Base](/content/support/hc/en-us/articles/36097089198605-future-average-order-value/index.html): Overview The Average Order Value (AOV) model makes a data-backed prediction of a customer's average order value over the course of their... (359 words) - [The page you were looking for doesn't exist – Cordial Knowledge Base](/content/support/hc/article_attachments/index.html) (21 words) - [Add send properties – Cordial Knowledge Base](/content/support/hc/en-us/articles/360013252232-add-send-properties/index.html): Overview The Smarty utility addSendProperties allows you to add key/value pairs to the properties object of system events related to the... (220 words) - [Hashing algorithms – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005855708-hashing-algorithms/index.html): Overview Cordial supports multiple methods to encode text strings with hashing algorithms. This is useful when passing sensitive... (130 words) - [Social Audiences Automations – Cordial Knowledge Base](/content/support/hc/en-us/articles/360032945111-social-audiences-automations/index.html): Overview Social Audiences Automations allow you to target social media ads to your contacts by uploading new or existing Cordial... (1,320 words) - [Audience Builder – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005532168-audience-builder/index.html): Overview The Audience Builder empowers you to create dynamic segments of contacts for sending messages, searching contacts, and filtering... (1,039 words) - [Revenue attribution – Cordial Knowledge Base](/content/support/hc/en-us/articles/8610014416397-revenue-attribution/index.html): Overview By taking advantage of revenue attribution, you can analyze message performance based on the revenue a message generated.... (1,040 words) - [Send Webhook – Cordial Knowledge Base](/content/support/hc/en-us/articles/115008738267-send-webhook/index.html): Overview The sendWebhook utility allows you to ping a URL at the time a message renders (preview or send). This is useful if you need to... (92 words) - [Contact attributes – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005528368-contact-attributes/index.html): Overview Contact attributes contain information specific to each contact and are stored in the contact collection as strings, numbers,... (1,928 words) - [Lists – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005528428-lists/index.html): Overview Lists allow you to segment contacts in ways relevant to your business. List names may relate to subscriptions such as newsletter... (1,648 words) - [Event Data Report – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005533268-event-data-report/index.html): Overview The Event Data Report page provides a log of all customer behavior events—also called contact activities—in chronological order.... (552 words) - [Cordial Dashboard – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005364887-cordial-dashboard/index.html): OverviewThe Cordial Dashboard visualizes message performance and engagement trends for easy understanding and actionable insights.... (798 words) - [Message Insights reports – Cordial Knowledge Base](/content/support/hc/en-us/articles/33756684441741-message-insights-reports/index.html): Overview Message Insights reports use advanced AI vision technology to help you understand what elements of messages drive performance.... (367 words) - [Data Jobs and Transformations overview – Cordial Knowledge Base](/content/support/hc/en-us/articles/14659667437453-data-jobs-and-transformations-overview.html): Overview Data Jobs enable you to leverage customer data in several powerful ways. You can supply data from your Cordial account or from... (1,270 words) - [Retarget an audience segment – Cordial Knowledge Base](/content/support/hc/en-us/articles/360030956612-retarget-an-audience-segment/index.html): Overview Whether your campaign is a one-time batch message, recurring automation, or a series of Podium orchestrations, you can schedule... (653 words) - [Event Dashboards – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005533188-event-dashboards/index.html): Overview Event Dashboards are custom charts that display customer event behavior over time, enabling you to visualize important data. For... (320 words) - [Cordial Edge overview – Cordial Knowledge Base](/content/support/hc/en-us/sections/18989874393613-cordial-edge-overview/index.html): Cordial Edge ™ is a first-of-its-kind multimodal AI technology platform that generates highly relevant, brand-specific models to help... (35 words) - [Audience Trends Reports – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005364907-audience-trends-reports/index.html): Overview The Audience Trends Reports page enables you to view audience populations over time and compare behavior across audiences,... (214 words) - [Identity+ – Cordial Knowledge Base](/content/support/hc/en-us/articles/12620133429773-identity/index.html): Overview Identity+ builds upon the immense value of our embedded JavaScript Listener (also called our Identity solution) to help match... (313 words) - [Reporting – Cordial Knowledge Base](/content/support/hc/en-us/sections/33756223207181-reporting/index.html): Cordial's robust reporting tools empower you to get insight on every level of your messaging and engagement. (21 words) - [Cart items – Cordial Knowledge Base](/content/support/hc/en-us/articles/360002291932-cart-items/index.html): Overview Cart items consist of data about items placed in the shopping cart by visitors on your website. These items are stored with each... (865 words) - [barcodes-cfw/gen/p-eyjzew1ib2xvz3kioijjb2rlmzkilcj0zxh0ijoimjgznzm5odqilcjwywrk/index.html](/content/barcodes-cfw/gen/p-eyjzew1ib2xvz3kioijjb2rlmzkilcj0zxh0ijoimjgznzm5odqilcjwywrk/index.html) (2 words) - [Custom Google list unsubscribe process – Cordial Knowledge Base](/content/support/hc/en-us/articles/360055189551-custom-google-list-unsubscribe-process.html): Overview Gmail offers a feature where contacts can choose to unsubscribe from a list with a link in the message header. This is different... (363 words) - [Import contacts via Data Job – Cordial Knowledge Base](/content/support/hc/en-us/articles/10546029940109-import-contacts-via-data-job/index.html): Overview Before you can send messages in Cordial, you'll need to import your contacts. While you can add contacts to Cordial one at a... (814 words) - [Smart Code Assist – Cordial Knowledge Base](/content/support/hc/en-us/articles/360059635872-smart-code-assist/index.html): Overview Smart Code Assist is a type-ahead feature that makes it easier to write Smarty within your data transformations. Once you type... (302 words) - [Cordial data platform – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005361107-cordial-data-platform/index.html): Overview Cordial stores and exposes several data structures in order to build audiences, trigger messages, personalize content, and... (790 words) - [Get started with reporting and analytics in Cordial – Cordial Knowledge Base](/content/support/hc/en-us/articles/28715517653645-get-started-with-reporting-and-analytics-in-cordial.html): Overview Cordial offers in-depth reporting and analytics for messages, real-time customer activities, and behavioral trends for your... (243 words) - [Linked audiences – Cordial Knowledge Base](/content/support/hc/en-us/articles/27716113699341-linked-audiences/index.html): Linked audiences (also called nested audiences) are saved audiences you can use and combine in any message—batch messages, automated... (350 words) - [Analytics – Cordial Knowledge Base](/content/support/hc/en-us/sections/115001576587-analytics/index.html): Cordial's powerful analytics empower you to eliminate guesswork and make data-driven decisions about your messaging. (25 words) - [Audience building and segmentation – Cordial Knowledge Base](/content/support/hc/en-us/sections/360000599731-audience-building-and-segmentation/index.html) (28 words) - [Import contacts: prerequisites – Cordial Knowledge Base](/content/support/hc/en-us/articles/8122275111693-import-contacts-prerequisites/index.html): OverviewBefore you can import contacts in Cordial, you need to create contact attributes, list attributes, and your data file. If you've... (1,054 words) - [Engagement Analysis Dashboard – Cordial Knowledge Base](/content/support/hc/en-us/articles/41870284410893-engagement-analysis-dashboard/index.html): OverviewThe Engagement Analysis Dashboard is a visual way to evaluate customer behavior and guide marketing strategy. It helps you... (313 words) - [Contact Profile – Cordial Knowledge Base](/content/support/hc/en-us/articles/360057876832-contact-profile/index.html): Overview The Contact Profile page displays important touchpoints for a specific customer, providing quick access to highly useful data... (1,010 words) - [Export contacts via Data Job – Cordial Knowledge Base](/content/support/hc/en-us/articles/14925015752589-export-contacts-via-data-job/index.html): Overview Cordial makes it easy for anyone on your team to export contacts into CSV or JSONL files that you can immediately utilize with... (384 words) - [Subscriber Growth Dashboard – Cordial Knowledge Base](/content/support/hc/en-us/articles/40054593731213-subscriber-growth-dashboard/index.html): Overview The Subscriber Growth dashboard provides visibility into subscribed events, unsubscribed events, net growth per channel and... (131 words) - [Import contacts – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005530828-import-contacts/index.html): Overview Before you can send messages in Cordial, you need to import your contacts. While you can add contacts to Cordial one at a time,... (850 words) - [Predictive Insights – Cordial Knowledge Base](/content/support/hc/en-us/articles/44252910362893-predictive-insights/index.html): The Predictive Insights dashboard provides a visual overview of AI-generated predictions across your account. By aggregating predictive... (360 words) - [Submit a support ticket – Cordial Knowledge Base](/content/support/hc/en-us/articles/23101725734541-submit-a-support-ticket/index.html): Overview You can submit a support ticket for any issue or question you have about Cordial. This can include: Platform issues General... (902 words) - [The Cordial difference – Cordial Knowledge Base](/content/support/hc/en-us/articles/26567083301517-the-cordial-difference/index.html): Overview At Cordial, we've worked hard to improve upon what our competitors offer and give you something different, an agile messaging... (493 words) - [Data Jobs and transformations – Cordial Knowledge Base](/content/support/hc/en-us/sections/360010311491-data-jobs-and-transformations/index.html) (42 words) - [Customer Insights – Cordial Knowledge Base](/content/support/hc/en-us/sections/40054508700557-customer-insights/index.html): Customer Insights Dashboards (29 words) - [Data collections – Cordial Knowledge Base](/content/support/hc/en-us/sections/115001575047-data-collections/index.html) (42 words) - [Import file size limitations 100MB – Cordial Knowledge Base](/content/support/hc/en-us/articles/218572567-import-file-size-limitations-100mb/index.html): OverviewCordial has a system-imposed limitation of 100MB on importing files through the UI. To import files of this size or larger, you... (103 words) - [Contact data and management – Cordial Knowledge Base](/content/support/hc/en-us/sections/115001585408-contact-data-and-management/index.html) (46 words) - [Contact management – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005530808-contact-management/index.html): Overview Contacts are the foundation of your database. They're the people you communicate with through channels in your Cordial account.... (499 words) - [View headers of an email message – Cordial Knowledge Base](/content/support/hc/en-us/articles/360043385492-view-headers-of-an-email-message/index.html): Overview The headers of an email message can provide many different data points that can be used to troubleshoot deliverability issues.... (564 words) - [Import a list of unsubscribed contacts – Cordial Knowledge Base](/content/support/hc/en-us/articles/220318527-import-a-list-of-unsubscribed-contacts/index.html): Overview You can import lists of unsubscribed contacts using a Data Job. Import a list of unsubscribed contacts 1. Create a CSV file with... (196 words) - [Set and update contact subscribe status – Cordial Knowledge Base](/content/support/hc/en-us/articles/216876478-set-and-update-contact-subscribe-status/index.html): Overview Cordial makes it easy to set and update subscribe status across channels for one or multiple contacts. Setting previously... (130 words) - [Platform status – Cordial Knowledge Base](/content/support/hc/en-us/sections/360000104832-platform-status/index.html) (44 words) - [Cloudfare DigiCert update – Cordial Knowledge Base](/content/support/hc/en-us/articles/20993164145293-cloudfare-digicert-update/index.html): Overview Cordial uses Cloudflare to manage our SSL certificates. Cloudflare automatically refreshes server certificates approximately... (152 words) - [Support – Cordial Knowledge Base](/content/support/hc/en-us/sections/23129421444493-support/index.html) (43 words) - [Important holiday support information – Cordial Knowledge Base](/content/support/hc/en-us/articles/20988272648333-important-holiday-support-information.html): Holiday schedule Cordial will be closed on the following dates: Thursday, November 27 Friday, November 28 Wednesday, December 24... (127 words) - [Custom JavaScript overview (for developers) – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024573472-custom-javascript-overview-for-developers.html): Custom JavaScript (boxes): form submission functions Some custom JavaScript functions at the box-level run exclusively as part of a... (1,836 words) - [legal/sub-processor-list/feed-rss.html](/content/legal/sub-processor-list/feed-rss.html) (31 words) - [Message localization – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024104672-message-localization/index.html): Overview Cordial's flexible messaging platform makes it possible for you to deliver content in a contact's preferred language. This... (1,057 words) - [Lightbox conditions – Cordial Knowledge Base](/content/support/hc/en-us/articles/360028176572-lightbox-conditions/index.html): Overview Lightbox conditions are rules that specify when a lightbox should display. If a lightbox doesn't have at least one condition... (1,481 words) - [Smarty variable modifiers – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005691767-smarty-variable-modifiers/index.html): Overview Sometimes data is not stored in a format that makes sense to print in your message body. Variable modifiers allow you to... (807 words) - [A/B tests in web forms – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024615992-a-b-tests-in-web-forms/index.html): Overview Creating several variations of a lightbox with the same conversion goal is an excellent way to determine which type of lightbox... (702 words) - [Google Analytics for event tracking – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024917911-google-analytics-for-event-tracking/index.html): Overview This article details how to set up Google Analytics for event tracking. Set up Google Analytics for event tracking 1. Log in to... (474 words) - [Export submission data – Cordial Knowledge Base](/content/support/hc/en-us/articles/360025895651-export-submission-data/index.html): Overview By adding the Cordial JavaScript Listener to your web forms account, you can seamlessly import lightbox form submission data... (330 words) - [Complete list of all the analytics data you can access – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024879691-complete-list-of-all-the-analytics-data-you-can-access.html): The following data is available via lightbox analytics. PRIMER_LIGHTBOX_ANALYTICS. VARS.VendorGuid =... (219 words) - [Barcode Generator – Cordial Knowledge Base](/content/support/hc/en-us/articles/360018027332-barcode-generator/index.html): Overview The Barcode Generator provides an easy way to generate high-quality barcode images or QR codes in your messages based on a code... (999 words) - [Add Facebook conversion pixel tracking – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024828351-add-facebook-conversion-pixel-tracking.html): Overview The Facebook Pixel lets you track your visitors' actions as they browse your site. To use the Facebook Pixel with your lightbox... (209 words) - [Dynamic lightbox content with URL parameters – Cordial Knowledge Base](/content/support/hc/en-us/articles/360028078352-dynamic-lightbox-content-with-url-parameters.html): Overview With Web Forms you can add dynamic content to a lightbox without having to write any custom code. This can be accomplished by... (646 words) - [Page not found | Cordial](/content/partners/amperity-cordial/index.html) (42 words) - [Page not found | Cordial](/content/tariff-checklist/index.html) (42 words) - [Display lightbox on Infinite Scroll – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024520352-display-lightbox-on-infinite-scroll/index.html): Overview This article shows you how to get your lightbox to display on Infinite Scroll. If your URL does not change You would need to... (166 words) - [Test lightboxes – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024515372-test-lightboxes/index.html): Overview The Web Forms Test URL feature allows you to preview your lightbox before making it live on your production website. The test... (255 words) - [Stop form submissions – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024574092-stop-form-submissions/index.html): Overview Stopping a lightbox form submission is useful in order to validate that the input fields have appropriate values. Process In... (434 words) - [Create a pop-up triggered by a click on the navigation menu in mobile and desktop devices – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024573532-create-a-pop-up-triggered-by-a-click-on-the-navigation-menu-in-mobile-and-desktop-devices.html): Overview Web Forms pop-ups can be customized for almost any scenario imaginable. Example One of our clients recently asked us to help... (258 words) - [Custom JavaScript boxes notes – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024574132-custom-javascript-boxes-notes/index.html): Overview Webforms passes the following properties of the "standard_obj" denoted by "s" into both the "code"... (132 words) - [Target visitors based on items in their cart – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024573652-target-visitors-based-on-items-in-their-cart.html): Overview You can target customers that have something in their cart (or nothing in their cart). This is a good use case for ecommerce... (187 words) - [Opt-in checkboxes – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024573712-opt-in-checkboxes/index.html): Overview Follow these steps to have opt-in checkbox selected by default. Select opt-in checkbox by default 1. On top right select Name or... (142 words) - [Launch a lightbox via API – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024828111-launch-a-lightbox-via-api/index.html): Overview The API call is JavaScript code that launches a lightbox. A lightbox displayed in this manner circumvents all rules and... (193 words) - [Summary section in Analytics – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024915611-summary-section-in-analytics/index.html): Summary This section provides a lifetime overview of account performance in a line graph or pie chart Line chart provides submissions... (178 words) - [Access form data via custom JavaScript – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024573692-access-form-data-via-custom-javascript.html): Overview Lightbox form data can be accessed via JavaScript code in custom JavaScript (boxes) as well as custom JavaScript (parent).... (73 words) - [QA mode – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024574072-qa-mode/index.html): Overview With QA mode, you can test your most recent widget modifications on a production website while keeping the changes invisible to... (228 words) - [Progressive lightboxes – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024574172-progressive-lightboxes/index.html): Overview It's often advantageous to request an email address in one lightbox and then collect additional visitor information with form... (184 words) - [Prevent shopping cart abandonment – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024829071-prevent-shopping-cart-abandonment/index.html): Abandoned shopping carts are an unfortunate reality for ecommerce sites. However, with the help of Web Forms lightboxes, they're a... (117 words) - [A/B versus multivariate tests – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024515572-a-b-versus-multivariate-tests/index.html): Overview A/B tests and multivariate tests allow you to perform tests to determine which variations lead to the highest number of email... (331 words) - [Access the client IP address via custom JavaScript – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024879151-access-the-client-ip-address-via-custom-javascript.html): To access the client's IP address in custom JavaScript, use the following code: PRIMER_API.GET_ANALYTICS().VARS.ip_address (24 words) - [ Conversions in the Analytics section – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024917831-conversions-in-the-analytics-section/index.html): Overview This section allows you to evaluate the overall performance of a lightbox or multiple lightboxes. You can assess lightbox... (129 words) - [ Capture emails on exit of shopping cart – Cordial Knowledge Base](/content/support/hc/en-us/articles/360026873872-capture-emails-on-exit-of-shopping-cart.html): Overview You can decrease cart abandonment by showing a simple exit-intent lightbox to your website visitors when they are about to exit... (163 words) - [Custom JavaScript for a specific lightbox – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024879471-custom-javascript-for-a-specific-lightbox.html): Overview There are two areas within Web Forms where you can insert your own JavaScript code. One area is called Parent and the other is... (119 words) - [Lightbox GUID – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024573952-lightbox-guid/index.html): Access a lightbox's GUID Log into your Web Forms account at https://lightbox.cordial.com/ and click on Boxes. In the ID column, click... (38 words) - [Target a web page with more than one lightbox – Cordial Knowledge Base](/content/support/hc/en-us/articles/360026276311-target-a-web-page-with-more-than-one-lightbox.html): Overview Web Forms allow you to target a web page with more than one lightbox. When this is done, the top most lightbox within the Web... (190 words) - [Cursor focus on email field – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024574252-cursor-focus-on-email-field/index.html): Overview Follow these steps to have the visitor's cursor automatically focus on the email field after your lightbox is launched. Steps 1.... (80 words) - [Spam traps – Cordial Knowledge Base](/content/support/hc/en-us/articles/115008711908-spam-traps/index.html): Overview A spam trap is an email address not owned by an actual person, but monitored by inbox providers, anti-spam organizations and... (1,054 words) - [Click Map analytics – Cordial Knowledge Base](/content/support/hc/en-us/articles/32494803122317-click-map-analytics/index.html): Overview Available for batch emails, the Click Map provides a detailed view of how customers interact with your messages, transforming... (524 words) - [Rulesets – Cordial Knowledge Base](/content/support/hc/en-us/articles/360028612412-rulesets/index.html): Overview Rulesets let you configure lightbox conditions that can be saved under a name that you provide. The Rulesets that you create can... (109 words) - [Quiet Hours – Cordial Knowledge Base](/content/support/hc/en-us/articles/4402661512717-quiet-hours/index.html): OverviewUse the Quiet Hours scheduler to set a window of time when contacts will not receive messages. This helps you ensure compliance,... (501 words) - [Sending priority – Cordial Knowledge Base](/content/support/hc/en-us/articles/10510303958413-sending-priority/index.html): Overview You can set sending priority by channel and within individual messages to customize and optimize your communication flow.... (352 words) - [Podium Orchestrations – Cordial Knowledge Base](/content/support/hc/en-us/sections/360002224912-podium-orchestrations/index-2.html): Podium Orchestrations provide an easy way to create and visualize all customer touch-points for an automated message campaign using a... (49 words) - [Reduce email file size – Cordial Knowledge Base](/content/support/hc/en-us/articles/360048843612-reduce-email-file-size/index.html): OverviewThe size of a rendered email can impact how it’s displayed by receiving clients. For instance, Gmail may clip messages that... (355 words) - [Dynamic items: target fallback value – Cordial Knowledge Base](/content/support/hc/en-us/articles/360028771192-dynamic-items-target-fallback-value/index.html): Overview Dynamic lightbox items are string values that are passed to a lightbox via a url or by accessing existing content on a webpage... (138 words) - [wp-content/uploads/2019/03/cor_sklz_case_study_digital_l1r2-pdf.html](/content/wp-content/uploads/2019/03/cor_sklz_case_study_digital_l1r2-pdf.html) (728 words) - [Pause, resume, cancel, and unschedule batch messages – Cordial Knowledge Base](/content/support/hc/en-us/articles/115003935571-pause-resume-cancel-and-unschedule-batch-messages.html): Overview Batch messages can be paused, resumed, canceled, and unscheduled via the UI and REST API, giving you control over message... (436 words) - [Content versioning in automations – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005532568-content-versioning-in-automations/index.html): Overview Content versioning is supported in message and data automations. Automations are stored in three states: Draft: Allows for... (291 words) - [The importance of personalization in this new era of customer engagement | Cordial](/content/press/the-importance-of-personalization-in-this-new-era-of-customer-engagement.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (556 words) - [Deliverability spam laws, industry emails, and blogs – Cordial Knowledge Base](/content/support/hc/en-us/articles/360044075651-deliverability-spam-laws-industry-emails-and-blogs.html): Spam laws Email industry distributions Email blogs CANSPAM SDLU Word to the Wise CASL Mailop Weekly Summary of Industry Articles... (92 words) - [How dates and times are stored and displayed – Cordial Knowledge Base](/content/support/hc/en-us/articles/115002819032-how-dates-and-times-are-stored-and-displayed.html): Overview All dates and times are stored in the Cordial database in UTC (Coordinated Universal Time). When dates and times are displayed... (275 words) - [Can I add attachments to a message? – Cordial Knowledge Base](/content/support/hc/en-us/articles/115001913311-can-i-add-attachments-to-a-message/index.html): Attachments are not supported in message sends. An alternative to an attachment would be to host the content outside of Cordial, and... (36 words) - [The page you were looking for doesn't exist – Cordial Knowledge Base](/content/support/hc/en-us/sections/360000005991-sculpt-editor/index.html) (26 words) - [Alerts API – Cordial Knowledge Base](/content/support/hc/en-us/articles/33251288157709-alerts-api/index.html): Overview You can use the alerts API to create, retrieve, update, and delete alerts about message delivery status. This is useful if you... (904 words) - [The page you were looking for doesn't exist – Cordial Knowledge Base](/content/support/hc/en-us/categories/360001651711-web-forms/index.html) (26 words) - [Cordial Closes Record-Breaking Quarter with 134% New Business Growth | Cordial](/content/press/cordial-closes-record-breaking-quarter-with-134-new-business-growth.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (72 words) - [Deliverability – Cordial Knowledge Base](/content/support/hc/en-us/sections/115002449988-maintain-healthy-deliverability/index.html) (129 words) - [Tech Times: Cordial Taps Industry Veterans to Propel Market Growth Into Hyperdrive | Cordial](/content/press/cordial-taps-industry-veterans-to-propel-market-growth-into-hyperdrive-outlet-tech-times.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (52 words) - [Cordial receives highest score possible in campaign orchestration criterion in new report | Cordial](/content/press/cordial-receives-highest-score-possible-in-campaign-orchestration-criterion-in-new-report.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (280 words) - [Stay Tuned Webinar Series | Cordial](/content/stay-tuned/index.html): Join Cordial's Stay Tuned Webinar Series to learn how to cut through the noise with smarter, more relevant marketing that speaks to your customers’ needs and builds connection at every step of their journey. (103 words) - [REST API introduction and overview – Cordial Knowledge Base](/content/support/hc/en-us/sections/200553578-rest-api-introduction-and-overview/index.html) (42 words) - [Contact exports API – Cordial Knowledge Base](/content/support/hc/en-us/articles/203886068-contact-exports-api/index.html): Overview The contact exports resource creates an export job to download and store a file of contacts from the Cordial database. API set... (978 words) - [How A Teaching Mindset Can Promote Deeper Career Conversations | Cordial](/content/press/how-a-teaching-mindset-can-promote-deeper-career-conversations.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (56 words) - [Martech Series: Cordial launches Strategic Advisory Board to accelerate growth, fuel product innovation | Cordial](/content/press/cordial-launches-strategic-advisory-board-to-accelerate-growth-fuel-product-innovation.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (16 words) - [Tech Times: Total Economic Impact study finds Cordial delivered 369% ROI | Cordial](/content/press/total-economic-impact-study-finds-cordial-delivered-369-outlet-tech-times.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (51 words) - [Majority of Americans slow to start holiday shopping despite widespread product availability and shipping concerns | Cordial](/content/press/majority-of-americans-slow-to-start-holiday-shopping-despite-widespread-product-availability-and-shipping-concerns.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (867 words) - [Personalization and Smarty – Cordial Knowledge Base](/content/support/hc/en-us/categories/115000927327-personalization/index.html): Using Cordial's custom syntax, you can personalize message content for each contact by taking advantage of variables, link functions,... (133 words) - [Cordial Enhances First-Party Data Capabilities on Snowflake Marketplace Leveraging Snowflake Collaboration Technology | Cordial](/content/press/cordial-enhances-first-party-data-capabilities-on-snowflake-marketplace-leveraging-snowflake-collaboration-technology-outlet-tech-times.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (45 words) - [Martech Cube: Total Economic Impact study finds Cordial delivered 369% ROI | Cordial](/content/press/total-economic-impact-study-finds-cordial-delivered-369-outlet-mtc.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (64 words) - [Cordial Foundry](/content/foundry/index.html): Stay ahead with Cordial Foundry: fast, practical tools & AI insights built in public. Act on intent, adapt with confidence, and innovate now., (355 words) - [5 Ways to Maximize Your Cross-Channel Marketing | Cordial](/content/press/5-ways-to-maximize-your-cross-channel-marketing-outlet-customer-think.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (25 words) - [Cordial Forms Two-Way Partnership With Snowflake | Cordial](/content/press/cordial-forms-two-way-partnership-with-snowflake-outlet-media-post.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (31 words) - [wp-content/uploads/2022/05/cordial_4_signs_you_have_outgrown-your_marketing_platform-pdf.html](/content/wp-content/uploads/2022/05/cordial_4_signs_you_have_outgrown-your_marketing_platform-pdf.html) (293 words) - [Troubleshoot lightboxes – Cordial Knowledge Base](/content/support/hc/en-us/articles/360023853251-troubleshoot-lightboxes/index.html): Overview Here are a few things you can try if your lightbox is not displaying as expected. Verify JS code Make sure you have installed... (440 words) - [Primary v. secondary keys – Cordial Knowledge Base](/content/support/hc/en-us/articles/13084804213517/index.html): Overview To understand the difference between primary and secondary keys, you need to know that Cordial stores data as JSON objects in... (347 words) - [Cordial Taps Industry Veterans To Help Propel Market Growth | Cordial](/content/press/cordial-taps-industry-veterans-to-help-propel-market-growth-outlet-demand-gen-report.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (38 words) - [How to go ‘Robin Hood’ on Salesforce and Oracle with Jeremy Swift | Cordial](/content/press/how-to-go-robin-hood-on-salesforce-and-oracle-with-jeremy-swift.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (18 words) - [Boot Barn chief digital leader on crafting personalized experiences | Cordial](/content/press/boot-barn-chief-digital-leader-on-crafting-personalized-experiences.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (65 words) - [Data Jobs and transformations – Cordial Knowledge Base](/content/support/hc/en-us/sections/360010311491-data-jobs-and-automations/index.html) (47 words) - [clients/ancient-nutrition/index.html](/content/clients/ancient-nutrition/index.html) (975 words) - [Cordial DNS Records: DKIM – Cordial Knowledge Base](/content/support/hc/en-us/articles/360044032111-cordial-dns-records-dkim/index.html): In this article What does DKIM mean and what is it? What does the DKIM record look like? What do the parts of the DKIM record mean? How... (486 words) - [Page not found | Cordial](/content/clients/joann-radar/index.html) (42 words) - [be/aiorassumptions/index.html](/content/be/aiorassumptions/index.html) (17 words) - [integrations-ingest-svc/docs/index.html](/content/integrations-ingest-svc/docs/index.html) (139 words) - [Podium Orchestrations – Cordial Knowledge Base](/content/support/hc/en-us/articles/360015822851-podium-orchestrations/index.html): Overview Podium Orchestrations provide an easy way to create, visualize, and monitor cross-channel triggered campaigns for each customer... (3,461 words) - [Form-free access to Forrester Wave™: EMSPs | Cordial](/content/forrester-wave-2024/index.html): Get instant, form-free access to the full report and discover why Cordial was named a Strong Performer in the Forrester Wave™: EMSPs., (372 words) - [Contact merge – Cordial Knowledge Base](/content/support/hc/en-us/articles/4405169090317/index.html): Overview A common problem that comes up while using multiple channels is that one contact can have multiple profiles: one for each... (209 words) - [Consumers Want Better Brand Experiences, And They’re Willing to Pay With Their Data | Cordial](/content/press/consumers-want-better-brand-experiences-and-theyre-willing-to-pay-with-their-data.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (17 words) - [Getting Your Story Straight Across Channels | Cordial](/content/press/getting-your-story-straight-across-channels-outlet-martechvibe.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (90 words) - [Brands, don’t get complacent when preparing for this Christmas season | Cordial](/content/press/brands-dont-get-complacent-when-preparing-for-this-christmas-season.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (59 words) - [Sculpt Templates – Cordial Knowledge Base](/content/support/hc/en-us/articles/360002682291-sculpt-templates/index.html): OverviewA Sculpt Template is the HTML framework you drag Blocks into. When creating a message using the Sculpt editor, you start with a... (2,241 words) - [Integrations – Cordial Knowledge Base](/content/support/hc/en-us/categories/8093087524749-marketplace/index.html): The Cordial platform easily integrates with other applications to meet your business needs. (205 words) - [Sort an array – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005856368-sort-an-array/index.html): Overview Cordial provides two ways to sort an array of data: Using the sort parameter when retrieving data with a supported GET method... (445 words) - [The page you were looking for doesn't exist – Cordial Knowledge Base](/content/support/hc/en-us/articles/360029407471/index.html) (21 words) - [GovX | Cordial Client Story](/content/clients/govx/index.html): How an eCommerce website for military & first responders scrapped journey building for programmatic adaptive messages in under 30 days. (948 words) - [Cordial REST API — Direct HTTP access to the platform](/content/developers/api/index.html): 106 endpoints across 24 resources. Plain HTTPS and JSON, no SDK required — build directly against the Cordial cross-channel marketing platform in any language. (1,147 words) - [Cordial MCP Server — Bring Cordial into any AI assistant](/content/developers/mcp/index.html): 56+ MCP tools across 17 domains. Plug Claude, Cursor, or any MCP-compatible client into your live Cordial account — audiences, performance, and orchestration logic included. Human-in-the-loop write actions coming soon. (1,214 words) - [Message engagement stats filters – Cordial Knowledge Base](/content/support/hc/en-us/articles/360031214071-message-engagement-stats-filters/index.html): Overview To help improve visibility into how your messages are performing, we have provided custom Smarty code you can add to your... (1,075 words) - [cosdk CLI — Cordial from your terminal](/content/developers/cli/index.html): An npm-installed CLI for the Cordial platform. Sign in once, get JSON output built for piping, and full coverage of audiences, messages, orchestrations, content, and analytics. (997 words) - [Sculpt Blocks – Cordial Knowledge Base](/content/support/hc/en-us/articles/360002766031-sculpt-blocks/index.html): OverviewSculpt Blocks are HTML elements you can drag into Sculpt Templates to easily build custom message layouts and content. You can... (1,702 words) - [Filter message stats by random group assignment – Cordial Knowledge Base](/content/support/hc/en-us/articles/360004475052-filter-message-stats-by-random-group-assignment.html): Overview Using Smarty and contact attributes, you can randomly add contacts to a group when a message sends. You can then perform actions... (673 words) - [Food & beverage Archives | Cordial](/content/resources/industry/food-beverage/index.html) (68 words) - [Create an internal suppression list – Cordial Knowledge Base](/content/support/hc/en-us/articles/360006891372-create-an-internal-suppression-list/index.html): Overview Performing regular data validation is a critical step of list hygiene and we have identified some recommended data validation... (724 words) - [Page not found | Cordial](/content/customers/index.html) (32 words) - [Triggered automated messages – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005364367-triggered-automated-messages/index.html): OverviewAutomatically send messages based on real-time data with triggered automated messages. Trigger-based automated messages are... (2,235 words) - [SMS channel setup – Cordial Knowledge Base](/content/support/hc/en-us/articles/360028134971-sms-channel-setup/index.html): OverviewCordial's SMS channel allows you to send SMS texts to contacts as batch or automated messages using our native SMS... (3,704 words) - [Page not found | Cordial](/content/privacy/index.html) (42 words) - [Why Cordial | Cordial](/content/why-cordial/index.html) (364 words) - [Cordial taps industry veterans to propel market growth into hyperdrive | Cordial](/content/press/cordial-taps-industry-veterans-to-propel-market-growth-into-hyperdrive.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (521 words) - [Simple Editor – Cordial Knowledge Base](/content/support/hc/en-us/articles/29105556494605-simple-editor/index.html): Overview The Simple Editor makes it easy to create, reuse, and customize message content. Drag and drop Rows to use prebuilt layouts or... (435 words) - [Cordial DNS Records: DMARC – Cordial Knowledge Base](/content/support/hc/en-us/articles/360044047111-cordial-dns-records-dmarc/index.html): Overview DMARC stands for Domain-based Message Authentication, Reporting, and Conformance. It is a DNS text record that uses the SPF and... (427 words) - [Update an attribute when clicking a link – Cordial Knowledge Base](/content/support/hc/en-us/articles/360000323732-update-an-attribute-when-clicking-a-link.html): Overview You can update a contact attribute by using the Smarty attribute crdl-setAttribute within an anchor tag. It's a time-saving... (530 words) - [Abandoned cart message – Cordial Knowledge Base](/content/support/hc/en-us/articles/228021788-abandoned-cart-message/index.html): Overview With an abandoned cart message, you can incentivize customers with a discount, free shipping, or a call-to-action that rekindles... (1,344 words) - [Cordial secures $50M in Series C funding to help marketers transform customer engagement | Cordial](/content/press/cordial-secures-50m-in-series-c-funding-to-help-marketers-transform-customer-engagement.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (918 words) - [Cordial releases major updates to data platform for cross-channel marketing | Cordial](/content/press/cordial-releases-major-updates-to-data-platform-for-cross-channel-marketing.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (634 words) - [Talk with us](/content/understand/talk-with-us/index.html) (71 words) - [Agentic Tools — Context that makes agents understand marketing](/content/developers/agents/index.html): A toolkit that gives agents the visual, program, and opinionated context they need to reason about marketing. Cordial SAM MCP, Understand.email MCP, and the open-source Agentic Cookbook. (628 words) - [The Comparably Awards recognize Cordial with placements in 3 categories | Cordial](/content/press/the-comparably-awards-recognize-cordial-with-placements-in-3-categories.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (401 words) - [Comparably recognizes Cordial with placements in three categories | Cordial](/content/press/comparably-recognizes-cordial-with-placements-in-three-categories.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (66 words) - [Orchestration use case: abandon cart – Cordial Knowledge Base](/content/support/hc/en-us/articles/360015682692-orchestration-use-case-abandon-cart/index.html): Overview Abandon campaigns such as abandon cart, browse, or search are great ways to send relevant message content to contacts at the... (1,054 words) - [Cordial unveils Identity+ to help marketers unlock the buying potential of anonymous site visitors | Cordial](/content/press/cordial-unveils-identity-to-help-marketers-unlock-the-buying-potential-of-anonymous-site-visitors.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (508 words) - [Brand Loyalty Must Extend Beyond Enrollment Programs | Cordial](/content/press/brand-loyalty-must-extend-beyond-enrollment-programs.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (60 words) - [Asset tag management – Cordial Knowledge Base](/content/support/hc/en-us/articles/19460835561741-asset-tag-management/index.html): Overview You can organize, manage, and tag assets in real time on our Tags page. The tag management page provides a centralized location... (221 words) - [Browse abandonment message – Cordial Knowledge Base](/content/support/hc/en-us/articles/115007738668-browse-abandonment-message/index.html): Overview A browse abandonment message targets a customer who has visited your website, browsed items, and then abandoned the website... (1,114 words) - [Cordial glossary – Cordial Knowledge Base](/content/support/hc/en-us/articles/360000304831-cordial-glossary/index.html): Below you'll find a glossary to help you understand general Cordial terms as well as terms related to deliverability. General terms... (3,503 words) - [Podium Orchestration experiments – Cordial Knowledge Base](/content/support/hc/en-us/articles/360028245452-podium-orchestration-experiments/index.html): Overview Podium Orchestration experiments provide a simple yet powerful way to create and test multiple automations against one... (1,161 words) - [Create a custom subscriber preferences form – Cordial Knowledge Base](/content/support/hc/en-us/articles/360016576952-create-a-custom-subscriber-preferences-form.html): Overview Cordial provides a standard opt-out page for unsubscribing contacts via the default opt-out link. In some cases, however, you... (837 words) - [Update list membership when clicking a link – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005692127-update-list-membership-when-clicking-a-link.html): Overview You can add or remove a contact from an existing list using a Smarty attribute within an anchor tag. Add a contact to a list Use... (182 words) - [Should I add a text version to my HTML message? – Cordial Knowledge Base](/content/support/hc/en-us/articles/216197448-should-i-add-a-text-version-to-my-html-message.html): Cordial does not provide a text version for email messages. Text bodies are no longer necessary as most recipients now have the ability... (81 words) - [SMS FAQs – Cordial Knowledge Base](/content/support/hc/en-us/articles/7430705710989-sms-faqs/index.html): Overview In this article you'll find answers to frequently-asked questions about Cordial's SMS channel. You can find additional... (1,352 words) - [Why are my tracked links showing as a curly brace on the Link Performance page? – Cordial Knowledge Base](/content/support/hc/en-us/articles/115002431732-why-are-my-tracked-links-showing-as-a-curly-brace-on-the-link-performance-page.html): Overview When you add link appends to your URLs with the Smarty modifier appendQueryString, you'll see the link display as a single curly... (87 words) - [What is GDPR and how do I comply? – Cordial Knowledge Base](/content/support/hc/en-us/articles/360000137192-what-is-gdpr-and-how-do-i-comply/index.html): Overview If you are mailing to contacts in Europe, you should be aware of the General Data Protection Regulation (GDPR) law enforcement... (755 words) - [Apple's mail privacy protection – Cordial Knowledge Base](/content/support/hc/en-us/articles/4409478314765-apple-s-mail-privacy-protection/index.html): Overview As of Sept. 20, 2021, Apple launched iOS 15, the latest version of their software. Since this release has such a significant... (896 words) - [Programs – Cordial Knowledge Base](/content/support/hc/en-us/articles/24090737365901-programs/index.html): OverviewPrograms are a way to group multiple campaigns (including orchestrations and automations) into one place so you can evaluate them... (857 words) - [Disable link tracking – Cordial Knowledge Base](/content/support/hc/en-us/articles/115009266788-disable-link-tracking/index.html): Overview All links in Cordial are automatically tracked for 30 days. You have the option to disable link tracking by adding the... (64 words) - [Experiments in automated messages – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005533128-experiments-in-automated-messages/index.html): Overview Automated message experiments take advantage of machine learning to automatically favor better performing variants over time.... (791 words) - [Tech Times: Cordial Unveils Identity+ To Help Marketers Unlock The Buying Potential Of Anonymous Site Visitors | Cordial](/content/press/cordial-unveils-identity-to-help-marketers-unlock-the-buying-potential-of-anonymous-site-visitors-outlet-tech-times.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (189 words) - [Exclude a link from using deep linking – Cordial Knowledge Base](/content/support/hc/en-us/articles/15692723459341-exclude-a-link-from-using-deep-linking.html): Overview You can control whether a link should deep link to your app or just go directly to your website by attaching... (69 words) - [Can I add a view in browser link to my email? – Cordial Knowledge Base](/content/support/hc/en-us/articles/216197468-can-i-add-a-view-in-browser-link-to-my-email.html): Cordial does not currently provide a view in browser link. Many of the messages sent from Cordial are highly dynamic and include robust... (68 words) - [Cordial Previews Cordial AI | Cordial](/content/press/cordial-previews-cordial-ai/index.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (66 words) - [Martech Series: Cordial Begins Unveiling Its AI Roadmap to Transform the Future of Marketing | Cordial](/content/press/cordial-begins-unveiling-its-ai-roadmap-to-transform-the-future-of-marketing-outlet-martech-series.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (32 words) - [Orchestration use case: welcome series – Cordial Knowledge Base](/content/support/hc/en-us/articles/360015858851-orchestration-use-case-welcome-series/index.html): Overview Podium Orchestrations make it easy to set up a welcome series for contacts when they join your program. Using Podium, you can... (1,009 words) - [CCPA: what you need to know – Cordial Knowledge Base](/content/support/hc/en-us/articles/360049952652-ccpa-what-you-need-to-know/index.html): Overview As a marketer and a consumer, you’re likely no stranger to the increase in consumer privacy regulations when it comes to data... (749 words) - [Customer Think: Cordial Unveils Identity+ To Help Marketers Unlock The Buying Potential Of Anonymous Site Visitors | Cordial](/content/press/cordial-unveils-identity-to-help-marketers-unlock-the-buying-potential-of-anonymous-site-visitors-outlet-customer-think.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (47 words) - [Cordial launches Strategic Advisory Board to accelerate growth, fuel product innovation | Cordial](/content/press/cordial-launches-strategic-advisory-board/index.html): Cordial launches strategic advisory board to accelerate growth and fuel product innovation. World-class executives will provide industry-leading insights and hone strategic direction., (378 words) - [Filter message stats by domain – Cordial Knowledge Base](/content/support/hc/en-us/articles/360004197752-filter-message-stats-by-domain/index.html): Overview In order to view message performance based on your contact's email domain, we created Smarty code to paste into your messages... (391 words) - [Deliverability – Cordial Knowledge Base](/content/support/hc/en-us/sections/115002449988-deliverability/index.html) (129 words) - [Welcome series – Cordial Knowledge Base](/content/support/hc/en-us/articles/227853687-welcome-series/index.html): Overview A welcome series is a stream of automated messages initiated by a trigger. These messages can be as simple as a series of weekly... (927 words) - [SMS messages – Cordial Knowledge Base](/content/support/hc/en-us/articles/360037708252-sms-messages/index.html): Overview: SMS and MMS Cordial's SMS (short message service) channel allows you to send personalized promotional campaigns and... (2,393 words) - [Email bounce codes – Cordial Knowledge Base](/content/support/hc/en-us/articles/34376010577677-email-bounce-codes/index.html): Overview Cordial uses an MTA email provider called Mailgun. This article includes Mailgun-provided bounce numbers (BN), bounce... (236 words) - [Martech Series: Cordial Awarded Best Places to Work: ‘Best Culture I Have Seen in 15 Years’ | Cordial](/content/press/cordial-awarded-best-places-to-work-best-culture-i-have-seen-in-15-years-outlet-martech-series.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (45 words) - [GDPR & deliverability overview – Cordial Knowledge Base](/content/support/hc/en-us/articles/360004197012-gdpr-deliverability-overview/index.html): Cordial Experience Inc. does not provide legal advice. If you are in need of legal advice, you should consult your legal team or a... (335 words) - [Cordial DNS Records: DNS overview – Cordial Knowledge Base](/content/support/hc/en-us/articles/6131362291597-cordial-dns-records-dns-overview/index.html): Overview DNS stands for (Domain Name System), and it's the backbone of online communication. We'll only cover the relevant basics here.... (408 words) - [Experiments in batch messages – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005532948-experiments-in-batch-messages/index.html): Overview In batch messages, you can create subject line and body (message content) experiments. Testing your subject lines and message... (463 words) - [Full Message Experiments - Reports – Cordial Knowledge Base](/content/support/hc/en-us/articles/44218407103757-full-message-experiments-reports/index.html): Using Full Message Experiments in Cordial Full Message Experiments help you understand what’s truly working in your batch email... (600 words) - [Filter message stats by Time-of-Day analysis – Cordial Knowledge Base](/content/support/hc/en-us/articles/360004200911-filter-message-stats-by-time-of-day-analysis.html): Overview You can find out what time of day your messages perform best by using a combination of Smarty, batch message throttling, and... (415 words) - [Welcome message – Cordial Knowledge Base](/content/support/hc/en-us/articles/227853327-welcome-message/index.html): Overview A welcome message is an automated message that's sent when a customer signs up for your email list, newsletter, loyalty, or... (715 words) - [Orchestration fork and skip actions – Cordial Knowledge Base](/content/support/hc/en-us/articles/360043513012-orchestration-fork-and-skip-actions/index.html): Overview The Podium fork component gives you the ability to create multi-path forks within an Orchestration and then choose which path... (646 words) - [Blacklists – Cordial Knowledge Base](/content/support/hc/en-us/articles/360034569671-blacklists/index.html): Overview Spam traps and the occurrence of blacklists are two indicators of mailing to contacts who are no longer engaged or contacts who... (534 words) - [Batch messages performance – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005532248-batch-messages-performance/index.html): OverviewThe Message Performance page provides insight on how a sent batch message performed, giving you a detailed picture of how people... (751 words) - [Cordial accelerates marketing innovation with new platform capabilities for seamless integration, AI-driven personalization | Cordial](/content/press/cordial-accelerates-marketing-innovation/index.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (461 words) - [Mobile app shipment and delivery notifications – Cordial Knowledge Base](/content/support/hc/en-us/articles/28237005263629-mobile-app-shipment-and-delivery-notifications.html): Overview Mobile app messages are great for shipment and delivery notifications. A push notification, which appears on the device home... (743 words) - [Enterprise martech platform, Cordial releases product enhancements | Cordial](/content/press/enterprise-martech-platform-cordial-releases-product-enhancements.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (62 words) - [Image Library – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005531428-image-library/index.html): Overview The Image Library makes it easy to upload, tag, and search for images. You can access the Image Library from the... (697 words) - [Dynamic subject lines using Sculpt – Cordial Knowledge Base](/content/support/hc/en-us/articles/360031373072-dynamic-subject-lines-using-sculpt/index.html): Overview Dynamic subject lines can be generated when you send a message and rendered uniquely for each contact based on contact attribute... (730 words) - [Sculpt messages – Cordial Knowledge Base](/content/support/hc/en-us/articles/360002813591-sculpt-messages/index.html): OverviewBefore you can use the Sculpt Editor for message creation, you need to create a Sculpt Template and Sculpt Blocks in your... (1,094 words) - [Mobile app (Push) channel content – Cordial Knowledge Base](/content/support/hc/en-us/articles/360036578792-mobile-app-push-channel-content/index.html): Overview Cordial's mobile app channel, also called Push, provides a way for you to communicate with your contacts using mobile app... (1,319 words) - [MMS messages – Cordial Knowledge Base](/content/support/hc/en-us/articles/7826468188813-mms-messages/index.html): Overview: SMS & MMS Cordial's MMS (multi-media message service) channel supports text messages with media, such as images, animated... (1,213 words) - [Sculpt Block rich text input field – Cordial Knowledge Base](/content/support/hc/en-us/articles/360033805012-sculpt-block-rich-text-input-field/index.html): Overview The Sculpt Block rich text input field provides a customizable text editing interface, making it easy to create richly formatted... (850 words) - [Message experiments overview – Cordial Knowledge Base](/content/support/hc/en-us/articles/13465116605453-message-experiments-overview/index.html): Overview This article provides an overview of experiments in batch messages, automated messages, and Podium orchestrations, highlighting... (270 words) - [Why was a contact given an unsubscribed status? – Cordial Knowledge Base](/content/support/hc/en-us/articles/115002492212-why-was-a-contact-given-an-unsubscribed-status.html): Overview A contact will be given an unsubscribed status in Cordial by one of the following three actions. Actions 1. A contact... (200 words) - [Mobile app marketing with Cordial – Cordial Knowledge Base](/content/support/hc/en-us/articles/360056777212-mobile-app-marketing-with-cordial/index.html): Overview At Cordial, we view mobile app marketing as any interaction that's sent to your mobile app, and any interaction coming back from... (1,003 words) - [Privacy and compliance – Cordial Knowledge Base](/content/support/hc/en-us/sections/360000162351-privacy-and-compliance/index.html) (32 words) - [Sculpt Editor overview – Cordial Knowledge Base](/content/support/hc/en-us/articles/360002634012-sculpt-editor-overview/index.html): Overview Sculpt is a user-friendly message editor that empowers you to create highly engaging layouts with the simplicity of... (971 words) - [Message experiments – Cordial Knowledge Base](/content/support/hc/en-us/sections/18378703984525-message-experiments/index.html) (41 words) - [Batch experiment performance – Cordial Knowledge Base](/content/support/hc/en-us/articles/115003902411-batch-experiment-performance/index.html): Overview The experiments performance page gives you insight on how subject line and message body experiments performed for a single sent... (119 words) - [Automated experiment performance – Cordial Knowledge Base](/content/support/hc/en-us/articles/360000061911-automated-experiment-performance/index.html): Overview Cordial makes it easy to view performance over time for subject line and body experiments in automated messages, giving you... (282 words) - [Test messages – Cordial Knowledge Base](/content/support/hc/en-us/articles/24971200437645-test-messages/index.html): Overview Sending test messages is a way to ensure your messages appear and function as intended before you send them out to live... (448 words) - [Order confirmation message – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005532688-order-confirmation-message/index.html): Overview An order confirmation message is a transactional message sent with an API call after a purchase is made. The API method for an... (425 words) - [REST channel overview – Cordial Knowledge Base](/content/support/hc/en-us/articles/360023998032-rest-channel-overview/index.html): Overview The REST channel utilizes Cordial's message automation functionality to make RESTful API calls to a specified endpoint. REST... (884 words) - [Message stats filters – Cordial Knowledge Base](/content/support/hc/en-us/sections/360001235072-message-stats-filters/index.html): Stats filters provide a powerful way to filter performance metrics on individual message sends. This section gives examples on how to use... (32 words) - [Understand your messages | Cordial](/content/understand/messages/index.html): Messages are more than an open, a click, or RPE – tap into the intangible factors that shape impactful messaging (276 words) - [A platform that understands marketers | Cordial](/content/understand/marketers/index.html): What if your marketing platform was as effortless as speaking to another marketer? (285 words) - [International SMS compliance – Cordial Knowledge Base](/content/support/hc/en-us/articles/33440950435725-international-sms-compliance/index.html): Overview This article summarizes regulations across countries where Cordial is supported for SMS and MMS sending, providing compliance... (926 words) - [Programs – Cordial Knowledge Base](/content/support/hc/en-us/sections/24089655609869-programs/index.html) (21 words) - [Copy, paste, and delete Orchestration components – Cordial Knowledge Base](/content/support/hc/en-us/articles/360044877252-copy-paste-and-delete-orchestration-components.html): Overview You can quickly copy, paste, and delete Podium Orchestration components. Using this feature, you can quickly build out complex... (124 words) - [Podium Orchestrations – Cordial Knowledge Base](/content/support/hc/en-us/sections/360002224912-podium-orchestrations/index.html): Podium Orchestrations provide an easy way to create and visualize all customer touch-points for an automated message campaign using a... (39 words) - [Message automation use cases – Cordial Knowledge Base](/content/support/hc/en-us/sections/115001576507-message-automation-use-cases/index.html): This section features step-by-step use cases for message automations. (25 words) - [iOS 14 support – Cordial Knowledge Base](/content/support/hc/en-us/articles/360058578431-ios-14-support/index.html): Overview Cordial's latest mobile SDK already has support for iOS 14. Due to our previous design choices, no changes are required while... (499 words) - [SMS contact object management – Cordial Knowledge Base](/content/support/hc/en-us/articles/360047492791-sms-contact-object-management/index.html): Overview You can use the contacts API collection to retrieve, add, and update the SMS object using the appropriate JSON body. Example SMS... (775 words) - [Dynamic content with {foreach} statements – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005856208-dynamic-content-with-foreach-statements.html): Overview {foreach} statements allow you to loop through an array of data and render the results in a message. They're commonly used to... (1,142 words) - [Import SMS contacts – Cordial Knowledge Base](/content/support/hc/en-us/articles/6794197068941-import-sms-contacts/index.html): Overview This article covers how to import SMS contacts into Cordial using a CSV file or with the API or UI. Before you can send messages... (545 words) - [Segmentation – Cordial Knowledge Base](/content/support/hc/en-us/articles/360002049231-segmentation/index.html): Overview Segmentation is a crucial strategy to help you send the right message to the right person at the right time. We created the... (479 words) - [SMS marketing: do's and don'ts – Cordial Knowledge Base](/content/support/hc/en-us/articles/360054548751-sms-marketing-do-s-and-don-ts/index.html): Overview In this article you'll find some of Cordial's recommended guidelines for sending SMS marketing messages. Do Identify your brand... (685 words) - [Welcome to Cordial – Cordial Knowledge Base](/content/support/hc/en-us/articles/360001880452-welcome-to-cordial/index.html): Overview In this article, we'll explain how Cordial works and provide links to detailed articles on each topic. To get up to speed on our... (1,786 words) - [SMS + MMS carrier fees – Cordial Knowledge Base](/content/support/hc/en-us/articles/36065246466957-sms-mms-carrier-fees/index.html): OverviewSMS and MMS carrier fees are charges imposed by mobile network operators for transmitting text (SMS) or multimedia (MMS) messages... (241 words) - [Bob's Discount Furniture | Cordial](/content/clients/bobs-discount-furniture-2/index.html): How Bob’s Discount Furniture increased its ability to leverage digital channels to engage potential customers. 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(485 words) - [Send inbox placement tests – Cordial Knowledge Base](/content/support/hc/en-us/articles/115008406788-send-inbox-placement-tests/index.html): Overview Inbox placement tests provide valuable insights on your delivered messages. When you enable an inbox placement test, a seed list... (376 words) - [Mobile Message Center – Cordial Knowledge Base](/content/support/hc/en-us/articles/38290838975629-mobile-message-center/index.html): OverviewPush notifications and in-app messages disappear after a glance. Message Center gives your content a second life, so users engage... (425 words) - [Get started: for marketers – Cordial Knowledge Base](/content/support/hc/en-us/articles/360002050511-get-started-for-marketers/index.html): Overview We know that marketers have a massive role, working with most (if not all) areas of your brand's messaging platform. You're... (1,077 words) - [Personalization and dynamic content intro – Cordial Knowledge Base](/content/support/hc/en-us/articles/25955615118605-personalization-and-dynamic-content-intro.html): Overview Dynamic content enables you to personalize messages at scale. Using Smarty tactics such as conditionals and loops in your... (893 words) - [Saatva identifies 80% more cart abandons in first 90 days with Cordial](/content/clients/saatva/index.html): How Saatva leverages Cordial’s ID Graph to reach previously anonymous site visitors and drive more sales. (698 words) - [Cordial Skills for Claude – Cordial Knowledge Base](/content/support/hc/en-us/articles/46603866604685-cordial-skills-for-claude/index.html): OverviewIn this article, you'll find a reference for all available Cordial skills for Claude — pre-built, downloadable skill bundles that... (1,162 words) - [Coupon codes and the "reserveOne" method – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005857388-coupon-codes-and-the-reserveone-method.html): Overview The "reserveOne" method ensures that a single unique supplement record is used only once in the personalization of a... (564 words) - [Account Monitoring – Cordial Knowledge Base](/content/support/hc/en-us/articles/5695365532941-account-monitoring/index.html): Overview Cordial's Account Monitoring provides important information on errors and warnings, empowering you to resolve those issues... (1,000 words) - [Cordial MCP Server – Cordial Knowledge Base](/content/support/hc/en-us/articles/39030440046093-cordial-mcp-server/index.html): OverviewIn this article, you'll learn how to connect the Cordial MCP server to your AI assistant and start asking questions about your... (749 words) - [Get order data (getOrder method) – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005693207-get-order-data-getorder-method/index.html): Overview The data stored within the orders collection can be referenced and used within any message body. Our example For our example... (1,023 words) - [Saatva | Cordial](/content/clients/saatva-mattress/index.html): Discover how future-thinking brands excel in digital transformation, creating top customer experiences. Unlock insights with our case studies. (505 words) - [Category Affinity – Cordial Knowledge Base](/content/support/hc/en-us/articles/26873758629645-category-affinity/index.html): Overview The Cordial Edge Category Affinity model leverages a contact's browse, add to wishlist, and purchase history to predict up to... (562 words) - [SMS Generator – Cordial Knowledge Base](/content/support/hc/en-us/articles/33850631528333-sms-generator/index.html): Overview Cordial's AI-powered SMS copy and experiments generator is designed to streamline the process of creating personalized messaging... (405 words) - [Cordial ranked number 398 fastest-growing company in North America on the 2022 Deloitte Technology Fast 500™ | Cordial](/content/press/cordial-ranked-number-398-fastest-growing-company-in-north-america-on-the-2022-deloitte-technology-fast-500.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (650 words) - [Message Insights reports – Cordial Knowledge Base](/content/support/hc/en-us/articles/31340982299533-message-insights-reports/index.html): Overview Message Insights reports use advanced AI vision technology to help you understand what elements of messages drive performance.... (202 words) - [Get products (getProducts method) – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005693167-get-products-getproducts-method/index.html): Overview The data stored within the products collection can be referenced and used within any message body. Our example For our example,... (939 words) - [Dynamic content with {if} statements – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005692207-dynamic-content-with-if-statements/index.html): Overview Using {if}, {else}, and {ifelse} statements in your HTML, you can render content in a message conditionally, which is a powerful... (866 words) - [Purchase Propensity – Cordial Knowledge Base](/content/support/hc/en-us/articles/27013532311565-purchase-propensity/index.html): OverviewThe Purchase Propensity model predicts a contact's likelihood to make a purchase. Purchase Propensity looks at a contact's past... (319 words) - [Message Assistant – Cordial Knowledge Base](/content/support/hc/en-us/articles/34615756848653-message-assistant/index.html): Overview Available during message creation, the Message Assistant uses your Message Insights Reports to analyze message content and... (179 words) - [Cordial cultivates a momentous year | Cordial](/content/press/cordial-cultivates-a-momentous-year/index.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (561 words) - [Get started with Smarty syntax – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005691407-get-started-with-smarty-syntax/index.html): Overview Cordial's template syntax is built on Smarty, a powerful template language that can be used to add logic, dynamic data, and... (1,202 words) - [Message Insights AI – Cordial Knowledge Base](/content/support/hc/en-us/sections/33659951126029-message-insights-ai/index.html): Available for reports and during message creation, Message Insights uses advanced AI vision technology to help you understand what... (21 words) - [Monthly release notes – Cordial Knowledge Base](/content/support/hc/en-us/sections/115000944092-monthly-release-notes/index.html): Click the Follow button to get email notifications for our monthly releases. (59 words) - [March 2026 – Cordial Knowledge Base](/content/support/hc/en-us/articles/44746353992973-march-2026/index.html): Push Send Time Optimization Send Time Optimization is now available for mobile push messages, helping you reach contacts at the optimal... (397 words) - [Brand Affinity – Cordial Knowledge Base](/content/support/hc/en-us/articles/42030532523277-brand-affinity/index.html): Overview Brand Affinity attributes are AI-driven predictions that identify which brands each customer is most likely to engage with next.... (302 words) - [Contact variables – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005855568-contact-variables/index.html): Overview Contact variables allow you to access data specific to a contact and render it in a message. Most contact attributes are created... (824 words) - [Generative AI models – Cordial Knowledge Base](/content/support/hc/en-us/sections/31491093809037-generative-ai-models/index.html): Cordial Edge ™ models don’t just analyze content, they analyze context—the factors that contribute to performance—providing content... (16 words) - [Account Settings – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005365147-account-settings/index.html): Overview The Account Settings page contains information specific to your Cordial account. Access to platform settings depends on your... (529 words) - [Predictive AI models – Cordial Knowledge Base](/content/support/hc/en-us/sections/31491098857101-predictive-ai-models/index.html): Cordial Edge models predict how specific contacts will respond to messages and determine the ideal channels, time, frequency, and content... (41 words) - [Bob’s Discount Furniture Saves by Reducing ‘Frankenstacks’ and Increasing Automation | Cordial](/content/press/bobs-discount-furniture-saves-by-reducing-frankenstacks-and-increasing-automation.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (89 words) - [May 2026 – Cordial Knowledge Base](/content/support/hc/en-us/articles/46263496940941-may-2026/index.html): AI Frequency Optimization: Message PriorityFrequency Optimization now supports priority-based send decisions. You can assign messages... (371 words) - [Link appends via Smarty – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005856068-link-appends-via-smarty/index.html): Overview Cordial provides a way to add link appends to your URLs with the Smarty modifier appendQueryString. You can include Cordial... (583 words) - [February 2026 – Cordial Knowledge Base](/content/support/hc/en-us/articles/43822801345165-february-2026/index.html): Schedule Panel Summary for Throttled Campaigns Added a summary panel for throttled email and push campaigns that provides a real-time... (153 words) - [June 2026 – Cordial Knowledge Base](/content/support/hc/en-us/articles/46904603764877-june-2026/index.html): Cordial MCP Server We’ve launched a new and significantly more powerful version of the Cordial MCP Server. The new MCP allows any AI... (320 words) - [Conversion Propensity – Cordial Knowledge Base](/content/support/hc/en-us/articles/45089499064077-conversion-propensity/index.html): OverviewConversion Propensity is an extension of Purchase Propensity, designed for clients who do not send order data to Cordial. The... (209 words) - [2024 Outlook: Restaurant Trends and Challenges, Part Three | Cordial](/content/press/2024-outlook-restaurant-trends-and-challenges-part-three.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (64 words) - [API keys – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005365087-api-keys/index.html): OverviewAPI keys are used to authenticate access when making API calls to the Cordial system.The IP address where you access the API will... (442 words) - [April 2026 – Cordial Knowledge Base](/content/support/hc/en-us/articles/45420539483021-april-2026/index.html): Overview In this article, you'll find a summary of new features and enhancements released during the month of April 2026. AI-powered SMS... (385 words) - [Advanced reusable HTML content usage subject – Cordial Knowledge Base](/content/support/hc/en-us/articles/115003958131-advanced-reusable-html-content-usage-subject.html): Overview Similar to this advanced example, there are times where you might want to use similar logic in both the subject line and the... (397 words) - [January 2026 – Cordial Knowledge Base](/content/support/hc/en-us/articles/43119142276877-january-2026/index.html): SMS & MessagingU.S. Compliance Quiet Hours New compliance time frame option (8 PM–12 PM weekdays, 8 PM–2 PM Sundays ET) for... (144 words) - [User management – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005365007-user-management/index.html): Overview You can manage individual users and their level of system access in your Cordial account from the Users page. All account users... (297 words) - [Find your message ID – Cordial Knowledge Base](/content/support/hc/en-us/articles/360016355691-find-your-message-id/index.html): Overview All messages created and sent through Cordial are given IDs. Message IDs are used and referenced in a wide variety of functions... (1,051 words) - [Send Time Optimization – Cordial Knowledge Base](/content/support/hc/en-us/articles/24547194219021-send-time-optimization/index.html): OverviewWith this tool, you no longer have to spend time digging into complex analytics to find the best time to reach people. Send Time... (1,151 words) - [Account and operations – Cordial Knowledge Base](/content/support/hc/en-us/sections/115001576607-account-and-operations/index.html) (39 words) - [Link append defaults (via UI) – Cordial Knowledge Base](/content/support/hc/en-us/articles/360036016771-link-append-defaults-via-ui/index.html): Overview Defining default link appends and having them available across all email messages automatically is an efficient way to... (584 words) - [Profile Settings – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005364967-profile-settings/index.html): Overview The Profile Settings page contains login information and preferences for your Cordial account. View the account and password... (198 words) - [Advanced reusable HTML content usage – Cordial Knowledge Base](/content/support/hc/en-us/articles/115003802791-advanced-reusable-html-content-usage/index.html): Overview At times, you'll find the need to run complicated Smarty logic in your email. We've found that it's often easier to extract the... (270 words) - [Coupon codes – Cordial Knowledge Base](/content/support/hc/en-us/sections/115001648648-coupon-codes/index.html) (60 words) - [Reusable HTML content (includes) – Cordial Knowledge Base](/content/support/hc/en-us/sections/115001640287-reusable-html-content-includes/index.html) (62 words) - [Reusable HTML content overview – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005692767-reusable-html-content-overview/index.html): Overview The HTML content feature allows you to store HTML or Smarty content that can be inserted into any template using a tag. You may... (314 words) - [Account Transports – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005533368-account-transports/index.html): Overview Transports are the vehicle responsible for sending messages from your account. Different transports are set up for your account... (155 words) - [External variables (API sending) – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005855588-external-variables-api-sending/index.html): Overview When sending an automated message via the automation templates API, Cordial provides the option to pass variables within that... (489 words) - [Conditionals and loops overview – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005856128-conditionals-and-loops-overview/index.html): Overview Smarty enables you to pull real-time data into messages and render it according to certain rules and filters, unlocking a wide... (248 words) - [Randomize content – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005692267-randomize-content/index.html): Overview Using Smarty, you can randomize blocks of content in a message. The content will be randomized at send time or during message... (198 words) - [Get supplements (getSupplementRecords method) – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005856748-get-supplements-getsupplementrecords-method.html): Overview The data stored within a supplement can be referenced and used within any message body. Our example For our example we'll be... (527 words) - [Conditionals and loops – Cordial Knowledge Base](/content/support/hc/en-us/sections/115001648608-conditionals-and-loops/index.html) (57 words) - [Smarty variables – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005855488-smarty-variables/index.html): Overview Using Smarty variables, you can dynamically render personalized content in a message. This content is pulled from data objects... (617 words) - [Name tracked links – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005692067-name-tracked-links/index.html): Overview You can add custom friendly names to your tracked links so they're easier to read in performance reports. Naming your tracked... (329 words) - [Optout link – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005855988-optout-link/index.html): Overview The opt-out tag is required for promotional messages: {$env['optoutLink']} This tag will render a URL to a standard opt-out form... (190 words) - [System variables – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005855508-system-variables/index.html): Overview Cordial system variables are reserved variables defined by the platform. Listed below are the Cordial system variables available... (425 words) - [January 2024 – Cordial Knowledge Base](/content/support/hc/en-us/articles/23526871620365-january-2024/index.html): AI-generated content for SMS messages You can use AI-generated content in your SMS messages to enhance and streamline the message... (199 words) - [Price Sensitivity – Cordial Knowledge Base](/content/support/hc/en-us/articles/37794924701581-price-sensitivity/index.html): OverviewMarketers know that discounts are powerful, but not every customer requires one to take action. Some customers are willing to... (415 words) - [Recency Frequency Monetary (RFM) – Cordial Knowledge Base](/content/support/hc/en-us/articles/36180961126413/index.html): Overview The Recency Frequency Monetary (RFM) model predicts the timing, frequency, and amount a customer will likely spend over their... (366 words) - [Add tags to links – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005692027-add-tags-to-links/index.html): Overview Cordial enables you to add tags to any and all links in your HTML content. Messages sent with Cordial tags using the tag... (217 words) - [Link functions overview – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005691987-link-functions-overview/index.html): Cordial offers a variety of useful link functions for use in messages. These functions include: Optout link: an unsubscribe link that... (166 words) - [Account variables – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005855548-account-variables/index.html): Overview Account variables are populated with values that are specific to the account. The values are defined by the account admin on the... (183 words) - [Product Recommendations – Cordial Knowledge Base](/content/support/hc/en-us/articles/31451921894029/index.html): Overview The Cordial Edge Product Recommendations model looks at a customer's website and message interaction to recommend up to... (326 words) - [Assigning variables – Cordial Knowledge Base](/content/support/hc/en-us/articles/115009448288-assigning-variables/index.html): Overview If you need to create a variable that can be accessed within the template, you can use the assign statement. {assign var=name... (208 words) - [Last send timestamp – Cordial Knowledge Base](/content/support/hc/en-us/articles/115008740487/index.html): Overview The lastSendTimestamp utility allows you to render the last send date of a specified automation template.... (93 words) - [Lifetime Value – Cordial Knowledge Base](/content/support/hc/en-us/articles/36069015082253/index.html): Overview The Lifetime Value model provides a data-backed estimate of a customer's potential revenue over the course of their subscribed... (351 words) - [Functions and modifiers – Cordial Knowledge Base](/content/support/hc/en-us/sections/115000516052-functions-and-modifiers/index.html) (99 words) - [Variables – Cordial Knowledge Base](/content/support/hc/en-us/sections/115001640267-variables/index.html) (33 words) - [Cordial utilities overview – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005856708-cordial-utilities-overview/index.html): Fundamental utilities Get supplements (getSupplementRecords method) Get products (getProducts method) Get order data (getOrders method)... (174 words) - [Cordial utilities – Cordial Knowledge Base](/content/support/hc/en-us/sections/115001648628-cordial-utilities/index.html) (57 words) - [Cordial utilities reference page – Cordial Knowledge Base](/content/support/hc/en-us/articles/360041889772-cordial-utilities-reference-page/index.html): Overview This page includes all of Cordial's custom Smarty utilities that allow you to read and write data and simplify complex... (10,615 words) - [Products API – Cordial Knowledge Base](/content/support/hc/en-us/articles/203886098-products-api/index.html): Overview The products collection contains all product data related to a product catalog. It's a supplemental collection designed... (1,167 words) - [Batch messages API – Cordial Knowledge Base](/content/support/hc/en-us/articles/204570697-batch-messages-api/index.html): Overview The batch messages resource sends a message or schedules a message to be sent as a one-time communication. Visit this article... (1,887 words) - [React Native SDK – Cordial Knowledge Base](/content/support/hc/en-us/articles/26779640148621-react-native-sdk/index.html): Overview Our React Native SDK enables you to integrate Cordial into your iOS and Android applications built with React Native. This lets... (1,943 words) - [Contact activity export API – Cordial Knowledge Base](/content/support/hc/en-us/articles/115002878411-contact-activity-export-api/index.html): Overview The contact activity export resource creates an export job to download and store a file of contact activities from the Cordial... (1,720 words) - [Cordial | Sub-processor List](/content/legal/sub-processor-list/index.html) (226 words) - [Orders API – Cordial Knowledge Base](/content/support/hc/en-us/articles/204570677-orders-api/index.html): Overview This article details how to place, update, retrieve, and delete data from the orders collection using REST API calls. The orders... (2,147 words) - [Choose your email preferences | Cordial](/content/choose-your-email-adventure/index.html) (78 words) - [Helper functions – Cordial Knowledge Base](/content/support/hc/en-us/articles/360031895752-helper-functions/index.html): Overview Listed below are web forms helper functions available by default. They're useful for accomplishing common tasks that arise when... (1,291 words) - [Message analytics export API – Cordial Knowledge Base](/content/support/hc/en-us/articles/360003029691-message-analytics-export-api/index.html): Overview The message analytics export resource creates an export job to download and store a file of message analytics from the Cordial... (1,382 words) - [Contact imports API – Cordial Knowledge Base](/content/support/hc/en-us/articles/203886058-contact-imports-api/index.html): Overview The contact imports resource creates an import job to batch load a file of contacts into the Cordial database from an external... (1,893 words) - [Orchestrations API – Cordial Knowledge Base](/content/support/hc/en-us/articles/30496242469517-orchestrations-api/index.html): Overview You can use the Orchestrations API to trigger Podium Orchestrations—and to send and receive all information contained in one or... (815 words) - [Supplements API – Cordial Knowledge Base](/content/support/hc/en-us/articles/204570687-supplements-api/index.html): Overview The supplements collection contains one or more supplemental data sets. Supplements extend the Cordial data model and support a... (1,396 words) - [Detect shopping cart value and then display value in lightbox – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024573772-detect-shopping-cart-value-and-then-display-value-in-lightbox.html): Overview Want to use a "Free Shipping" minimum threshold to encourage shoppers to add more to their shopping carts? Here's how... (233 words) - [Programs API – Cordial Knowledge Base](/content/support/hc/en-us/articles/32892751374477-programs-api/index.html): Overview The Programs API is a resource for obtaining information about Programs. API set name: programs Programs endpoints are a beta... (501 words) - [Order imports API – Cordial Knowledge Base](/content/support/hc/en-us/articles/360028758671-order-imports-api/index.html): Overview The order imports resource creates an import job to batch load a file of orders into the Cordial database from an external... (1,084 words) - [Site Personalization – Cordial Knowledge Base](/content/support/hc/en-us/articles/29205871484301-site-personalization/index.html): Overview Cordial's Site Personalization enables you to leverage data from sent messages to personalize website experiences with... (886 words) - [Audience Trends export API – Cordial Knowledge Base](/content/support/hc/en-us/articles/4407265372813-audience-trends-export-api/index.html): Overview The Audience Trends export resource creates an export job to download and store a file of audience trends data from the Cordial... (867 words) - [Automation templates API – Cordial Knowledge Base](/content/support/hc/en-us/articles/203886108-automation-templates-api/index.html): Overview An automation template instance within the automation templates collection contains the essential information to define a... (886 words) - [Product imports API – Cordial Knowledge Base](/content/support/hc/en-us/articles/115008307827-product-imports-api/index.html): Overview The product imports resource creates an import Job to batch load a file of products into the Cordial database from an external... (1,271 words) - [Message Center Integration Guide – Cordial Knowledge Base](/content/support/hc/en-us/articles/38290852286349-message-center-integration-guide/index.html): Before integrating, review the Mobile Message Center overview for feature details and setup context.To add Mobile Message Center to your... (747 words) - [Date and timestamp variables – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005855648/index.html): Overview Using timestamp variables, you are able to render the current date and time in a message. This can either be the current server... (1,103 words) - [Data Jobs API – Cordial Knowledge Base](/content/support/hc/en-us/articles/32426660131725-data-jobs-api/index.html): Overview You can use the Data Jobs API to run and trigger Data Job Transformations. Learn about Data Jobs and Transformations here API... (705 words) - [Heap | Cordial](/content/partners/heap/index.html): Transform your marketing with best-in-class technology partners & expert services designed to boost engagement & optimize digital strategies. (239 words) - [Web forms – Cordial Knowledge Base](/content/support/hc/en-us/sections/12037923386381-web-forms/index.html): Web forms is a JavaScript application that lets you create lightboxes and other widgets to display on your website for collecting... (145 words) - [Contact activities (events) API – Cordial Knowledge Base](/content/support/hc/en-us/articles/203885968-contact-activities-events-api/index.html): Overview The contact activities collection contains all contact-related activities, such as opens, clicks, sends, and any other custom... (1,061 words) - [Lightboxes – Cordial Knowledge Base](/content/support/hc/en-us/sections/360004181611-lightboxes/index.html): Lightboxes are pop-up displays that overlay a web page. You can build lightboxes using Cordial web forms, leveraging your customer data... (119 words) - [Account contact attributes API – Cordial Knowledge Base](/content/support/hc/en-us/articles/204570347-account-contact-attributes-api/index.html): Overview The account contact attributes collection contains the universal set of attributes or fields that can be associated with contact... (1,405 words) - [Snowflake | Cordial](/content/partners/snowflake/index.html): Transform your marketing with best-in-class technology partners & expert services designed to boost engagement & optimize digital strategies. (362 words) - [Cordial named one of the fastest-growing companies in North America on 2023 Deloitte Technology Fast 500™ for second consecutive year | Cordial](/content/press/fastest-growing-company-2023-deloitte-technology-fast-500-for-second-year.html): Cordial, for the second consecutive year, has ranked on the Deloitte Technology Fast 500™, a ranking of the fastest-growing companies in North America., (686 words) - [Jobs API – Cordial Knowledge Base](/content/support/hc/en-us/articles/204570807-jobs-api/index.html): Overview The Jobs resource contains all background Job activity and status for retrieval via GET calls. API set name: jobs Additional... (663 words) - [Message content includes API – Cordial Knowledge Base](/content/support/hc/en-us/articles/360045047572-message-content-includes-api/index.html): Overview The includes collection contains information about message content includes stored in the HTML content library. HTML content can... (804 words) - [Export Account Monitor error logs API – Cordial Knowledge Base](/content/support/hc/en-us/articles/28539807333261-export-account-monitor-error-logs-api.html): Overview The export Account Monitor error logs resource creates an export job to download and store a JSON file of Account Monitor error... (670 words) - [Tinuiti | Cordial](/content/partners/tinuiti/index.html): Transform your marketing with best-in-class technology partners & expert services designed to boost engagement & optimize digital strategies. (540 words) - [Account lists API – Cordial Knowledge Base](/content/support/hc/en-us/articles/204570497-account-lists-api/index.html): Overview The account lists collection contains names of lists used to define segments of your audience. For example, you might have lists... (819 words) - [Responsive width breakpoints: create up to four versions of a lightbox – Cordial Knowledge Base](/content/support/hc/en-us/articles/360033888651-responsive-width-breakpoints-create-up-to-four-versions-of-a-lightbox.html): Overview Your lightboxes are viewed on a variety of user devices. Different brands of smartphones, tablets, and desktop computers have... (248 words) - [Cordial + AWS: Enterprise Marketing Infrastructure for Retail](/content/aws-partner/index.html): See how Cordial's AWS-powered infrastructure helps enterprise retail brands manage real-time customer data and deliver personalized cross-channel messaging at scale. (355 words) - [Adobe fonts in web forms – Cordial Knowledge Base](/content/support/hc/en-us/articles/360033800132-adobe-fonts-in-web-forms/index.html): Overview Adobe Creative Cloud fonts can be utilized within web forms. The following instructions show you how to add an Adobe font to... (264 words) - [Prioritize lightboxes – Cordial Knowledge Base](/content/support/hc/en-us/articles/360025333932-prioritizing-lightboxes/index.html): Overview Lightboxes are displayed according to the conditions that you create. When Web Forms evaluates lightbox conditions, it starts... (86 words) - [Expo SDK – Cordial Knowledge Base](/content/support/hc/en-us/articles/30143397162893-expo-sdk/index.html): Overview Expo is a widely-used framework for building React Native applications. The Cordial Expo SDK simplifies the process of... (510 words) - [Cordial JavaScript Listener with web forms – Cordial Knowledge Base](/content/support/hc/en-us/articles/360024137252-cordial-javascript-listener-with-web-forms.html): Overview With web forms you can create lightboxes and other types of widgets that contain HTML forms. When a website visitor submits one... (375 words) - [Merge tags: pre-populate form fields – Cordial Knowledge Base](/content/support/hc/en-us/articles/360033743711-merge-tags-pre-populate-form-fields/index.html): Overview Web Form's Merge Tags feature helps you increase lightbox conversion rates by allowing your website visitors to submit forms... (464 words) - [Batch scheduling and throttling – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005363907-batch-scheduling-and-throttling/index.html): OverviewBatch messages can be sent immediately, scheduled for a future date, or throttled according to audience size or maximum number of... (818 words) - [Shift Paradigm | Cordial](/content/partners/shift-paradigm/index.html): Transform your marketing with best-in-class technology partners & expert services designed to boost engagement & optimize digital strategies. (350 words) - [Cordial web forms – Cordial Knowledge Base](/content/support/hc/en-us/articles/360025900452-cordial-web-forms/index.html): Overview Web forms is a JavaScript application where you can create lightboxes and other widgets to display on your website. These... (376 words) - [Automated messages performance – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005532628-automated-messages-performance/index.html): OverviewCordial provides key insight on how your automated messages perform. You can view performance stats for individual messages or as... (790 words) - [Configure Firebase Cloud Messaging (FCM) – Cordial Knowledge Base](/content/support/hc/en-us/articles/360034760651-configure-firebase-cloud-messaging-fcm.html): Overview Firebase Cloud Messaging (FCM) is Google’s messaging and notifications service that allows you to integrate push notifications... (381 words) - [Ansira | Cordial](/content/partners/ansira/index.html): Transform your marketing with best-in-class technology partners & expert services designed to boost engagement & optimize digital strategies. (394 words) - [Shaw/Scott | Cordial](/content/partners/shaw-scott/index.html): Transform your marketing with best-in-class technology partners & expert services designed to boost engagement & optimize digital strategies. (230 words) - [Segment | Cordial](/content/partners/segment/index.html): Transform your marketing with best-in-class technology partners & expert services designed to boost engagement & optimize digital strategies. (205 words) - [SoundCommerce | Cordial](/content/partners/soundcommerce/index.html): Transform your marketing with best-in-class technology partners & expert services designed to boost engagement & optimize digital strategies. (113 words) - [SmarterSends | Cordial](/content/partners/smartersends/index.html): Transform your marketing with best-in-class technology partners & expert services designed to boost engagement & optimize digital strategies. (163 words) - [mParticle | Cordial](/content/partners/mparticle/index.html): Transform your marketing with best-in-class technology partners & expert services designed to boost engagement & optimize digital strategies. (200 words) - [Recharge | Cordial](/content/partners/recharge/index.html): Transform your marketing with best-in-class technology partners & expert services designed to boost engagement & optimize digital strategies. (169 words) - [Radar | Cordial](/content/partners/radar/index.html): Transform your marketing with best-in-class technology partners & expert services designed to boost engagement & optimize digital strategies. (160 words) - [Inline error messages – Cordial Knowledge Base](/content/support/hc/en-us/articles/360029081052-inline-error-messages/index.html): Overview When a lightbox form is submitted and the website visitor has not provided input values for all of the required fields, it's... (226 words) - [Scriptable API utilities – Cordial Knowledge Base](/content/support/hc/en-us/articles/16685802820749-scriptable-api-utilities/index.html): Overview Cordial's Scriptable API utilities create additional capabilities for our Scriptable API, using Smarty scripts to transform data... (787 words) - [The page you were looking for doesn't exist – Cordial Knowledge Base](/content/support/hc/en-us/articles/360018594252/index.html) (21 words) - [Inbox Monster | Cordial](/content/partners/inbox-monster/index.html): Transform your marketing with best-in-class technology partners & expert services designed to boost engagement & optimize digital strategies. (97 words) - [Cordial SDK location handling – Cordial Knowledge Base](/content/support/hc/en-us/articles/360034667312-cordial-sdk-location-handling/index.html): Overview The manner in which consumer data is collected, used, and disclosed has always been at the forefront of data privacy... (454 words) - [React Native SDK changelog – Cordial Knowledge Base](/content/support/hc/en-us/articles/27743323681677-react-native-sdk-changelog/index.html): Overview This page provides the latest updates to the Cordial React Native SDK. 2.4.1 (2025-11-06) Skip processing empty deep links ... (198 words) - [Configure the APNS – Cordial Knowledge Base](/content/support/hc/en-us/articles/360029039632-configure-the-apns/index.html): Overview Apple Push Notification Service (APNS) allows authenticated providers to send push notifications to your mobile apps.... (331 words) - [Click jQuery selector rule – Cordial Knowledge Base](/content/support/hc/en-us/articles/360029769452-click-jquery-selector-rule/index.html): Overview The click jQuery selector rule lets you display a lightbox when a link or button is clicked. You use CSS class and ID selectors... (193 words) - [Browser Contact Lookup – Cordial Knowledge Base](/content/support/hc/en-us/articles/43322519417229-browser-contact-lookup/index.html): Web applications may often benefit from access to both the anonymous Browser ID (or bid) and the known Customer ID (or cid) from a... (271 words) - [Silent Pushes for In-App & Inbox Messages – Cordial Knowledge Base](/content/support/hc/en-us/articles/44067321010573-silent-pushes-for-in-app-inbox-messages.html): Silent push vs no silent push With silent pushIn-app and inbox messages become available immediately, even while the app is in the... (207 words) - [Install web forms via HTML – Cordial Knowledge Base](/content/support/hc/en-us/articles/360032979471-install-web-forms-via-html/index.html): Overview Adding web forms to your website is a relatively quick and easy process. Follow these simple instructions to install web forms... (132 words) - [React Native SDK – Cordial Knowledge Base](/content/support/hc/en-us/sections/26779415355021-react-native-sdk/index.html): Use React Native SDK to integrate your React Native application with Cordial. (29 words) - [Website Personalization – Cordial Knowledge Base](/content/support/hc/en-us/sections/29205139279501-website-personalization/index.html): Our Website Personalization tool enables you to leverage data in Cordial to personalize the experience of your website for each customer. (24 words) - [Use Swagger to access and test Cordial APIs – Cordial Knowledge Base](/content/support/hc/en-us/articles/216197618-use-swagger-to-access-and-test-cordial-apis.html): Overview Cordial provides a robust set of REST-based APIs for managing data, contact records, messages, and other facets of the Cordial... (671 words) - [Integrations APIs and Webhooks – Cordial Knowledge Base](/content/support/hc/en-us/articles/32204269202829-integrations-apis-and-webhooks/index.html): Overview Use Cordial's Integrations APIs and Webhooks to seamlessly connect with other tools in your tech stack. Integrations APIs You... (42 words) - [Operations and content management APIs – Cordial Knowledge Base](/content/support/hc/en-us/sections/200541958-operations-and-content-management-apis/index.html): The following API endpoints are related to operations or define environmental settings. (31 words) - [Global API error responses – Cordial Knowledge Base](/content/support/hc/en-us/articles/4402427843597-global-api-error-responses/index.html): Overview Cordial's APIs will return an error if anything goes wrong. Each error has an HTTP status code and returns a short message with... (584 words) - [Integrations APIs and Webhooks – Cordial Knowledge Base](/content/support/hc/en-us/sections/32203972186765-integrations-apis-and-webhooks/index.html): Cordial makes it easy to integrate with other tools in your tech stack via API and Webhooks. (14 words) - [FAQ Videos | Cordial](/content/video-series/index.html): Answers to some of the most common questions asked when considering a new cross-channel marketing platform. (99 words) - [Orders, products, and supplements APIs – Cordial Knowledge Base](/content/support/hc/en-us/sections/200541948-orders-products-and-supplements-apis/index.html): The following API endpoints add, extend, and manage order data, product data, and additional structured and unstructured data associated... (30 words) - [Message creation, delivery, and analytics APIs – Cordial Knowledge Base](/content/support/hc/en-us/sections/200533937-message-creation-delivery-and-analytics-apis.html): The following API endpoints create, send, and retrieve message templates and message analytics. (30 words) - [Audience Trends dashboard – Cordial Knowledge Base](/content/support/hc/en-us/articles/4411738452237-audience-trends-dashboard/index.html): Overview The Audience Trends dashboard allows you to view the contacts of one or more audiences over a set time period, giving you... (281 words) - [Cordial announces support for AWS for Advertising & Marketing initiative | Cordial](/content/press/cordial-announces-support-for-aws-for-advertising-marketing-initiative.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (491 words) - [SoundCommerce and Cordial join forces to data-enable omnichannel retailers | Cordial](/content/press/soundcommerce-and-cordial-join-forces/index.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (468 words) - [Cordial launches strategic integrations to enhance data usage, efficiency and innovation for marketers | Cordial](/content/press/cordial-launches-strategic-integrations-to-enhance-data-usage-efficiency-and-innovation-for-marketers.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (390 words) - [The page you were looking for doesn't exist – Cordial Knowledge Base](/content/support/hc/en-us/articles/18442061742349-modern-refresh/index.html) (21 words) - [Contact management APIs – Cordial Knowledge Base](/content/support/hc/en-us/sections/200533927-contact-management-apis/index.html): The following API endpoints are for building, managing, and maintaining your contact database. (36 words) - [Press Release: Cordial closes record-breaking quarter with 134% new business growth | Cordial](/content/press/cordial-closes-record-breaking-quarter-with-134-percent-new-business-growth.html): With an innovative AI roadmap, a growing roster of blue-chip companies and a significant demonstration of its competitive advantage, Cordial raised the bar in 2023, charting a course to transform the future of marketing., (658 words) - [About our API documentation – Cordial Knowledge Base](/content/support/hc/en-us/articles/204570187-about-our-api-documentation/index.html): Overview In conjunction with the Cordial UI, the Cordial platform provides a robust set of RESTful APIs (Application Program Interfaces).... (516 words) - [Send batch and automated messages – Cordial Knowledge Base](/content/support/hc/en-us/sections/115001585988-send-batch-and-automated-messages/index.html) (55 words) - [Cordial enhances first-party data capabilities on Snowflake Marketplace | Cordial](/content/press/cordial-enhances-first-party-data-capabilities-on-snowflake-marketplace.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (584 words) - [The migration ramp-up process: why we ramp IPs/domains – Cordial Knowledge Base](/content/support/hc/en-us/articles/360001337471-the-migration-ramp-up-process-why-we-ramp-ips-domains.html): Overview To most, the migration process comes with great apprehension. This is completely natural and understandable, yet at the same... (330 words) - [Cordial begins unveiling its AI roadmap to transform the future of marketing | Cordial](/content/press/cordial-begins-unveiling-its-ai-roadmap-to-transform-the-future-of-marketing.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (499 words) - [API rate limiting – Cordial Knowledge Base](/content/support/hc/en-us/articles/7323031900301-api-rate-limiting/index.html): Overview To ensure stability, the Cordial API has safeguards for unusually large bursts of incoming API calls. The API rate limiter... (217 words) - [REST API introduction and overview – Cordial Knowledge Base](/content/support/hc/en-us/sections/200553578-rest-api-introduction-and-overview/index-2.html) (48 words) - [Cordial Awarded Best Places to Work: ‘Best Culture I Have Seen in 15 Years’ | Cordial](/content/press/cordial-awarded-best-places-to-work-best-culture-i-have-seen-in-15-years.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (710 words) - [Functional API groups – Cordial Knowledge Base](/content/support/hc/en-us/articles/203885828-functional-api-groups/index.html): Overview Our API docs are organized into functional groups, starting with API endpoints for building and managing a contact database and... (97 words) - [Supplements – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005528468-supplements/index.html): Overview Supplements are data collections hosted in your Cordial account that allow you to store an unlimited number of records in a... (1,862 words) - [Keeping up with The Consumer: Marketing Data Depreciates After 5 Minutes | Cordial](/content/press/keeping-up-with-the-consumer-marketing-data-depreciates-after-5-minutes-outlet-customer-think.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (48 words) - [Cordial expands innovation with MCP interface and RCS messaging | Cordial](/content/press/cordial-expands-innovation-with-mcp-interface-and-rcs-messaging.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (689 words) - [Get started: for designers – Cordial Knowledge Base](/content/support/hc/en-us/articles/360001921411-get-started-for-designers/index.html): Overview Cordial empowers designers to create dynamic, reusable templates and content snippets that enable marketing teams to send highly... (1,167 words) - [Company Archives | Cordial](/content/resources/press_topic/company/index.html) (234 words) - [Major travel, real estate, media players rely on Cordial's AI to win customer attention, revenue | Cordial](/content/press/major-travel-real-estate-media-players-rely-on-cordials-ai-to-win-customer-attention-revenue.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (723 words) - [Mobile app device data migration – Cordial Knowledge Base](/content/support/hc/en-us/articles/360047652852-mobile-app-device-data-migration/index.html): Overview When Cordial's mobile SDK is initialized in your app, it automatically captures the device data necessary for device... (1,777 words) - [Cordial’s AI platform helps brands protect margins by predicting customer price sensitivity | Cordial](/content/press/price-sensitivity/index.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (534 words) - [Send data from Segment to Cordial (actions) – Cordial Knowledge Base](/content/support/hc/en-us/articles/9221698990733-send-data-from-segment-to-cordial-actions.html): Overview With our Segment integration, you can send contact data from your Segment account to Cordial, which is seamlessly integrated... (1,574 words) - [Cordial recognized as “one to watch” in Snowflake’s Modern Marketing Data Stack report | Cordial](/content/press/cordial-recognized-as-one-to-watch-in-snowflakes-modern-marketing-data-stack-report.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (545 words) - [Cross-Channel Marketing Archives | Cordial](/content/resources/press_topic/cross-channel-marketing/index.html) (122 words) - [Press Release Archives | Cordial](/content/resources/press_type/press-release/index.html) (256 words) - [Cordial taps Julien Sauvage as CMO to drive enterprise expansion | Cordial](/content/press/cordial-taps-julien-sauvage-as-cmo-to-drive-enterprise-expansion.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (668 words) - [Data Archives | Cordial](/content/resources/press_topic/data/index.html) (123 words) - [Cordial integrates with Radar to deliver enhanced geo-location customer experiences | Cordial](/content/press/cordial-integrates-with-radar-to-deliver-enhanced-geo-location-customer-experiences.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (524 words) - [Cordial adds accomplished retail leader as SVP of strategy and insights | Cordial](/content/press/cordial-adds-accomplished-retail-leader-as-svp-of-strategy-and-insights.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (571 words) - [Orders – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005528568-orders/index.html): Overview Order data is stored in the orders collection. This collection contains all data associated with a purchase event. Order data... (1,177 words) - [Cordial Foundry moves agents from draft mode to delivery with SAM and Figma integration | Cordial](/content/press/cordial-foundry-moves-agents-from-draft-mode-to-delivery-with-sam-and-figma-integration.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (908 words) - [Cordial appoints Jay Li as Chief Financial Officer | Cordial](/content/press/cordial-appoints-jay-li-as-chief-financial-officer/index.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (399 words) - [Audience count API – Cordial Knowledge Base](/content/support/hc/en-us/articles/32870819845773-audience-count-api/index.html): Overview The audience count API gives you real-time information about audiences you create using the Audience Builder in the UI. API set... (249 words) - [Cordial joins the Shopper Context Protocol to help brands bridge the Intent Divide | Cordial](/content/press/cordial-joins-the-shopper-context-protocol-to-help-brands-bridge-the-intent-divide.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (643 words) - [AI redefines skills, roles, technology and governance — according to Org.Works and Cordial — with 50% of retail leaders planning to increase marketing headcount | Cordial](/content/press/ai-redefines-skills-roles-technology-and-governance-according-to-org-works-and-cordial-with-50-of-retail-leaders-planning-to-increase-marketing-headcount.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (644 words) - [Multi-Channel Messaging Platform Tool | Cordial](/content/platform/messaging-channels/index.html): Increase customer engagement by managing your cross-channel messaging in one platform. Send personalized messages across email, SMS, mobile push, in-app, & more. (459 words) - [Cordial expands its AI capabilities to help brands close the intent divide | Cordial](/content/press/cordial-expands-its-ai-capabilities-to-help-brands-close-the-intent-divide.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (541 words) - [Podcast Archives | Cordial](/content/resources/press_type/podcast/index.html) (76 words) - [Cordial releases its ‘Brands Battle for Attention as AI Redefines the Funnel’ report | Cordial](/content/press/cordial-releases-its-brands-battle-for-attention-as-ai-redefines-the-funnel-report.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (547 words) - [Consumer Behavior Archives | Cordial](/content/resources/press_topic/consumer-behavior/index.html) (102 words) - [Events – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005528508-events/index.html): Overview The event data collection, which is referred to as contactactivites in the database, contains behavioral data records for all... (1,043 words) - [Retail Marketing Archives | Cordial](/content/resources/press_topic/retail-marketing/index.html) (123 words) - [Clients Press Archives | Cordial](/content/resources/press_topic/clients/index.html) (100 words) - [Email Marketing Archives | Cordial](/content/resources/press_topic/email-marketing/index.html) (67 words) - [✪ Embedded JavaScript Listener v2 – Cordial Knowledge Base](/content/support/hc/en-us/articles/360016285852-embedded-javascript-listener-v2/index.html): Overview Using the available JavaScript methods you can: Add and update contacts to the contacts collection. Add custom events to the... (3,403 words) - [Video library – Cordial Knowledge Base](/content/support/hc/en-us/articles/36839652740749-video-library/index.html): Welcome to our training video library! Here you'll find videos about data management, personalizing messages, and more. Data overview ... (101 words) - [Asynchronous API – Cordial Knowledge Base](/content/support/hc/en-us/articles/18799979779085-asynchronous-api/index.html): Overview Cordial's Asynchronous API offers system-to-system methods for sending event, contact, orders, and supplement data. This allows... (1,569 words) - [Send data from mParticle to Cordial – Cordial Knowledge Base](/content/support/hc/en-us/articles/9136941752717-send-data-from-mparticle-to-cordial/index.html): Overview Cordial seamlessly connects to mParticle, empowering you to get the most out of your data. With our bi-directional integration,... (1,349 words) - [Mobile inbox messaging – Cordial Knowledge Base](/content/support/hc/en-us/articles/360060414851-mobile-inbox-messaging/index.html): Overview Inbox messages are customizable messages delivered to contacts that can be viewed while actively using your mobile app. You can... (783 words) - [Products – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005528548-products/index.html): Overview The products collection contains all product data related to your product catalog(s). Product data can be used to personalize... (550 words) - [Salesforce Commerce Cloud – Cordial Knowledge Base](/content/support/hc/en-us/articles/360053485091-salesforce-commerce-cloud/index.html): OverviewCordial's integration with Salesforce supports SiteGenesis (SG) and Storefront Reference Architecture (SFRA) storefronts. To... (2,263 words) - [Integrate Shopify and Cordial – Cordial Knowledge Base](/content/support/hc/en-us/articles/360029189072-integrate-shopify-and-cordial/index.html): Overview Cordial's Shopify app seamlessly transfers customer, product, and purchase data directly into Cordial. Once the integration is... (2,228 words) - [Operations and content management APIs – Cordial Knowledge Base](/content/support/hc/en-us/sections/200541958/index.html): The following API endpoints are related to operations or define environmental settings. (25 words) - [Message creation, delivery, and analytics APIs – Cordial Knowledge Base](/content/support/hc/en-us/sections/200533937/index.html): The following API endpoints create, send, and retrieve message templates and message analytics. (30 words) - [Contact management APIs – Cordial Knowledge Base](/content/support/hc/en-us/sections/200533927/index.html): The following API endpoints are for building, managing, and maintaining your contact database. (36 words) - [Magento v2 (Adobe Commerce) – Cordial Knowledge Base](/content/support/hc/en-us/articles/115003757311-magento-v2-adobe-commerce/index.html): Overview Magento v2 has been rebranded to Adobe Commerce. The functionality remains the same. The Cordial extension for Magento version 2... (1,496 words) - [Orders, products, and supplements APIs – Cordial Knowledge Base](/content/support/hc/en-us/sections/200541948/index.html): The following API endpoints add, extend, and manage order data, product data, and additional structured and unstructured data associated... (22 words) - [Cordial basics – Cordial Knowledge Base](/content/support/hc/en-us/sections/360000521871-cordial-basics/index.html) (24 words) - [Cordial launches Cordial Edge—Multimodal AI boosts marketing-driven purchases by over 35% for enterprise retail brands | Cordial](/content/press/cordial-launches-cordial-edge/index.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (1,085 words) - [Send data from Snowflake to Cordial – Cordial Knowledge Base](/content/support/hc/en-us/articles/12327056692237-send-data-from-snowflake-to-cordial/index.html): OverviewWhen Snowflake as a data source is enabled in your account, Cordial automatically queries one or multiple Tables and/or Views in... (1,220 words) - [Send data from Cordial to Segment – Cordial Knowledge Base](/content/support/hc/en-us/articles/360010755251-send-data-from-cordial-to-segment/index.html): Overview The Segment integration supports Cordial as a source, allowing you to send cross-channel engagement data from Cordial to... (535 words) - [Recharge integration – Cordial Knowledge Base](/content/support/hc/en-us/articles/8843982889229-recharge-integration/index.html): Overview Cordial's integration with Recharge empowers you to access and leverage real-time subscription data in our powerful customer... (463 words) - [Send data from Cordial to mParticle – Cordial Knowledge Base](/content/support/hc/en-us/articles/4700779825549-send-data-from-cordial-to-mparticle/index.html): Overview Cordial seamlessly connects to mParticle, empowering you to get the most out of your data. With our bi-directional integration,... (888 words) - [Magento v1 – Cordial Knowledge Base](/content/support/hc/en-us/articles/360000172211-magento-v1/index.html): Overview Magento v1 remains usable but is no longer supported by Adobe. You can learn more here. The Cordial extension for Magento... (946 words) - [Snowflake Secure Data Sharing – Cordial Knowledge Base](/content/support/hc/en-us/articles/9615168271629-snowflake-secure-data-sharing/index.html): OverviewWith Snowflake’s Secure Data Sharing integration, you can gain instant access to valuable first-party user data generated from... (1,269 words) - [Trigger sends from Tealium – Cordial Knowledge Base](/content/support/hc/en-us/articles/14542336819341-trigger-sends-from-tealium/index.html): Overview This article describes how to configure triggered email sends for Tealium AudienceStream and EventStream audiences using the... (367 words) - [Stream Cordial event data to Tealium’s customer data hub in real time – Cordial Knowledge Base](/content/support/hc/en-us/articles/17954907746317-stream-cordial-event-data-to-tealium-s-customer-data-hub-in-real-time.html): Overview Tealium connects customer data across web, mobile, offline, and IoT devices. Cordial integrates with Tealium so you can bolster... (669 words) - [Legacy Segment integration: non-actions framework – Cordial Knowledge Base](/content/support/hc/en-us/articles/14600614942605-legacy-segment-integration-non-actions-framework.html): The Segment integration documented on this page is the legacy (non-actions) version. We recommend using the latest (actions) version.... (864 words) - [Leverage your Shopify integration – Cordial Knowledge Base](/content/support/hc/en-us/articles/31243050591757-leverage-your-shopify-integration/index.html): Overview This article lays out some ways you can leverage the integration between Shopify and Cordial, such as updating customers about... (825 words) - [Video Archives | Cordial](/content/type/video/index.html) (129 words) - [Add Cordial JavaScript Listener v2 to Tealium iQ – Cordial Knowledge Base](/content/support/hc/en-us/articles/15049600030605-add-cordial-javascript-listener-v2-to-tealium-iq.html): Overview This article describes how to install Cordial's Javascript Listener v2 via Tealium iQ using the Tealium Custom Container tag.... (463 words) - [Total Economic Impact study commissioned Forrester Consulting finds Cordial delivered 369% ROI | Cordial](/content/press/total-economic-impact-study-finds-cordial-delivered-369-roi.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (574 words) - [Trigger sends from Tealium using custom webhook – Cordial Knowledge Base](/content/support/hc/en-us/articles/29476406865165-trigger-sends-from-tealium-using-custom-webhook.html): Overview This article describes how to trigger email sends for Tealium AudienceStream audiences using Cordial's custom webhook. You can... (505 words) - [Google Cloud Storage integration – Cordial Knowledge Base](/content/support/hc/en-us/articles/360018718571-google-cloud-storage-integration/index.html): Overview Our integration with Google Cloud Storage enables you to use Google Cloud as a source for importing and exporting data into and... (656 words) - [Poplar integration – Cordial Knowledge Base](/content/support/hc/en-us/articles/6588615721229-poplar-integration/index.html): Overview Our integration with Poplar empowers you to leverage all of your customer data in Cordial to build highly relevant and... (760 words) - [Talon.One integration – Cordial Knowledge Base](/content/support/hc/en-us/articles/16327756505485-talon-one-integration/index.html): Overview Our integration with Talon.One empowers you to utilize Talon.One's promotion tools in Cordial message campaigns. Among other... (393 words) - [Cordial signs new digital marketing agreement with Realtor.com® | Cordial](/content/press/cordial-signs-new-digital-marketing-agreement-with-realtor-com.html): Cordial, the leading marketing platform that automates billions of data-driven emails, SMS and mobile app messages, has inked a new agreement with Realtor.com®, to deliver highly personalized and unified marketing campaigns., (426 words) - [Cordial recognized with highest scores possible in AI and vision criteria in independent research report | Cordial](/content/press/cordial-recognized-with-highest-scores-possible-in-ai-and-vision.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (479 words) - [Trigger Cordial messages with location data from Radar – Cordial Knowledge Base](/content/support/hc/en-us/articles/30023060090125-trigger-cordial-messages-with-location-data-from-radar.html): Overview Our integration with Radar enables you to use location data to trigger automated messages in Cordial. You can leverage Radar's... (592 words) - [Fast-Food Trends for 2024: The Age of Automation and Customer Experience | Cordial](/content/press/fast-food-trends-for-2024-the-age-of-automation-and-customer-experience.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (16 words) - [DTC Deodorant Brands Earns 271% More Revenue Per Message](/content/clients/deodorant/index.html): Learn how a growing D2C brand, seamlessly connects customer data points to personalize millions of automated messages with Cordial. (750 words) - [TikTok Audience Sync – Cordial Knowledge Base](/content/support/hc/en-us/articles/37817631183373-tiktok-audience-sync/index.html): OverviewThe TikTok Audience Sync from Cordial enables you to target TikTok ads to your Cordial contacts by uploading new or existing... (378 words) - [Webhooks – Cordial Knowledge Base](/content/support/hc/en-us/articles/13584534464141-webhooks/index.html): Overview Webhooks automatically stream real-time event data from Cordial to external application APIs. You can enable multiple Webhooks,... (962 words) - [360training Increases Email Revenue by 45% - Cordial Client Story](/content/clients/360training/index.html): Learn how 360training uses Cordial to achieve higher revenue from abandoned carts and provide a more personalized customer experience. (662 words) - [Send Data from Heap to Cordial – Cordial Knowledge Base](/content/support/hc/en-us/articles/11384277017741-send-data-from-heap-to-cordial/index.html): Overview Our integration with Heap enables you to sync segments of behavioral data in Heap to Cordial lists. Using lists along with other... (546 words) - [Talon.One – Cordial Knowledge Base](/content/support/hc/en-us/sections/16323015804813-talon-one/index.html) (39 words) - [TikTok Audiences – Cordial Knowledge Base](/content/support/hc/en-us/sections/37817595206029-tiktok-audiences/index.html) (30 words) - [Mobile in-app messaging – Cordial Knowledge Base](/content/support/hc/en-us/articles/360046096752-mobile-in-app-messaging/index.html): OverviewIn-app messages are customizable HTML-based popup modals delivered to contacts while they're actively using your mobile app.... (1,500 words) - [Configure an Amazon Kinesis Stream – Cordial Knowledge Base](/content/support/hc/en-us/articles/360016025112-configure-an-amazon-kinesis-stream/index.html): Overview Configuring an Amazon Kinesis Data Stream allows you to export, process, and analyze Cordial event data as it's created. This... (872 words) - [HTML Content Editor and Library – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005531308-html-content-editor-and-library/index.html): OverviewYou can create and store reusable HTML snippets in Cordial's HTML Content Editor and Library. This content can then be included... (511 words) - [Friendbuy integration – Cordial Knowledge Base](/content/support/hc/en-us/articles/4412610610189-friendbuy-integration/index.html): Overview You can leverage our integration with Friendbuy to accelerate email and SMS subscriber growth and seamlessly incorporate your... (548 words) - [Amazon S3 integration – Cordial Knowledge Base](/content/support/hc/en-us/articles/4725740883341-amazon-s3-integration/index.html): Overview Amazon Simple Storage Service (Amazon S3) is an object storage service that offers industry-leading scalability, data... (848 words) - [Link appends by content section – Cordial Knowledge Base](/content/support/hc/en-us/articles/360043098751-link-appends-by-content-section/index.html): Overview The data-crdl-linkappend attribute can be used to define link append values unique to each HTML element of your document object... (473 words) - [Shopify – Cordial Knowledge Base](/content/support/hc/en-us/sections/8994391672717-shopify/index.html) (24 words) - [Salesforce – Cordial Knowledge Base](/content/support/hc/en-us/sections/8994435290893-salesforce/index.html) (46 words) - [Snowflake – Cordial Knowledge Base](/content/support/hc/en-us/sections/9613247896717-snowflake/index.html) (20 words) - [Recharge – Cordial Knowledge Base](/content/support/hc/en-us/sections/8996021068685-recharge/index.html) (55 words) - [Amazon Kinesis integration – Cordial Knowledge Base](/content/support/hc/en-us/articles/360026363972-amazon-kinesis-integration/index.html): Overview The Amazon Kinesis integration allows you to continuously stream real-time Cordial contact activities (system events and custom... (322 words) - [mParticle – Cordial Knowledge Base](/content/support/hc/en-us/sections/8994489270029-mparticle/index.html) (24 words) - [Segment – Cordial Knowledge Base](/content/support/hc/en-us/sections/8994564371085-segment/index.html) (29 words) - [Phrasee integration – Cordial Knowledge Base](/content/support/hc/en-us/articles/8099663201421-phrasee-integration/index.html): Overview Our integration with Phrasee will help you enhance and personalize customer experiences by optimizing the language you use... (133 words) - [Calculate distance between postal codes – Cordial Knowledge Base](/content/support/hc/en-us/articles/115005692287-calculate-distance-between-postal-codes.html): Overview Using the custom Smarty utility distanceBetweenPostalCodes, you can calculate the distance between two postal codes and render... (920 words) - [Cordial extension for Magento – Cordial Knowledge Base](/content/support/hc/en-us/articles/360007254051-cordial-extension-for-magento/index.html): The Cordial extension for Magento is a turnkey solution to connect your Cordial account with your existing Magento storefront to sync... (110 words) - [Poplar – Cordial Knowledge Base](/content/support/hc/en-us/sections/8994474336269-poplar/index.html) (27 words) - [Facebook Custom Audiences integration – Cordial Knowledge Base](/content/support/hc/en-us/articles/115001643791-facebook-custom-audiences-integration/index.html): OverviewOur Facebook Custom Audiences integration allows you to target Facebook ads to your Cordial contacts by uploading new or existing... (423 words) - [Send data from Cordial to Heap – Cordial Knowledge Base](/content/support/hc/en-us/articles/11381601150477-send-data-from-cordial-to-heap/index.html): Overview With the Heap integration, you can send event and contact data from Cordial to Heap, giving your teams a complete understanding... (292 words) - [Phrasee – Cordial Knowledge Base](/content/support/hc/en-us/sections/8994559955981-phrasee/index.html) (23 words) - [Azure Blob Storage integration – Cordial Knowledge Base](/content/support/hc/en-us/articles/9946670615181-azure-blob-storage-integration/index.html): Overview Microsoft’s Azure Blob Storage is a massively scalable and secure object storage for unstructured data. Our integration with... (366 words) - [Google Ads integration – Cordial Knowledge Base](/content/support/hc/en-us/articles/360032049392-google-ads-integration/index.html): OverviewOur integration with Google Ads allows you to target Google Ads to your Cordial contacts by uploading new or existing audiences... (305 words) - [Kickbox integration – Cordial Knowledge Base](/content/support/hc/en-us/articles/7822736298381-kickbox-integration/index.html): Overview With the Kickbox integration, you can test, monitor, and optimize your email programs to reach more subscribers and increase... (159 words) - [Amplitude – Cordial Knowledge Base](/content/support/hc/en-us/sections/8994495755149-amplitude/index.html) (140 words) - [Messages, channels, and content – Cordial Knowledge Base](/content/support/hc/en-us/categories/360000278332-messages-channels-and-content/index.html): Cordial supports batch messages for one-time promotional sends as well as automated messages for trigger-based transactional messages.... (248 words) - [Omaha Steaks | Cordial](/content/clients/omaha-steaks/index.html): Discover how future-thinking brands excel in digital transformation, creating top customer experiences. Unlock insights with our case studies. (890 words) - [Heap – Cordial Knowledge Base](/content/support/hc/en-us/sections/9943398632589-heap/index.html) (35 words) - [Kickbox – Cordial Knowledge Base](/content/support/hc/en-us/sections/8994521954829-kickbox/index.html) (37 words) - [Email channel content – Cordial Knowledge Base](/content/support/hc/en-us/articles/115001313311-email-channel-content/index.html): OverviewThe email channel is supported in both batch messages and automated messages. Follow the steps below to create an email message... (745 words) - [Magento – Cordial Knowledge Base](/content/support/hc/en-us/sections/8994468965517-magento/index.html) (20 words) - [Friendbuy – Cordial Knowledge Base](/content/support/hc/en-us/sections/8994503414285-friendbuy/index.html) (18 words) - [Send data from Amplitude to Cordial – Cordial Knowledge Base](/content/support/hc/en-us/articles/9138787681805-send-data-from-amplitude-to-cordial/index.html): Overview With Amplitude and Cordial's cohort integration, you can sync users from Amplitude cohorts to Cordial lists. Using lists along... (318 words) - [Developer resources – Cordial Knowledge Base](/content/support/hc/en-us/categories/12092749097741-developer-resources/index.html): Built with developers in mind, Cordial has a robust offering of RESTful APIs and SDKs. In this section, you can also find key information... (251 words) - [Google – Cordial Knowledge Base](/content/support/hc/en-us/sections/8994403298445-google/index.html) (20 words) - [✪ Vanity domains for JavaScript Listener – Cordial Knowledge Base](/content/support/hc/en-us/articles/360039545191-vanity-domains-for-javascript-listener.html): Overview Vanity domains are typically used to hide lengthy or off-brand URLs, which are unsightly and difficult to remember. Brands use... (1,776 words) - [Azure – Cordial Knowledge Base](/content/support/hc/en-us/sections/9370371040013-azure/index.html) (105 words) - [Facebook – Cordial Knowledge Base](/content/support/hc/en-us/sections/8994436895117-facebook/index.html) (36 words) - [Revolve | Cordial](/content/clients/revolve-clothing/index.html): How Revolve, a digital-native retailer uses real-time data and triggered communications to dominate the fashion industry. (1,103 words) - [Amperity integration – Cordial Knowledge Base](/content/support/hc/en-us/articles/8255019923341-amperity-integration/index.html): Overview With the Amperity integration, you can send contact and activity data from Cordial to Amperity to use in a wide variety of email... (163 words) - [Understand your customers | Cordial](/content/understand/customers/index.html): When you understand, you can predict, and when you can predict, you can automate (286 words) - [Cordial brings AI into the work, not just the workflow | Cordial](/content/press/cordial-brings-ai-into-the-work-not-just-the-workflow.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (570 words) - [Page not found | Cordial](/content/platform/data-platform/data-transformations/index.html) (39 words) - [Amperity – Cordial Knowledge Base](/content/support/hc/en-us/sections/8994537911821-amperity/index.html) (18 words) - [Amazon – Cordial Knowledge Base](/content/support/hc/en-us/sections/8994384211853-amazon/index.html) (21 words) - [SMS link shortener – Cordial Knowledge Base](/content/support/hc/en-us/articles/360027034871-sms-link-shortener/index.html): Overview Using full-length web links in your SMS messages can quickly diminish your 160 character limit, leaving less room for content.... (301 words) - [Mason Companies | Client Story](/content/clients/mason-companies/index.html): How a leading footwear conglomerate utilizes the Cordial platform to uplevel their data strategies. (1,170 words) - [Integrations APIs – Cordial Knowledge Base](/content/support/hc/en-us/sections/15278515278605-integrations-apis/index.html): Cordial's Asynchronous and Scriptable APIs make it easy to connect Cordial to other tools in your tech stack. (18 words) - [Content creation and management – Cordial Knowledge Base](/content/support/hc/en-us/sections/115001575807-content-creation-and-management/index.html) (57 words) - [Introduction to Cordial's channels – Cordial Knowledge Base](/content/support/hc/en-us/articles/115001319432-introduction-to-cordial-s-channels/index.html): Overview Cordial is a cross-channel messaging platform that supports batch and automated messaging for: Email Mobile SMS REST Schedule... (135 words) - [Website Form Builder | Web Form Design Tool | Cordial](/content/platform/messaging-channels/website/web-forms/index.html): With Cordial Web Forms, marketers can easily build lightboxes, top banners, and in-line forms to increase subscriber list size and capture more first party data. (385 words) - [Multichannel Merchant: Total Economic Impact Study Finds Cordial Delivered 369% ROI | Cordial](/content/press/total-economic-impact-study-finds-cordial-delivered-369-roi-outlet-multichannel-merchant.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (67 words) - [Integrations – Cordial Knowledge Base](/content/support/hc/en-us/categories/8093087524749-integrations/index.html): The Cordial platform easily integrates with other applications to meet your business needs. (205 words) - [Link functions – Cordial Knowledge Base](/content/support/hc/en-us/sections/115001648548-link-functions/index.html) (81 words) - [PacSun | Cordial Client Story](/content/clients/pacsun/index.html): How a leading lifestyle brand easily shifted intricate data and robust integrations from a legacy ESP to Cordial. (882 words) - [Personalization and Smarty – Cordial Knowledge Base](/content/support/hc/en-us/categories/115000927327-personalization-and-smarty/index.html): Using Cordial's custom syntax, you can personalize message content for each contact by taking advantage of variables, link functions,... (134 words) - [How a leading comfort technology company drives growth | Cordial](/content/clients/comfort-technology-company/index.html): Learn how a leading comfort technology company leverages email to drive growth, innovation, and repeat purchases. (972 words) - [Product Archives | Cordial](/content/resources/press_topic/product/index.html) (203 words) - [✪ Embedded JavaScript Listener v2 features – Cordial Knowledge Base](/content/support/hc/en-us/articles/360028075752-embedded-javascript-listener-v2-features.html): Overview The second iteration of the embedded JavaScript listener (JS listener) introduces a number of noteworthy enhancements. Notable... (1,126 words) - [Cordial Named a Leader in Email Marketing Service Providers, Q1 2026 Report by Independent Research Firm | Cordial](/content/press/cordial-named-a-leader-in-email-marketing-service-providers-report.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (656 words) - [Never misunderstand the customer: Cordial's AI strategy delivers greater brand impact | Cordial](/content/press/cordials-ai-strategy-delivers-greater-brand-impact/index.html): With its unrivaled data platform, Cordial’s AI strategy and capabilities lay a foundation of deep understanding to transform customer experience., (729 words) - [View and forward original message HTML in an email inbox – Cordial Knowledge Base](/content/support/hc/en-us/articles/115002678852-view-and-forward-original-message-html-in-an-email-inbox.html): Overview In order to troubleshoot message issues, it is often very helpful to provide Cordial support with the original or raw message... (373 words) - [AI Press Releases Archive | Cordial](/content/resources/press_topic/ai/index.html) (169 words) - [Enterprise Email Marketing Platform | Email Service Provider](/content/platform/messaging-channels/email/index.html): Cordial’s email marketing platform makes it easy to deliver relevant brand experiences to your customer base. Click here to learn more. (604 words) - [Mobile app (Push) channel setup – Cordial Knowledge Base](/content/support/hc/en-us/articles/360057169991-mobile-app-push-channel-setup/index.html): Overview The mobile app channel, also called Push, enables you to send mobile app messages to contacts as batch or automated messages,... (799 words) - [Messages, channels, and content – Cordial Knowledge Base](/content/support/hc/en-us/categories/360000278332/index.html): Cordial supports batch messages for one-time promotional sends as well as automated messages for trigger-based transactional messages.... (224 words) - [Cordial Product Showcase | Cordial](/content/new-releases/index.html): Learn about Cordial’s latest product innovations in AI, personalization, Email, SMS, Mobile App, open channel and more. (148 words) - [Send messages by channel – Cordial Knowledge Base](/content/support/hc/en-us/sections/115000364412-send-messages-by-channel/index.html): Cordial supports messages in the following channels: email, SMS, MMS, mobile app, and REST. Explore the articles below for guidance on... (102 words) - [In-App Messaging Platform & Mobile Push Notification Service](/content/platform/messaging-channels/mobile-app/index.html): Increase your mobile app engagement with Cordial’s native mobile app marketing software. Send personalized mobile push notifications and in-app messages. (465 words) - [Tapestry selects Cordial as enterprise messaging platform | Cordial](/content/press/tapestry-selects-cordial-as-enterprise-messaging-platform.html): Global luxury brand Tapestry chose Cordial to consolidate email and SMS across five markets—powering intelligent decisioning and consistent cross-channel execution., (313 words) - [Marketing API Integration Services | RESTful API Calls | Cordial](/content/platform/messaging-channels/rest-channel/index.html): REST Channel utilizes Cordial's messaging functionality to send RESTful API calls to other marketing technology platforms such as CRM systems, call centers, and more. (283 words) - [SMS Marketing Platform | Text Message Marketing Services](/content/platform/messaging-channels/sms-marketing/index.html): Cordial’s SMS marketing platform enables you to deliver personalized messaging to your customers. Click here to learn more about it. (528 words) - [Data and contacts – Cordial Knowledge Base](/content/support/hc/en-us/categories/360000278352-data-and-contacts/index.html) (93 words) - [Site Personalization | Cordial](/content/platform/messaging-channels/website/index.html): Cordial leverages email, SMS, and push data to deliver tailored messages to website visitors in real-time with Site Personalization. (256 words) - [18 Experts Talk About Email Marketing in 2024 | Cordial](/content/press/18-experts-talk-about-email-marketing-in-2024/index.html): Stay in the loop with Cordial’s updates. Discover our news, collaborations, and more., (57 words) - [Cordial Edge ™ – Cordial Knowledge Base](/content/support/hc/en-us/categories/26752895471629-cordial-edge/index.html): Cordial Edge is a first-of-its-kind multimodal AI technology platform that provides highly relevant, brand-specific models to help... (55 words) - [Get started with Cordial – Cordial Knowledge Base](/content/support/hc/en-us/categories/360000246631/index.html) (56 words) - [Get started with Cordial – Cordial Knowledge Base](/content/support/hc/en-us/categories/360000246631-get-started-with-cordial/index.html) (41 words) - [Reporting and analytics – Cordial Knowledge Base](/content/support/hc/en-us/categories/12154522874253-reporting-and-analytics/index.html) (46 words) - [Personalization and Smarty – Cordial Knowledge Base](/content/support/hc/en-us/categories/115000927327/index.html): Using Cordial's custom syntax, you can personalize message content for each contact by taking advantage of variables, link functions,... (139 words) - [Cordial Edge multimodal AI technology – Cordial Knowledge Base](/content/support/hc/en-us/articles/18990174172685-cordial-edge-multimodal-ai-technology.html): OverviewCordial Edge AI models set a new standard by delivering unique, purpose-built solutions tailored for your brand, designed to... (284 words) - [Reporting and analytics – Cordial Knowledge Base](/content/support/hc/en-us/categories/12154522874253/index.html) (51 words) - [Data and contacts – Cordial Knowledge Base](/content/support/hc/en-us/categories/360000278352/index.html) (94 words) - [Mobile SDK configuration and setup – Cordial Knowledge Base](/content/support/hc/en-us/sections/360007449951-mobile-sdk-configuration-and-setup/index.html): Cordial's mobile SDK is a set of development tools, which can be used to enable Cordial platform functionality across mobile devices. (51 words) - [Support resources – Cordial Knowledge Base](/content/support/hc/en-us/categories/360000469992-support-resources/index.html) (45 words) - [Support resources – Cordial Knowledge Base](/content/support/hc/en-us/categories/360000469992/index.html) (44 words) - [Cordial | Privacy Policy](/content/legal/privacy-policy/index.html) (6,517 words) - [First-Visit Personalisation – Cordial Knowledge Base](/content/support/hc/en-us/articles/42026548745741-first-visit-personalisation/index.html): OverviewFirst-Visit Personalization extends personalized onsite experiences to visitors who are unknown or not yet identified. This... (1,671 words) - [Coupons – Cordial Knowledge Base](/content/support/hc/en-us/articles/360031970832-coupons/index.html): Overview Web Form's coupon feature allows you to display coupon codes to your website visitors. Here is a brief overview of how to... 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(803 words, Aug 5, 2024) - [Spring 2024 Product Showcase recap: Balancing innovation and efficiency | Cordial](/content/resources/spring-product-showcase-recap-balancing-innovation-and-efficiency.html): Take a closer look at highlights of Cordial’s spring innovations, and get a sneak peek into what's on the horizon., (1,070 words, May 8, 2024) - [The email marketer's guide to Google Postmaster's new compliance page | Cordial](/content/resources/the-email-marketers-guide-to-google-postmasters-new-compliance-page.html): Google Postmaster's new compliance page simplifies email deliverability for marketers, offering key features and benefits., (471 words, Apr 24, 2024) - [What if your marketing platform was as effortless as speaking to another marketer? | Cordial](/content/resources/what-if-your-marketing-platform-was-as-effortless-as-speaking-to-another-marketer.html): In a world where AI hype is everywhere, Cordial is creating something far more powerful... (548 words, Apr 5, 2024) - [5 steps to kickstart your customer obsession journey | Cordial](/content/resources/5-steps-to-kickstart-your-customer-obsession-journey.html): Discover five steps to customer obsession with insights from Cordial's webinar on the power of putting customers at the center of your strategy., (631 words, Mar 20, 2024) - [5 minutes vs. 5 days: Knowing the difference will make or break your conversion rates | Cordial](/content/resources/5-minutes-vs-5-days/index.html): Boost conversions by leveraging real-time customer data. Learn how to send highly relevant marketing messages based on up-to-the-minute behaviors and preferences., (699 words, Mar 13, 2024) - [6 easy automation strategies to reactivate customers | Cordial](/content/resources/6-easy-automation-strategies-to-reactivate-customers.html): Revive customer connections with automated, relevant messages that speak directly to your customers’ wants and needs., (563 words, Feb 26, 2024) - [11 ways to convert casual shoppers into loyal customers | Cordial](/content/resources/11-ways-to-convert-casual-shoppers-into-loyal-customers.html): Discover 11 powerful lifecycle automation strategies—from back-in-stock alerts to milestone campaigns—that convert casual shoppers into loyal, high-value customers., (917 words, Feb 26, 2024) - [The retailer's guide to activating customers | Cordial](/content/resources/the-retailers-guide-to-activating-customers/index.html): In today’s crowded retail space, it takes more than a single purchase to build a... (840 words, Feb 26, 2024) - [Reactivate: 6 Lifecycle Automation Strategies for Retailers | Cordial](/content/resources/reactivation-lifecycle-automation-strategies/index.html): This ebook features six innovative strategies to reignite interest and recapture the attention of customers who are showing little-to-no engagement with your brand., (74 words, Feb 26, 2024) - [Convert: 11 Lifecycle Automation Strategies for Retailers | Cordial](/content/resources/conversion-lifecycle-automation-strategies/index.html): This ebook offers 11 game-changing strategies designed to help you captivate customers through their preferred channels, transforming casual browsers into loyal buyers., (95 words, Feb 26, 2024) - [Activate: 9 Lifecycle Automation Strategies for Retailers | Cordial](/content/resources/activation-lifecycle-automation-strategies/index.html): This ebook packs in 9 proven automation strategies to help you grab your audience’s attention and keep them hooked throughout the customer lifecycle., (100 words, Feb 26, 2024) - [4 signs you've outgrown your email marketing platform | Cordial](/content/resources/4-signs-youve-outgrown-your-email-marketing-platform.html): If your current email marketing platform is hindering revenue growth, stifling innovation, slowing operations, or lacking capabilities, it may be time to switch., (533 words, Jan 22, 2024) - [Why near real-time data isn't good enough anymore | Cordial](/content/resources/why-near-real-time-data-isnt-good-enough/index.html): In today’s highly digital world, consumers expect seamless, personalized brand experiences across channels and devices.... (571 words, Jan 11, 2024) - [2023: Our year of momentous growth | Cordial](/content/resources/2023-our-year-of-momentous-growth/index.html): Cordial had an extraordinary year of momentum and growth in 2023. Our rapid pace of innovation in areas like AI, identity resolution, and multi-channel messaging has enabled us to drive revenue for leading companies. , (1,386 words, Dec 27, 2023) - [Moving from a traditional ESP? Bring these data points with you | Cordial](/content/resources/moving-from-a-traditional-esp-bring-these-data-points-with-you.html): In the marketing world, whoever has a plethora of quality data, has the gold. Moving... (641 words, Dec 20, 2023) - [Harnessing the power of data shape: How Cordial powers human understanding at scale | Cordial](/content/resources/how-cordial-powers-human-understanding-at-scale/index.html): From the MediaPost's Email Insider Summit, explore how Cordial is harnessing the power of data and AI to power Human Understanding at scale., (150 words, Dec 18, 2023) - [Cordial wins Best CEO, Best Company Culture, and Best Companies for Women | Cordial](/content/resources/cordial-wins-best-company-awards/index.html): As a high-growth company, Cordial is scaling rapidly yet we remain fiercely dedicated to employee... (710 words, Dec 14, 2023) - [Your data-driven orchestrations should have these 7 elements | Cordial](/content/resources/your-data-driven-orchestrations-should-have-these-7-elements.html): Data-driven strategies for campaign production and orchestration are critical. The shift from traditional marketing clouds... (728 words, Dec 8, 2023) - [AWS NAMER DNB Meetup: How Cordial reduces operational complexity with EKS, Karpenter & Bottlerocket | Cordial](/content/resources/aws-namer-dnb-meetup-how-cordial-reduces-operational-complexity-with-eks-karpenter-bottlerocket.html): From AWS DNB North America Enterprise Support Customer Meetup Daniel Schaaff shares how is implementing EKS, Karpenter, and Bottlerocket., (118 words, Dec 7, 2023) - [We have food at home: Turn the data you have into compelling automated campaigns | Cordial](/content/resources/turn-data-into-automated-campaigns/index.html): Your existing data is a key ingredient to creating compelling automated campaigns that activate, convert, nurture, and retain customers. Bookmark this resource, audit what you have “at home” and start creating campaigns that engage your audience like never before., (1,150 words, Nov 29, 2023) - [Recipe for success: Owning your digital customer experience | Cordial](/content/resources/mediapost-session-recipe-for-success-owning-your-digital-customer-experience.html): Join Bailey Busch, Director of Client Success at Cordial, at MediaPost's Brand Insider Summit: QSR as he discusses how Cordial helps restaurants transcend these challenges, delivering a data-driven marketing strategy to satisfy the modern diner's digital appetite., (112 words, Nov 22, 2023) - [Why customers are leaving your loyalty program (and what you can do about it) | Cordial](/content/resources/why-customers-are-leaving-your-loyalty-program-and-what-you-can-do-about-it.html): Learn the top customer loyalty program frustrations and the key reasons for leaving. Discover how brands can optimize programs to build customer loyalty., (1,129 words, Nov 15, 2023) - [Google and Yahoo unveil new email sender requirements: What you need to know | Cordial](/content/resources/google-and-yahoo-unveil-new-email-sender-requirements-what-you-need-to-know.html): In a joint announcement on October 3, Google and Yahoo revealed updated sender requirements for... (502 words, Nov 13, 2023) - [Tap into the power of customer data to earn loyalty | Cordial](/content/resources/tap-into-the-power-of-customer-data-to-earn-loyalty.html): Learn how brands can utilize unified customer data and intent signals across channels to deliver personalized experiences that build loyalty and maximize customer lifetime value., (670 words, Nov 9, 2023) - [Email diet: The right mailing quantity | Cordial](/content/resources/email-diet-the-right-mailing-quantity/index.html): Learn how to find the ideal email volume and cadence to maximize clicks and demand while minimizing unsubscribes and spam complaints., (724 words, Nov 1, 2023) - [Maximize intent signals and win customer loyalty | Cordial](/content/resources/maximize-intent-signals-and-win-customer-loyalty/index.html): Watch our on-demand webinar with Cordial clients Laura Mercier, bareMinerals, and BUXOM to learn how they maximize customer data and signals to drive retention and loyalty cross channel. (99 words, Oct 26, 2023) - [5 ways to improve your restaurant loyalty program emails | Cordial](/content/resources/5-ways-to-improve-your-restaurant-loyalty-program-emails.html): Elevate your restaurant's loyalty program email game with 5 proven strategies! Discover how to engage and retain loyal diners effectively. Boost your restaurant marketing with these expert tips., (594 words, Oct 25, 2023) - [Holiday 2023 predictions to inform your marketing strategy | Cordial](/content/resources/holiday-2023-predictions-to-inform-your-marketing-strategy.html): The holidays are around the corner. Read this post for holiday shopping predictions and 5 data-driven marketing strategies to connect with customers., (648 words, Oct 18, 2023) - [25 ways for restaurants to personalize push notifications | Cordial](/content/resources/25-ways-for-restaurants-to-personalize-push-notifications.html): Here are 25 creative ways restaurants can leverage push notifications to engage customers. Personalized messages based on data drive loyalty and relevancy and quick action., (468 words, Oct 13, 2023) - [Cut customer data prep time from days to minutes | Cordial](/content/resources/cut-customer-data-prep-time-from-days-to-minutes/index.html): Learn how Cordial enables marketers to swiftly prepare customer data for insights and decisions without leaning on technical teams., (801 words, Oct 11, 2023) - [Stand out in the inbox like bareMinerals & Church's Texas Chicken with Gmail Annotations | Cordial](/content/resources/stand-out-in-the-inbox-like-bareminerals-churchs-chicken-with-gmail-annotations.html): Gmail Annotations for the Promotions Tab, a feature that can transform your email campaigns and elevate your brand's visibility within the Gmail inbox., (661 words, Oct 4, 2023) - [From seasonal shoppers to loyal customers: 11 tactics for post-holiday activation | Cordial](/content/resources/from-seasonal-shoppers-to-loyal-customers-11-tactics-for-post-holiday-activation.html) (128 words, Oct 3, 2023) - [6 data-driven strategies to make your restaurant loyalty program more personal | Cordial](/content/resources/6-data-driven-strategies-to-make-your-restaurant-loyalty-program-more-personal.html): Generic points-based programs don't cut it anymore. See how gathering zero-party data enables more personalized, relevant restaurant loyalty programs tuned to customers' preferences., (685 words, Sep 28, 2023) - [How AI will revolutionize the world…and retail marketing | Cordial](/content/resources/how-ai-will-revolutionize-retail-marketing/index.html): AI will revolutionize retail by enabling hyper-personalized customer experiences. Learn how generative AI and predictive analytics will transform marketing., (624 words, Sep 25, 2023) - [Customer loyalty programs: Who’s joining and why? | Cordial](/content/resources/customer-loyalty-programs-whos-joining-and-why/index.html): New data from our consumer survey reveals how different demographics enroll in and are motivated by customer loyalty programs - read on for key stats., (740 words, Sep 20, 2023) - [Why high-speed audience segmentation saves you hundreds of thousands | Cordial](/content/resources/why-high-speed-audience-segmentation-saves-you-hundreds-of-thousands.html): Maximize your marketing ROI with Cordial's advanced segmentation tools. Learn how our real-time, dynamic audience segmentation can save you over $100,000 and boost customer engagement across channels. Download the Forrester TEI study for insights., (945 words, Aug 24, 2023) - [What customers want brands to know about loyalty program communication | Cordial](/content/resources/what-customers-want-brands-to-know-about-loyalty-program-communication.html): As part of our ongoing research into the customer mindset, we recently surveyed consumers on... (580 words, Aug 17, 2023) - [Leverage loyalty programs to unlock zero-party data and drive growth | Cordial](/content/resources/loyalty-programs-zero-party-data/index.html): Forrester report reveals how zero-party data can help loyalty programs drive customer relevance even as third-party data access declines., (767 words, Aug 4, 2023) - [Identity graphs: A marketer’s competitive edge | Cordial](/content/resources/identity-graphs-a-marketers-competitive-edge/index.html): Imagine asking a room full of people to buy a new suitcase for a trip.... (713 words, Jul 18, 2023) - [Streamlining success: The power of marketing tech stack consolidation | Cordial](/content/resources/streamlining-success-the-power-of-marketing-tech-stack-consolidation.html): In today's rapidly evolving digital landscape, brands are increasingly reliant on technology to drive their marketing efforts and achieve desired results. As the number of marketing tools and platforms continues to grow, marketers face the challenge of managing a complex array of technologies, each serving a different purpose. This has given rise to a new trend: marketing tech stack consolidation. We will explore the benefits and strategies behind consolidating your marketing tech stack, and how it can help you save money and streamline your workflow., (1,780 words, Jul 5, 2023) - [12 unique loyalty programs from leading companies | Cordial](/content/resources/best-loyalty-programs-rewards-perks/index.html): Discover 12 unique loyalty programs offered by leading companies, and learn how they create meaningful connections with customers. Stand out from the competition and build lasting relationships with your customers through the power of loyalty programs. Explore insights and best practices for building a cross-channel customer loyalty program and leverage Cordial's marketing technology tools to execute effective loyalty program messaging., (1,441 words, Jun 27, 2023) - [Mastering email through deliverability and subscriber lifecycle management | Cordial](/content/resources/mastering-email-through-deliverability-and-subscriber-lifecycle-management.html): Achieving email deliverability success and managing subscriber lifecycles can be challenging. With rapidly-evolving methods used by mailbox providers to filter out spam, it’s more important than ever to manage email programs in a way that legitimizes your brand as a sender. In a recent webinar, we teamed up with our partner Kickbox to dive into the fundamentals of maintaining good deliverability while maximizing subscriber engagement., (807 words, Jun 13, 2023) - [Which Loyalty Programs Do Consumers Like Most? | Cordial](/content/resources/customer-loyalty-programs-consumers-like-most/index.html): We surveyed consumers on more 20 facets of customer loyalty programs. Learn which industry came out on top with the best programs overall., (524 words, Jun 7, 2023) - [Unleash your creativity with Cordial's enhanced Sculpt Editor | Cordial](/content/resources/unleash-creativity-with-flexible-message-builder/index.html): Explore the latest enhancements to Cordial's Sculpt Editor, including visual blocks and templates, streamlined workflow interactions, and an improved user experience that empowers marketers to create engaging multichannel messages without coding or technical resources., (772 words, May 30, 2023) - [Survey Results: B2C Marketing Shifts in 2023 | Cordial](/content/resources/b2c-marketers-2023-economy-survey-results/index.html): To get a sense of how B2C marketers are faring under economic conditions in 2023, we surveyed them about budgeting, martech, and pricing., (382 words, May 24, 2023) - [Why You Should Prioritize Self-Service Automations | Cordial](/content/resources/why-prioritize-customer-self-service-automations/index.html): Focusing on more efficient customer service can improve your net gains and customer loyalty. Tap into self-service automations., (920 words, May 17, 2023) - [3 Customer Loyalty Trends in the Post-Pandemic Era | Cordial](/content/resources/customer-loyalty-trends-post-pandemic/index.html): Recently, we had the pleasure of having a discussion about the state of customer loyalty... (1,117 words, May 10, 2023) - [How to Leverage Testing in Marketing Campaigns | Cordial](/content/resources/how-to-leverage-experimentation-in-marketing-campaigns.html): Learn four ways to leverage testing in holiday marketing campaigns and automations, with real-life examples from lingerie retailer Adore Me., (961 words, May 5, 2023) - [How to use data to strike the right promotional tone with your customers | Cordial](/content/resources/data-retail-dive-customers/index.html) (100 words, May 4, 2023) - [How to Scale Marketing Personalization for D2C Brands | Cordial](/content/resources/what-is-d2c-marketing-personalization/index.html): For marketers who want to win at direct-to-consumer, learn strategies, effective campaign types, as well as examples from leading D2C brands., (2,283 words, May 3, 2023) - [Email Insider Summit Session: Automate Everything | Cordial](/content/resources/email-insider-summit-session-automate-everything/index.html): Imagine a world where you’re sending millions of high-conversion emails without ever touching a message.... (103 words, Apr 28, 2023) - [5 Ways You Can Connect With Gen Z in Brand Messaging | Cordial](/content/resources/how-to-connect-with-gen-z-in-brand-messaging/index.html): Learn five concrete ways to address messaging and build advocates within a generation that approach consumerism with intentionality., (1,247 words, Apr 27, 2023) - [100+ Customer Loyalty and Rewards Program Stats | Cordial](/content/resources/customer-loyalty-rewards-program-stats/index.html): We surveyed consumers and B2C marketers to gain insights on customer loyalty and rewards programs, from incentives to frustrations., (3,208 words, Apr 24, 2023) - [Total Economic Impact study finds Cordial delivered 369% ROI | Cordial](/content/resources/study-finds-cordial-delivered-369-roi/index.html): Beauty collective Orveon Global also sees benefits in less than one year since adopting the... (571 words, Apr 18, 2023) - [The Total Economic 
Impact™ of Cordial | Cordial](/content/resources/the-total-economic-impact-of-cordial/index.html): To examine the potential return on investment for enterprise businesses, Cordial commissioned Forrester Consulting to... (58 words, Apr 18, 2023) - [Avoiding the discount trap while boosting loyalty | Cordial](/content/resources/avoiding-the-discount-trap-while-boosting-loyalty/index.html) (105 words, Apr 10, 2023) - [What Can Marketers Learn From the Previous Recession? | Cordial](/content/resources/what-can-marketers-learn-from-previous-recessions/index.html): Hyper-growth expert and e-commerce native Emily Culp offers insights and advice on what marketers can learn from past economic recessions., (1,712 words, Apr 10, 2023) - [5 Marketing Practices to Earn Trust of BIPOC Customers | Cordial](/content/resources/earning-trust-with-bipoc-communities-through-inclusive-marketing-practices.html): From listening to being sincere, here are key things retailers can integrate into their marketing efforts to connect with BIPOC consumers., (1,293 words, Mar 3, 2023) - [How to Nurture Advocates: 5 Marketing Campaign Tips | Cordial](/content/resources/how-to-nurture-advocates-through-marketing-campaigns.html): Here are five ways to connect with your audience beyond a one-time sale to build lasting relationships that result in returning customers., (1,393 words, Feb 27, 2023) - [App Installs Continue to Grow Despite Digital Slowdown | Cordial](/content/resources/app-installs-grow-despite-digital-slowdown/index.html): Total app installs grew 10% year-over-year in 2022, according to an AppsFlyer report shared with Marketing Dive. Learn other related stats., (504 words, Feb 20, 2023) - [5 Ways to Connect Social Media With Email Campaigns | Cordial](/content/resources/ways-to-connect-social-media-with-email-marketing-campaigns.html): Leverage social media beyond engagement and on-platform objectives to integrate your various marketing touch points for your campaigns., (1,245 words, Feb 18, 2023) - [Ethical AI, Product Placement Now Bigger CMO priorities | Cordial](/content/resources/ethical-ai-use-product-placement-become-bigger-cmo-priorities-gartner-says.html): Get highlights from Gartner’s report, “Predicts 2023: AI, Social Toxicity and Disappearing Consumers Forge the Future of Marketing.”, (476 words, Feb 15, 2023) - [How to Solve 3 Top Coupon Code Hurdles As Marketers | Cordial](/content/resources/how-to-solve-top-coupon-code-marketing-challenges/index.html): To create effective campaigns that leverage coupon codes, we've rounded up three of the most common challenges — with tips to overcome them., (916 words, Feb 13, 2023) - [How to Apply 1:1 Personalization to the 4 Ps of Marketing | Cordial](/content/resources/how-to-apply-personalization-to-4-ps-of-marketing/index.html): By combining the 4 Ps of marketing with automated 1:1 marketing personalization, you can create more effective, targeted campaigns., (1,857 words, Feb 10, 2023) - [IP Warming: Best Practices for Enterprise Brands | Cordial](/content/resources/ip-warming-best-practices-for-enterprise-brands/index.html): Why is IP warming needed? How long does it take? What are the best practices? Get the rundown and an example ramp-up plan., (992 words, Feb 8, 2023) - [How to drive blog traffic and revenue with automated 1:1 personalization | Cordial](/content/resources/how-to-drive-blog-traffic-with-automated-personalization.html): Regardless of your content strategy, if you’ve be consistent with your brand’s blog, you likely... (912 words, Feb 6, 2023) - [Hotel Brands Boost Revenue With First-Party Data | Cordial](/content/resources/hotel-brands-boost-revenue-with-first-party-data/index.html): Nearly 61% of hotel brands have implemented a first-party data strategy, and of them, 81%... (482 words, Feb 3, 2023) - [How to Make Genuine Campaigns for Black History Month | Cordial](/content/resources/how-to-make-genuine-campaigns-for-black-history-month.html): Consider these four ways to make genuine messaging that cultivates ongoing support during Black History Month and beyond., (1,206 words, Feb 1, 2023) - [Why Data Sharing Is a Must for Real-Time Personalization | Cordial](/content/resources/why-data-sharing-is-important-for-real-time-personalization.html): Learn more about Snowflake's Secure Data Sharing integration with Cordial and how we can put our insights to work for you., (857 words, Jan 31, 2023) - [Direct Mail Marketing: Not Dead, More Personal and Alive | Cordial](/content/resources/direct-mail-marketing-not-dead-but-more-personal-and-alive.html): Today, you can use personalized automation to send customers and prospects direct mail on a much more personal, customized level., (1,551 words, Jan 27, 2023) - [How Walmart Is Pursuing Omnichannel Profitability | Cordial](/content/resources/how-walmart-is-pursuing-omnichannel-profitability/index.html): Walmart President and CEO Doug McMillon sits down with Morgan Stanley Analyst Simeon Gutman to detail how automation wins profits., (957 words, Jan 26, 2023) - [FOMO campaigns: How to overcome mental blocks with ticking clocks | Cordial](/content/resources/fomo-campaigns-how-to-overcome-mental-blocks-with-ticking-clocks.html): The fear of missing out, FOMO, is what we call the experience of anxiety due... (1,517 words, Jan 25, 2023) - [Cordial Enhances First-Party Data Capabilities With Snowflake](/content/resources/cordial-snowflake-announce-new-partnership/index.html): Learn how cross-channel marketing and cloud data platforms — Cordial and Snowflake — combine to maximize marketing data efficiency., (584 words, Jan 24, 2023) - [Email Marketing Optimization: 10 Testing Ideas to Up ROI | Cordial](/content/resources/email-marketing-optimization-testing-ideas/index.html): To help you spur testing ideas, here is a list of common experiments you can try in your email channel to improve engagement and ROI., (2,231 words, Jan 23, 2023) - [6 Marketing Personalization Tips From the Floral Industry | Cordial](/content/resources/marketing-personalization-tips-floral-industry/index.html): So what exactly is the floral industry doing that keeps people buying, holiday after holiday, year after year? Get tips to win customers., (1,477 words, Jan 20, 2023) - [How Retailers Can Tap the Metaverse for Real Revenue | Cordial](/content/resources/how-retailers-make-revenue-via-metaverse/index.html): Here’s a look at how some retailers are using the metaverse and connecting it to the real world for tangible benefits and revenue., (1,474 words, Jan 19, 2023) - [Gen Z Didn't Kill Brand loyalty, But It Looks Different | Cordial](/content/resources/gen-z-didnt-kill-brand-loyalty/index.html): With Gen Z's spending power increasing and budgets potentially tightening, retailers wonder how they can earn the demographic’s loyalty., (1,454 words, Jan 19, 2023) - [How to Evaluate a Customer Data Platform: Qs to Ask | Cordial](/content/resources/how-to-evaluate-customer-data-platform/index.html): Get an easy rundown of factors that form a needs-audit and a decision questionnaire for evaluating your options when looking for a CDP., (817 words, Jan 17, 2023) - [How to Make More Thoughtful Valentine's Campaigns | Cordial](/content/resources/how-to-make-thoughtful-valentines-campaigns/index.html): Get ideas from 10 companies that have rocked thoughtful messaging with their Valentine’s Day marketing, and tips to personalize campaigns., (1,316 words, Jan 13, 2023) - [Can Resale Save Brick-and-Mortar Retail?| Cordial](/content/resources/can-resale-save-brick-and-mortar-retail/index.html): Secondhand sales have evolved from a niche aspect of retail into the mainstream, with a diverse and growing set of national retail chains..., (506 words, Jan 11, 2023) - [5 Unique Ways Marketers Are Using Push Notifications | Cordial](/content/resources/unique-examples-for-mobile-app-push-notifications/index.html): While some marketers are dabbling in mobile app messaging with great success, here are examples of creative uses of push notifications., (521 words, Jan 9, 2023) - [Self-Checkout Is Now Nearly 40% of Grocery Checkouts | Cordial](/content/resources/grocery-self-checkout-at-nearly-40-percent/index.html): Despite consumer complaints and media reports about self-checkout lanes, grocers are continuing to push forward with the technology, (812 words, Jan 6, 2023) - [How to Personalize Direct Mail Marketing at Scale | Cordial](/content/resources/how-to-personalize-direct-mail-marketing-campaigns-at-scale.html): With customer personalization via first-party data, direct mail marketing is having a renaissance. Learn top stats and campaigns for mailers., (1,402 words, Jan 4, 2023) - [Imagine a faster migration to better activate your data | Cordial](/content/resources/the-cordial-migration-guide/index.html) (167 words, Jan 4, 2023) - [300+ Holiday Hashtags for 2024 Social Media Calendars | Cordial](/content/resources/holiday-hashtags-social-media-calendar/index.html): Bookmark our list of 2024 social media holiday hashtags, with examples of companies that engaged thoughtfully in their marketing strategy., (3,576 words, Dec 30, 2022) - [How to Send a Better Nessage in the New Year | Cordial](/content/resources/how-to-send-a-better-message-in-the-new-year/index.html): Before you craft your own messaging for the new year, have a read through these incredibly inspirational brands., (1,479 words, Dec 28, 2022) - [Trigger-Based Marketing Messages: 4 Key Types | Cordial](/content/resources/trigger-based-messaging-types/index.html): Get the lowdown on the four most effective types of trigger-based messages to engage customers with personalized marketing., (1,806 words, Dec 23, 2022) - [7 Must-Use Marketing Personalization Components | Cordial](/content/resources/customer-personalization-components-to-implement-now.html): Review seven of the most common reusable components that deliver the biggest bang for the buck in personalized marketing messages., (799 words, Dec 21, 2022) - [How Brands Can Leverage Apple’s Live Activities Feature | Cordial](/content/resources/how-brands-can-leverage-apples-live-activities-feature.html): The tech giant’s iOS 16.1 Live Activities update offers brands the chance to be pinned to an iPhone user's lock-screen for 12 hours at a time., (791 words, Dec 20, 2022) - [4 In-store Technology Trends That Defined 2022 | Cordial](/content/resources/retail-technology-trends/index.html): With pandemic restrictions behind us, 2022 has largely meant a return to brick-and-mortar retail. Here are the top trends as we head back., (1,349 words, Dec 19, 2022) - [Customer-Centric Marketing: Is Your Brand Embracing It? | Cordial](/content/resources/customer-centric-marketing/index.html): Customer-centric companies are 60% more profitable than those that aren’t. How does your brand stack up? Are you *really* embracing customers?, (1,536 words, Dec 16, 2022) - [11 Tips for Post-Holiday Customer Activation in Retail | Cordial](/content/resources/tips-for-post-holiday-customer-activation-in-retail.html): Learn how to keep your loyal customers and new ones acquired over the holiday season engaged throughout the new year., (1,249 words, Dec 14, 2022) - [Nearly Half of U.S. Marketers Cut Spending: How About Abroad?](/content/resources/half-us-marketeres-cut-spending/index.html): Roughly half of U.S. brands have frozen or reduced media spending in reaction to external pressures. Learn how other countries are reacting., (592 words, Dec 14, 2022) - [How to Personalize Lifecycle Marketing: Campaign Stages | Cordial](/content/resources/how-to-personalize-your-lifecycle-marketing/index.html): Each stage of the customer lifecycle can be targeted with personalized messages designed to draw customers through the lifecycle., (1,931 words, Dec 12, 2022) - [New Checkout Tech Taking Over Convenience Stores | Cordial](/content/resources/advanced-checkout-tech-surging-in-c-stores/index.html): Self-checkout and contactless tech are rising in conveniences stores, and with it an opportunity to leverage a new kind of customer data., (1,609 words, Dec 9, 2022) - [10 Clio Award-Winning Campaigns With a Better Message | Cordial](/content/resources/clio-award-winning-campaigns-show-empathy-and-brand-values.html): See how Clio Award-winning brands send an authentic message through empathy, language, design, experience, and action., (2,058 words, Dec 7, 2022) - [Marketers Turn to Virtual Worlds to Reach Gen Z | Cordial](/content/resources/how-marketers-connect-with-gen-z-in-virtual-worlds/index.html): Nearly two-thirds (62%) of Gen Zers who have heard of the metaverse believe it will be the future of e-commerce. So how do marketers engage?, (1,037 words, Dec 5, 2022) - [Who Is Spamhaus and What's an Informational Listing? | Cordial](/content/resources/whats-is-a-spamhaus-informational-listing/index.html): Created in 1998, Spamhaus is a not-for-profit organization that tracks spam and malicious behavior on the internet, and aims to block it., (480 words, Dec 2, 2022) - [How to Align Consumer Messaging With Brand Vision + Examples](/content/resources/how-to-align-consumer-messaging-with-brand-vision/index.html): Are you living up to your brand's vision and mission in your consumer messaging? Get tips and examples from brands doing it right., (1,805 words, Nov 30, 2022) - [6 Top Testing Methods for Marketers | Cordial](/content/resources/top-testing-methods-for-digital-marketers/index.html): Whether A/B or multivariate, learn the nuances of six key testing methods marketers can use to adapt campaigns to engage more customers., (2,008 words, Nov 29, 2022) - [Referral Marketing: How to Leverage Your Customer Data | Cordial](/content/resources/how-to-leverage-customer-data-for-referral-marketing.html): Are you leveraging real-time customer data to personalize messaging for your referral programs? Learn why it's they key to higher returns., (1,593 words, Nov 28, 2022) - [10 Brands Winning Clio Awards With Customer Data | Cordial](/content/resources/how-brands-win-clio-awards-with-customer-data/index.html): We share 10 examples of brands achieving outstanding campaigns and change by tapping into their customers' data and interactions., (1,677 words, Nov 23, 2022) - [Holiday Financing Wins Over Shoppers As Inflation Bites | Cordial](/content/resources/shoppers-consider-holiday-financing-due-to-inflation.html): Learn the results of recent surveys on consumer spending habits for the 2022 holiday shopping season. Hint: Payments plans are big., (473 words, Nov 22, 2022) - [Empathy for the Holidays: Why Personalization Matters | Cordial](/content/resources/empathy-marketing-for-the-holidays/index.html): Get insights on how to increase customer retention with empathy and personalization, with proof that even holiday opt-outs can boost revenue., (1,849 words, Nov 21, 2022) - [How to Overcome Customer Personalization Challenges | Cordial](/content/resources/how-to-overcome-top-challenges-for-customer-centric-personalization.html): Overcome the five leading challenges marketers face when to trying get buy-in to upgrade their company's tech for customer personalization., (1,622 words, Nov 18, 2022) - ["Buy Now, Pay Later" Is a Hit With Gen Z, Millennials | Cordial](/content/resources/gen-z-millennials-rely-on-buy-now-pay-later-for-holiday-shopping.html): Nearly half of Gen Z and Millennials report they will rely on "buy now, pay later" this holiday shopping season. Learn more on 2022 trends., (584 words, Nov 17, 2022) - [How to Convert Abandoned Carts Into Sales: | Cordial](/content/resources/best-practices-to-convert-abandoned-carts/index.html): While more than 2/3 of consumers abandon online shopping carts, your brand can win those sales with our effective, tested winning strategies., (919 words, Nov 14, 2022) - [10 Inspirational Talks on How to Send a Better Message | Cordial](/content/resources/inspirational-talks-for-better-brand-messaging/index.html): Whether you're in marketing or customer success, get messaging tips from top talks on empathy, design, language, experience, and action., (1,681 words, Nov 10, 2022) - [Mobile App Messages: When to Use Push, In-App, Inbox | Cordial](/content/resources/when-to-use-mobile-app-message-types/index.html): Learn when to use push notifications, in-app message, or mobile inbox messages for the best consumer engagement and maximum convenience., (2,079 words, Nov 9, 2022) - [Maximize your 2023 marketing efforts with cross-channel personalization | Cordial](/content/resources/improve-cross-channel-in-2023/index.html) (89 words, Nov 8, 2022) - [How to Embrace Kindness in Your Brand Messaging | Cordial](/content/resources/how-to-embrace-kindness-in-your-brand-messaging/index.html): Get tips on kinder marketing with brand examples of kindness in messaging and best practice for building kindness in your process., (1,478 words, Nov 7, 2022) - [What marketers can do now to meet customer expectations in 2023 | Cordial](/content/resources/adweek-marketing-tips-2023/index.html) (97 words, Nov 6, 2022) - [Email Welcome Series: Best Practices for Retailers | Cordial](/content/resources/best-practices-for-email-welcome-series-in-retail/index.html): Think of your brand's email welcome as a campaign, not a single message. Follow the best practices for converting customers from the get-go., (1,775 words, Nov 4, 2022) - [3 Holiday Shopping Trends Retailers Should Know in 2022 | Cordial](/content/resources/holiday-shopping-trends-2022/index.html): From worries over stockouts to the emotional need for gifting, learn the trends and stats retail marketers should know for the 2022 holidays., (932 words, Nov 2, 2022) - [How to Win Relationship Marketing + Customer Retention | Cordial](/content/resources/what-is-relationship-marketing/index.html): Level up your relationship marketing and customer retention to increase revenue, with top stats and examples from leading brands., (1,884 words, Oct 31, 2022) - [5 Top Messaging Tips to Win Revenue on Black Friday | Cordial](/content/resources/marketing-tips-for-black-friday/index.html): Prepare your marketing channels for Black Friday by following our greatest tips for leveraging messaging campaigns to boost revenue., (722 words, Oct 28, 2022) - [2022 Holiday Shopping Consumer Survey Results | Cordial](/content/resources/2022-holiday-shopping-consumer-survey/index.html): Learn how consumers across America plan to shop and interact with brand texts, emails, and mobile marketing in the 2022 holiday season., (1,550 words, Oct 26, 2022) - [How to Build a Cross-Channel Customer Loyalty Program | Cordial](/content/resources/how-to-build-a-cross-channel-customer-loyalty-program.html): Retain more customers — and earn more revenue — with best practices and examples from leading brands for cross-channel loyalty programs., (1,993 words, Oct 24, 2022) - [Abandoned Cart Email Examples: 10 Strategies to Win | Cordial](/content/resources/abandoned-cart-email-examples/index.html): Win back customers and get them to make a purchase. We've rounded up abandoned cart email examples for key strategies that work., (688 words, Oct 21, 2022) - [How to Overcome Cross-Channel Marketing Challenges | Cordial](/content/resources/how-to-overcome-key-cross-channel-marketing-challenges.html): Today, making your brand's messaging personalized within a seamless cross-channel experience is key to win customers. Find a solution to win., (698 words, Oct 19, 2022) - [What Is Multi-Channel Marketing? 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See strategies and examples of post-purchase emails that work for brands., (668 words, Oct 7, 2022) - [Holiday Email Campaigns: 10 That Work for Brands | Cordial](/content/resources/holiday-email-examples/index.html): We've rounded up some of our favorite holiday email campaigns to inspire your brand to send a better message to your customers this season., (764 words, Oct 5, 2022) - [Loyalty & Rewards Programs: 10 Email Examples to Win | Cordial](/content/resources/loyalty-rewards-program-email-examples/index.html): Help boost your brand with effective loyalty and rewards program emails. Leverage these winning strategies to keep customers engaged., (640 words, Oct 4, 2022) - [How to Amplify Growth Marketing: 30 Campaigns to Win | Cordial](/content/resources/what-is-growth-marketing-personalization/index.html): First-party data and personalization have revolutionized growth marketing. Get up to speed on 30 campaigns and ideas to win more customers., (998 words, Sep 30, 2022) - [How BuzzFeed and Adore Me use mobile apps to drive loyalty | Cordial](/content/resources/buzzfeed-adoreme-adweek/index.html) (80 words, Sep 28, 2022) - [What Are Push Notifications? Stats + Examples to Win | Cordial](/content/resources/what-are-push-notifications-with-stats-examples/index.html): Learn best practices, recents marketing stats, and brand examples on how to use push notifications to keep customers engaged., (1,158 words, Sep 27, 2022) - [Customer Data Collection: Use Zero, First, Second, or Third Party?](/content/resources/customer-data-collection-types/index.html): What are the differences between zero-, first-, second-, and third-party data? Learn how to use each for the best customer data collection., (1,161 words, Sep 23, 2022) - [10 Recommendations Email Examples to Win Customers | Cordial](/content/resources/recommendations-email-examples/index.html): Follow these effective recommendations email examples to keep customers coming back and to urge them to make their next purchase., (575 words, Sep 21, 2022) - [SMS Long Codes vs. Short Codes: Which to Use When | Cordial](/content/resources/difference-between-sms-long-codes-short-codes/index.html): Sending text messages is vastly more complex for a business. We break down the difference between SMS long, short, and vanity codes., (706 words, Sep 19, 2022) - [10 Win-Back Email Examples From Leading Brands | Cordial](/content/resources/win-back-email-examples/index.html): Customer retention is cheaper than customer acquisition. Learn how to sustain engagement with win-back email examples from top brands., (649 words, Sep 16, 2022) - [How Cordial and Phrasee Empower Brand Voice at Scale | Cordial](/content/resources/cordial-phrasee-integration/index.html): Learn how Cordial and Phrasee together empower marketers to automate experimentation and personalize content for their brand's unique voice., (452 words, Sep 14, 2022) - [Product Updates: New SMS/MMS Features & Reporting | Cordial](/content/resources/product-updates-sms-reporting/index.html): We’ve rounded up a few of Cordial's latest features designed to help you scale SMS/MMS and monitor your overall cross-channel messaging., (830 words, Sep 13, 2022) - [What Is Cross-Channel Marketing? 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See welcome email examples from top brands that keep them happy., (559 words, Sep 9, 2022) - [Email List Cleaning: Top Tips to Optimize Your Marketing | Cordial](/content/resources/email-list-cleaning-tips/index.html): Beyond optimizing deliverability, making email list cleaning part of your regular maintenance can improve marketing, engagement, and revenue., (581 words, Sep 7, 2022) - [Data Privacy Trends: Impacts on Marketing by 2025 | Cordial](/content/resources/how-data-privacy-trends-impact-data-driven-marketing.html): Learn which data privacy trends will have the most impact on marketers through 2025 and adapt your strategies for the privacy-first future., (1,201 words, Sep 2, 2022) - [What Is Customer Engagement Marketing? Stats & More | Cordial](/content/resources/what-is-customer-engagement-marketing/index.html): Learn what customer engagement marketing can do for your brand. Plus top metrics, stats, and best practices from leading brands., (3,625 words, Aug 31, 2022) - [What Is Personalized Marketing? 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Here is how Cordial delivers a powerful ESP platform that creates real value for our customers., (661 words, Aug 12, 2022) - [Cordial wins Best MarTech Startup | Cordial](/content/resources/best-martech-startup/index.html): We’re excited to share that we have been selected as the winner of the Best... (353 words, Aug 11, 2022) - [3 Trends Impacting D2C Brands in 2022 | Cordial](/content/resources/dtc-marketing-trends-to-follow/index.html): First-party data is crucial to the survival of D2C. Learn why retailers need to build a strong data-first, customer retention strategy., (486 words, Aug 8, 2022) - [Cordial named an employer of the year in the Stevie Awards | Cordial](/content/resources/stevie-award-winner/index.html): We’re thrilled to announce that we’ve been named the winner of a Bronze Stevie® Award... (271 words, Aug 8, 2022) - [Mobile App Stats Urging Marketers to Launch Brand Apps | Cordial](/content/resources/why-brands-need-mobile-app-stats/index.html): M-commerce is booming! 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Here's what to think about first., (752 words, Jul 28, 2022) - [Cordial recognized as Organization of the Year | Cordial](/content/resources/sammy-organization-of-the-year/index.html): We are thrilled to share that Cordial has been named Organization of the Year in... (544 words, Jul 27, 2022) - [Our next chapter—and a new horizon in customer engagement | Cordial](/content/resources/next-chapter-series-c/index.html): The marketing automation and customer engagement categories are going through a profound state of disruption.... (947 words, Jul 26, 2022) - [6 Ways Legacy ESPs Are Holding Marketers Back   | Cordial](/content/resources/ways-legacy-esps-hold-back-marketers/index.html): For enterprise businesses who are struggling with their legacy providers, here are signs to switch to an evolved, modern solution., (1,476 words, Jul 8, 2022) - [How Consumers React to Brand Texts: 7 Data Study Insights| Cordial](/content/resources/7-insights-text-messages/index.html): How many consumers ghost a brand after a generic text? What do they value most from brands? We share results from our recent surveys., (435 words, Jun 17, 2022) - [Types of In-App Mobile Ads You Should Use in 2022 | Cordial](/content/resources/types-in-app-mobile-ads/index.html): With three times the conversion of mobile browser ads, in-app mobile ads are highly effective. Brush up on several types of ads that win., (550 words, Jun 13, 2022) - [The many ways in which Cordial Cares | Cordial](/content/resources/cordial-cares/index.html): As our company grows, so do the things we care about—as an organization, a group... (822 words, May 31, 2022) - [3 Reasons Consumers' Love of Mobile Apps (Data Study) | Cordial](/content/resources/mobile-app-experience/index.html): Learn the three key reasons consumers prefer the mobile app experience to mobile web, in our latest Customer Engagement Data Study., (496 words, May 25, 2022) - [The New Era of Customer Engagement](/content/resources/customer-engagement-guide/index.html): Download Cordial’s new guide on what consumers want from brands, and how marketers can deliver on those changing expectations., (114 words, May 24, 2022) - [4 Signs You've Outgrown Your Marketing Platform | Cordial](/content/resources/signs-you-need-a-new-marketing-platform/index.html): Are considering migrating to a new marketing platform? 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(1,336 words, Apr 7, 2022) - [How Eddie Bauer, Virgin Voyages, and Jerome's Furniture are skyrocketing engagement | Cordial](/content/resources/eddie-bauer-jeromes-furniture-virgin-voyages/index.html) (91 words, Apr 4, 2022) - [Q&A featuring Forrester: The powerful benefits of customer-obsession | Cordial](/content/resources/forrester-customer-obsession/index.html): It’s become the norm to throw around specific phrases that hold tremendous weight to the... (643 words, Mar 24, 2022) - [Enhance your first-party data with Cordial’s Identity Graph | Cordial](/content/resources/enhance-first-party-data/index.html): See how Cordial's Identity Graph connects anonymous site visitors to known contacts, helping brands send more triggered messages and grow revenue without third-party data., (729 words, Mar 16, 2022) - [Leading the charge on reimagining email marketing | Cordial](/content/resources/reimagine-email-marketing/index.html): When we founded Cordial, we began with a set of values that guide our work,... (703 words, Mar 15, 2022) - [Three shifts advanced marketers are making now | Cordial](/content/resources/marketer-shifts/index.html): At Cordial, we work with clients on a variety of journeys and with varying levels... (825 words, Feb 23, 2022) - [February key features: Custom sounds, contact cards, and enhanced user roles | Cordial](/content/resources/custom-push-notification-sounds-contact-cards/index.html): This month we’re announcing key text messaging and mobile app product features and enhancements designed... (549 words, Feb 9, 2022) - [4 Mantras of a Successful SMS Marketing Program | Cordial](/content/resources/successful-sms-program/index.html): If you want your SMS marketing program to be successful, you need to focus on these four key mantras to get off to the right start., (691 words, Feb 2, 2022) - [Communicate Cordially with SMS Marketing | Cordial](/content/resources/sms-marketing-guide/index.html): Cordial’s SMS Marketing Guide can help you make the most of SMS tech and engage with your customers. Download our ebook now., (158 words, Jan 28, 2022) - [Lessons from leading brands who got cross-channel marketing right in 2021 | Cordial](/content/resources/supercharge-2022/index.html): With plenty of growth opportunities and industry shifts on the horizon in 2022, it’s a... (855 words, Jan 26, 2022) - [How marketers are leveling up with evolved messaging platforms | Cordial](/content/resources/evolved-messaging-platforms/index.html): The email service provider (ESP) landscape is certainly not what it looked like in the... (416 words, Jan 21, 2022) - [What 5 top brands are doing to get 1:1 messaging right | Cordial](/content/resources/adweek-webinar/index.html) (93 words, Jan 20, 2022) - [Reflecting on an incredible year of growth | Cordial](/content/resources/year-of-growth/index.html): Since we founded Cordial seven years ago, I can’t recall a period with more remarkable... (765 words, Dec 22, 2021) - [December 2021: Top three product enhancements | Cordial](/content/resources/product-enhancements-2021/index.html): As we reflect on 2021 and make predictions for what 2022 will bring, we’re sharing... (625 words, Dec 21, 2021) - [High-impact opportunities to focus on in 2022 | Cordial](/content/resources/high-impact-messaging/index.html): Call me an eternal optimist, but I have sky-high expectations for 2022, especially in retail... (650 words, Dec 14, 2021) - [Stand out in the inbox this holiday season | Cordial](/content/resources/stand-out-this-season/index.html): The holidays are around the corner, which means most consumers are spending more money on... (961 words, Dec 6, 2021) - [Brands leading by example this holiday season and beyond | Cordial](/content/resources/brands-leading-by-example/index.html): To build engagement, brands must connect with their customers on a human level. One genuine... (672 words, Nov 30, 2021) - [How do I choose a marketing partner? | Cordial](/content/resources/picking-a-marketing-partner/index.html): Choosing a cross-channel marketing partner is an important decision. It’s a huge part of where... (86 words, Nov 17, 2021) - [Why Boot Barn Chose Cordial to Be a Cross-Channel Partner | Cordial](/content/resources/boot-barn-and-cordial/index.html): Learn why Boot Barn, a leading retailer in western wear, chose to partner with Cordial as their new cross-channel marketing solution., (971 words, Nov 9, 2021) - [Determine what content is working best with Predictive Intelligence | Cordial](/content/resources/good-content-predictive-intelligence/index.html): In our final series of Cordial’s Predictive trilogy, we’re going to look at how we... (304 words, Nov 1, 2021) - [Distributed marketing and the distributed marketer with SmarterSends | Cordial](/content/resources/smartersends-distributed-marketing/index.html): Distributed marketing focuses on a network of partners or channels (otherwise known as channel marketing)... (631 words, Oct 22, 2021) - [Know what content to send with Predictive Intelligence | Cordial](/content/resources/send-the-right-content/index.html): In Cordial’s second volume of our Predictive trilogy, we answer the question, “what content do... (818 words, Oct 19, 2021) - [Leverage Predictive Intelligence to determine which audience to engage | Cordial](/content/resources/dertermine-which-audience-to-engage/index.html): “What do you have for predictive?” This is one of the top questions we get... (546 words, Oct 11, 2021) - [Will iOS 15 break the internet? | Cordial](/content/resources/ios-15-breaks-the-internet/index.html): This is a continuation of our series on iOS 15’s Mail Privacy Protection (MPP) and... (544 words, Oct 11, 2021) - [3 ways marketers can prepare for a challenging holiday season | Cordial](/content/resources/prepare-for-2021-holiday-season/index.html): After the challenges of 2020 and 2021, the holidays are certainly a time to look... (857 words, Oct 3, 2021) - [Early adoption of iOS 15 is on the rise – here’s what we know so far | Cordial](/content/resources/early-adoption-of-ios-15/index.html): Now that we’re more than a week into the public launch of iOS 15, we’re... (707 words, Sep 30, 2021) - [New study: Wide disconnect between brand and consumer perceptions | Cordial](/content/resources/brand-and-consumer-study/index.html): New York, NY — September 28, 2021 – Cordial, the leading cross-channel marketing platform, today released... (1,177 words, Sep 28, 2021) - [The Cordial Cross-Channel Marketing Study | Cordial](/content/resources/cross-channel-marketing-study-fw21/index.html): Discover what consumers really think of personalized messages (and why marketers aren’t delivering) in this cross-channel marketing study., (127 words, Sep 28, 2021) - [6 Things Marketers Should Do About iOS 15 Privacy Updates | Cordial](/content/resources/ios-15-email-privacy-what-marketers-should-do/index.html): Apple is offering Mail Privacy Protection (MPP) to iOS 15 users. Here are 6 things email marketers should do in response to this update., (826 words, Sep 20, 2021) - [Today’s empowered consumers expect cross-channel experiences | Cordial](/content/resources/introducing-segment/index.html): Consumers don’t behave in a linear line. They flip between devices and channels, creating valuable... (340 words, Sep 9, 2021) - [Timing is everything: 3 tips for using Cordial Quiet Hours | Cordial](/content/resources/3-tips-for-using-quiet-hours/index.html): Marketers know better than anyone—there’s a time and a place for every message. Even if... (498 words, Sep 1, 2021) - [Build Customer Loyalty: 6 Ways to Use Data Better | Cordial](/content/resources/6-steps-to-strengthen-customer-loyalty/index.html): Beyond branding and messaging, knowing how to better use your customer data to build customer loyalty is key. We outline the top must-dos., (738 words, Aug 24, 2021) - [Are you iOS 15 ready? | Cordial](/content/resources/are-you-ios-15-ready/index.html): By now, you’ve probably heard about Apple’s upcoming software update, and we’re here to help... (465 words, Aug 13, 2021) - [You ask, we answer: FAQ video series with the Cordial team | Cordial](/content/resources/you-ask-we-answer-a-faq-video-series/index.html): Our team has gathered some of the most common cross-channel marketing platform questions and answered them in a new video series., (62 words, Aug 10, 2021) - [Cordial Revenue Insights: Which campaigns are really driving the most revenue? | Cordial](/content/resources/cordial-revenue-insights-which-campaigns-are-really-driving-the-most-revenue.html): What do revenue attribution and The Lord of the Rings trilogy have in common? This... (585 words, Aug 6, 2021) - [Guarantee a cohesive customer experience with Contact Merge | Cordial](/content/resources/cohesive-cx-with-contactmerge/index.html): Effective cross-channel marketing requires a customer to feel like you know them regardless of the... (387 words, Aug 5, 2021) - [What every retailer can learn from Amazon | Cordial](/content/resources/what-every-retailer-can-learn-from-amazon/index.html): A marketing mentor once told me, “people don’t buy quality, they buy consistency. They make... (987 words, Aug 3, 2021) - [The time is now to get ahead of your holiday marketing strategy | Cordial](/content/resources/get-ahead-of-your-holiday-marketing-strategy/index.html): As we eclipse the halfway point of the year, marketers now must shift their attention... (470 words, Jul 27, 2021) - [Beginner SMS marketing tips for resource-strapped teams | Cordial](/content/resources/beginner-sms-marketing-tips-for-resource-strapped-teams.html): Looking for new ways to drive revenue and re-engage with your customers? Any red-blooded marketer... (1,008 words, Jul 20, 2021) - [There's No Way You Can Migrate Us in 60 Days | Cordial](/content/resources/theres-no-way-you-can-migrate-us-in-60-days/index.html): “ESP migrations are brutal. There’s no way you can do it that fast. Right?” We’ve... (406 words, Jul 19, 2021) - [Putting employees in control: The Cordial approach to managing overwork | Cordial](/content/resources/the-cordial-approach-to-managing-overwork/index.html): In case you missed it, July 5th was National Workaholics Day. And if you did... (1,315 words, Jul 14, 2021) - [The top 5 email triggers your business should be using | Cordial](/content/resources/the-top-5-email-triggers-your-business-should-be-using.html): Email engagement is a critical part of building and maintaining relationships with your customers. They... (1,069 words, Jul 7, 2021) - [Top Data Points for eCommerce Campaigns | Cordial](/content/resources/top-data-points-for-ecommerce-campaigns/index.html): Watch the on-demand recording of the Cordial and Zembula session presented at the North American Homegoods eCommerce Summit. (132 words, Jul 1, 2021) - [What Do Apple Mail Changes to Tracking Mean for Marketers? | Cordial](/content/resources/apple-makes-changes-to-tracking-email-opens/index.html): Chris McGreal, Cordial co-founder and Head of Product, shares what might change and what might stay the same after the big Apple Mail update., (270 words, Jun 29, 2021) - [What the upcoming changes to Apple iOS mean to you | Cordial](/content/resources/what-the-upcoming-changes-to-apple-ios-mean-to-you/index.html): By now, you’ve likely heard that there are a new round of changes coming to... (1,285 words, Jun 23, 2021) - [Grow your SMS marketing audience with single opt-in | Cordial](/content/resources/sms-marketing-new-sms-single-opt-in/index.html): Cordial’s new SMS single opt-in feature eliminates the extra step of a reply that is required with SMS double opt-in, helping you grow your audience faster., (613 words, May 27, 2021) - [Kick-start your cross-channel marketing | Cordial](/content/resources/cross-channel-marketing-ebook/index.html): If you’re new to the world of cross-channel marketing, download our eBook for a framework of actionable steps you can put into practice today., (102 words, Apr 26, 2021) - [Let’s talk tech: MMS, Contact Dashboard, and cross-channel revenue attribution | Cordial](/content/resources/lets-talk-tech-whats-new-april-2021/index.html): Cordial has been hard at work, launching enhancements to our SMS marketing platform to include MMS messaging, mobile app tracking attribution, and more!, (748 words, Apr 23, 2021) - [Really Good Migrations | Cordial](/content/resources/really-good-migrations/index.html) (112 words, Apr 17, 2021) - [2021 marketing trends: 5 ways to enhance customer experience | Cordial](/content/resources/2021-marketing-trends/index.html): From zooming beyond zoom to new cross-channel strategies, these 2021 marketing trends are integrating digital conveniences for a better customer experience., (913 words, Apr 14, 2021) - [What we learned at the Glossy Modern Commerce Summit | Cordial](/content/resources/takeaways-from-glossy-summit/index.html): The 2021 Glossy Modern Commerce Summit was filled with guest speakers from the top retail brands. Read our post-event summary for the biggest takeaways., (771 words, Apr 7, 2021) - [What is moments-based marketing? | Cordial](/content/resources/what-is-moments-based-marketing/index.html): Moments-based marketing is individual, real-time, and predictive marketing that leverages data to improve a customer's experience with a brand., (649 words, Apr 5, 2021) - [New Cordial Contact Dashboard: Real-Time Views of Customers | Cordial](/content/resources/contact-dashboard-real-time-customer-data/index.html): Learn about our new real-time Contact Dashboard, which helps you tap into powerful customer data to inform messaging strategy and campaigns., (604 words, Mar 31, 2021) - [No third-party cookie, no problem | Cordial](/content/resources/no-third-party-cookie-no-problem/index.html): With the death of the third-party cookie, marketers now need to prioritize and focus on building first-party data strategies to increase sales and revenue., (602 words, Mar 26, 2021) - [How to reconcile personalization and privacy | Cordial](/content/resources/how-to-reconcile-personalization-and-privacy/index.html): In this video interview, hear how the desire for deeper customer engagement is at odds with data privacy as brands expand their personalization strategies., (27 words, Mar 19, 2021) - [Webinar: The New 4 C's of Marketing in a Post-Covid World | Cordial](/content/resources/the-new-4cs-of-marketing-commerce-customer-experience-crm-covid.html): Watch a webinar recording with marketing leaders from Ansira, Cordial, and Edible Arrangements on customer experience, CRM, and commerce. (105 words, Mar 18, 2021) - [What marketers have to say about moments-based marketing | Cordial](/content/resources/what-marketers-have-to-say-about-moments-based-marketing.html): In our recent webinar featuring Forrester, we broke down the key components for moments-based marketing. Learn what marketers shared as their challenges., (681 words, Mar 16, 2021) - [Staying Cordial through the chaos of 2020 | Cordial](/content/resources/staying-cordial-through-the-chaos-of-2020/index.html): Difficult and stressful times have a way of bringing out the true character of a... (1,193 words, Mar 10, 2021) - [First Cordial Certified Professionals | Cordial](/content/resources/cordial-certified-professionals/index.html): A Cordial certification is awarded to professionals who successfully demonstrate proficiency and skill with the Cordial platform. See who's already certified!, (926 words, Mar 1, 2021) - [Let's talk tech: SFCC integration, user roles and permissions, and Smart-Code Assist | Cordial](/content/resources/lets-talk-tech-whats-new-at-cordial-february-2021/index.html): February (or as I’ve been calling it, the 14th month of 2020) is quickly coming... (688 words, Feb 19, 2021) - [4 ways to build better marketing campaign orchestrations | Cordial](/content/resources/build-better-marketing-campaign-orchestrations/index.html): Use these four strategies from the Cordial solutions team to start building better marketing campaign orchestrations today., (1,177 words, Feb 18, 2021) - [TheCustomer Report: A Blueprint For Data Activation | Cordial](/content/resources/blueprint-for-data-activation/index.html): Data orchestration is a hurdle to effective data activation. Overcome the hurdle with our comprehensive guide on how to activate all your customer data., (87 words, Jan 29, 2021) - [The Cordial Ecosystem of Technology Integrations | Cordial](/content/resources/technology-integrations-ecosystem/index.html): Cordial's innovative marketing technology integrations and customizable API integrations give marketers more flexibility., (493 words, Jan 20, 2021) - [Combine email with personalized direct mail automation | Cordial](/content/resources/personalized-direct-mail-automation/index.html): Combine your email marketing with personalized direct mail automation through Poplar's direct mail API and Cordial. Design your direct mail like an email!, (722 words, Jan 15, 2021) - [4 ways to increase customer engagement post-holiday | Cordial Blog](/content/resources/4-ways-to-increase-customer-engagement-post-holiday.html): Increase customer engagement post-holiday with these 4 easy-to-implement ideas., (527 words, Jan 12, 2021) - [Let’s talk tech: Cordial’s 2020 year in review | Cordial](/content/resources/lets-talk-tech-top-product-releases-2020/index.html): We recapped Cordial's top product releases from 2020 which included enhancements to our drag and drop email builder and cross-channel campaign orchestration tool. (1,343 words, Jan 8, 2021) - [Invest in Yourself: Reasons for Professional Certifications | Cordial](/content/resources/value-of-professional-certifications/index.html): The value of professional certifications cannot be overstated. Learn more about all the advantages they can provide for you., (902 words, Jan 6, 2021) - [Tenacity is a two-way street | Cordial](/content/resources/tenacity-is-a-two-way-street/index.html): One of our core values at Cordial, posted for everyone to see on our website,... (358 words, Dec 29, 2020) - [What is domain reputation and why it's important for every marketer | Cordial](/content/resources/what-is-domain-reputation/index.html): How one of our clients found themselves in a tricky situation with their domain reputation, and how we partnered with them to fix it., (651 words, Dec 12, 2020) - [What Cordial's top support articles tell us about 2020 messaging trends | Cordial](/content/resources/2020-messaging-trends/index.html): Find out what our most visited knowledge base articles were in 2020 and what they tell us about cross channel messaging trends. (1,567 words, Dec 10, 2020) - [Massive Cyber Week volume easily managed with Cloudflare Workers | Cordial](/content/resources/cyber-week-managed-with-cloudflare-workers/index.html): With an 82% increase in traffic on Black Friday, the Cordial Data Platform was hard at work processing nearly 60 million data automations per day., (581 words, Dec 5, 2020) - [Seamlessly sync Cordial customer segments to Facebook Custom Audiences | Cordial](/content/resources/sync-audiences-with-facebook-custom-audience-integration.html): Even with their targeting capabilities and placements, Facebook knows their targeting doesn’t compare to the first-party data you have about your customers., (722 words, Nov 14, 2020) - [Let’s talk tech: What’s new at Cordial, November 2020 | Cordial](/content/resources/lets-talk-tech-whats-new-at-cordial-november-2020/index.html): How a client used Cordial to send more engaging web browser push notifications and updates to the subscription date history within the Cordial platform. , (1,037 words, Nov 10, 2020) - [5 key takeaways from “Is holiday shopping cancelled?” | Cordial](/content/resources/5-key-takeaways-from-is-holiday-shopping-cancelled/index.html): Five key takeaways for retail marketers on what to expect during the 2020 holiday season from a panel of retail experts during a recent Cordial webinar., (783 words, Nov 7, 2020) - [The data behind Revolve's product recommendations email | Cordial](/content/resources/the-data-behind-revolves-product-recommendations-email.html): Revolve leveled up their personalization game using 16 customer and business data points in a logic-based recommendations email campaign., (329 words, Oct 29, 2020) - [Spam complaints: Friend, foe, or both? | Cordial](/content/resources/spam-complaints-friend-foe-or-both/index.html): If you don’t generate complaints, you’re either the best sender in the history of senders, or some of your mail is not receiving good inbox placement., (978 words, Oct 29, 2020) - [The secret to successful cross-channel marketing: just start. | Cordial](/content/resources/the-secret-to-successful-cross-channel-marketing-just-start.html): How marketers can tackle the iceberg that is cross-channel marketing, and practical advice to get started today without any complicated processes., (699 words, Oct 16, 2020) - [4 Ecommerce Strategies for the Upcoming Holiday Season | Cordial](/content/resources/4-ecommerce-strategies-for-the-upcoming-and-unpredictable-holiday-shopping-season.html): It’s clear the holiday season will be unlike anything we’ve ever experienced. Read up on ecommerce strategies for the holidays and beyond., (31 words, Oct 7, 2020) - [Let’s talk tech: What’s new at Cordial, September 2020 | Cordial](/content/resources/lets-talk-tech-whats-new-at-cordial-september-2020/index.html): Enhanced SMS contact data storage and processes, making it easy for clients stay in complete compliance with SMS opt-in regulations., (685 words, Sep 17, 2020) - [Quick tips to build a cross-channel welcome campaign | Cordial](/content/resources/quick-tips-to-build-a-cross-channel-welcome-campaign.html): Cross-channel messaging quick tips you can use to create a welcome campaign that builds loyalty across all your messaging channels., (674 words, Aug 21, 2020) - [See how it works: Dynamic content and templates in Message Builder | Cordial](/content/resources/message-builder-overview-video/index.html): Message Builder is a native drag-and-drop email builder designed for marketers and technologists to activate the power of the Cordial Data Platform. (91 words, Aug 16, 2020) - [Let’s talk tech: What’s new at Cordial, August 2020 | Cordial](/content/resources/lets-talk-tech-whats-new-at-cordial-august-2020/index.html): Dashboards for multi-channel visibility and reporting, and custom Smarty utilities that simplify complex personalization coding., (662 words, Aug 13, 2020) - [The Email Marketer's Guide to Mobile App Messaging | Cordial](/content/resources/mobile-app-messaging-guide/index.html) (151 words, Aug 3, 2020) - [5 cross-channel ways to build your email subscriber list | Cordial](/content/resources/5-cross-channel-ways-to-build-your-email-subscriber-list.html): There are different methods to find new subscribers, but some are more effective than others. Here are 5 multi-channel strategies to grow your email list. , (926 words, Jul 25, 2020) - [See how it works: Cross-channel messaging and data platform | Cordial](/content/resources/platform-overview-video/index.html) (64 words, Jul 24, 2020) - [How Edible Arrangements increased YoY email revenue by 35% | Cordial](/content/resources/edible-brightwave-webinar/index.html) (97 words, Jul 23, 2020) - [Migrating mobile app messaging providers can be painful. Enter: Custom Keys. | Cordial](/content/resources/migrating-mobile-app-messaging-providers-can-be-painful-enter-custom-keys.html): Migrating mobile app messaging providers can be painful. But that's not the case when clients make the switch to Cordial’s mobile app messaging., (846 words, Jul 17, 2020) - [Build, develop, and invest in a customer-obsessed enterprise | Cordial](/content/resources/forrester-interview/index.html) (109 words, Jul 16, 2020) - [Let’s talk tech: What’s new at Cordial, July 2020 | Cordial](/content/resources/lets-talk-tech-whats-new-at-cordial-july-2020/index.html): If you’re a marketer who manages segmentation, you know firsthand how tricky it can be to “disinclude” or “skip” for particular contacts. , (851 words, Jul 9, 2020) - [How to manage your seasonal brand’s email database | Cordial](/content/resources/maintenance-matters-part-2-how-to-manage-your-seasonal-brands-email-database.html): Last week, we shared a lot of information on the value of doing a little... (990 words, Jul 7, 2020) - [Amplify your brand's customer obsession with agile marketing | Cordial](/content/resources/amplify-your-brands-customer-obsession-with-agile-marketing.html): 10 tips to understand your brand’s customer obsession. Learn about agile marketing to amplify your messaging and drive meaningful ROI., (990 words, Jul 2, 2020) - [How to clean up your email subscriber list for win-back campaigns | Cordial](/content/resources/maintenance-matters-part-1-how-to-clean-up-your-email-subscriber-list.html): Best practices and how-tos to help you get your data back into tip-top shape by segmenting out inactive recipients from your database, (1,071 words, Jul 2, 2020) - [Real-time data: The foundation of cross-channel marketing | Cordial](/content/resources/real-time-data-the-foundation-of-cross-channel-engagement.html): As marketers learn more about consumer behavior, it’s clear that buying a product isn’t a linear process. Use customer data to connect the dots., (774 words, Jun 27, 2020) - [Push Notifications: 5 Ways to Build Brand Loyalty | Cordial](/content/resources/5-ways-to-use-mobile-push-messages-to-build-brand-loyalty.html): Get tips on how to build brand loyalty using the power and flexibility of Cordial mobile app messaging to reach your customers., (825 words, Jun 17, 2020) - [Let’s talk tech: What’s new at Cordial, June 2020 | Cordial](/content/resources/lets-talk-tech-whats-new-at-cordial-june-2020/index.html): With Includes for Data Transformations, your developer has the ability to implement code in an Include, which “include”s the code in data transformations. , (1,264 words, Jun 12, 2020) - [Customer Advocacy: What B2B Can Learn From B2C | Cordial](/content/resources/what-b2b-companies-can-learn-from-their-b2c-counterparts-about-customer-advocacy.html): Learn four of the best practices that B2B companies and can adopt from B2C brands when it comes to customer advocacy. , (939 words, May 26, 2020) - [How we’re bringing the Cordial office vibe to our WFH environments | Cordial](/content/resources/how-were-bringing-the-cordial-office-vibe-to-our-wfh-environments.html): Whether this WFH order brought complete chaos to your world or was barely a blip on the radar, the change in daily culture vibes have been felt by all. , (1,551 words, May 23, 2020) - [Cordial expands integrations by adding OpenMarket for SMS | Cordial](/content/resources/cordial-expands-integrations-by-adding-openmarket-for-sms.html): If you have an existing relationship with OpenMarket, you can now run your cross-channel campaigns in Cordial without having to migrate SMS programs., (300 words, May 15, 2020) - [Empathy, authenticity, customer obsession, and ownership | Cordial](/content/resources/empathy-authenticity-customer-obsession-and-ownership.html): Cordial was invited to participate in the 2020 Forrester Wave™ evaluation of Email Marketing Service Providers, and we’ve been named a Strong Performer., (444 words, May 13, 2020) - [Why being customer obsessed is a big deal | Cordial](/content/resources/why-being-customer-obsessed-is-a-big-deal/index.html): Is your company aligned with your customers’ wants and needs? We put together some some tried-and-true tips for being customer obsessed., (743 words, May 9, 2020) - [Make Spam Traps Work For You, Not Against You | Cordial](/content/resources/making-spam-traps-work-for-you-not-against-you/index.html): Your spam trap hits could grow until you find yourself blacklisted and completely unable to reach your customers or prospects. But not with Cordial., (691 words, May 5, 2020) - [Top Mobile Channels to Augment Your Email Marketing | Cordial](/content/resources/try-these-mobile-channels-to-augment-your-email-marketing-strategy.html): To augment your email campaigns, consider using mobile channels to grow your brand's overall engagement and reach., (745 words, May 2, 2020) - [6 Top Automated Emails to Leverage First-Party Data | Cordial](/content/resources/6-customer-centric-email-automations-you-can-build-with-your-ecommerce-data.html): Build an effective automated messaging strategy with real-time data and customer-centric email automations that leverage first-party data., (1,038 words, Apr 23, 2020) - [Customer obsessed marketing in times of luxury vs. times of adversity (hint: it's the same!) | Cordial](/content/resources/customer-obsessed-marketing-in-times-of-luxury-vs-times-of-adversity-hint-its-the-same.html): With a solid customer-obsessed foundation in place, any new marketing strategies you deploy should be flexible and adaptable. Future-proof your work., (800 words, Apr 16, 2020) - [Play By the Rules: Quick Guide to SMS Marketing Compliance | Cordial](/content/resources/play-by-the-rules-a-quick-guide-to-sms-marketing-compliance.html): If you’re considering adding SMS to your marketing mix, you should also familiarize yourself with the rules that come along with it., (1,431 words, Apr 9, 2020) - [The value of multi-channel experiences in the digital age | Cordial](/content/resources/the-value-of-multi-channel-experiences-in-the-digital-age.html): The best way to put your customer first is to provide them with opportunities to interact with your brand consistently when, where, and how they want to., (842 words, Apr 2, 2020) - [5 questions to consider when you have a wealth of customer data | Cordial](/content/resources/5-questions-to-consider-when-you-have-a-wealth-of-customer-data.html): With the help of AI, data can be used to create emotionally intelligent, relevant, and personalized content that consumers love., (816 words, Mar 30, 2020) - [How to manage your COVID-19 messaging in Cordial | Cordial](/content/resources/how-to-manage-your-covid-19-messaging-in-cordial/index.html): Our team of solutions experts pulled together these must-do approaches to help you leverage Cordial for effective COVID-19 messaging., (773 words, Mar 27, 2020) - [Adjusting your ecommerce marketing strategy on the fly | Cordial](/content/resources/adjusting-your-ecommerce-marketing-strategy-on-the-fly.html): Consider these five strategies to help your brand drive revenue, despite turbulent market conditions, and create a better cross-channel experience., (977 words, Mar 26, 2020) - [Being Cordial through COVID-19 | Cordial](/content/resources/being-cordial-through-covid-19/index.html): We want to take a moment to share our plans to ensure business continuity and what it means to be cordial through COVID-19., (516 words, Mar 14, 2020) - [Cordial Featured for Email Marketing in 2020 Now Tech Report | Cordial](/content/resources/cordial-included-in-q1-2020-now-tech-report-as-an-email-marketing-vendor.html): Forrester Research showcases a new category of email marketing vendors that transcend the traditional ESP by leveraging real-time data., (756 words, Feb 28, 2020) - [Link tracking 101: why retailers need attribution and where to begin | Cordial](/content/resources/link-tracking-101-why-retailers-need-attribution-and-where-to-begin.html): Link tracking is not a new concept, but it has proven itself as one of the best methods of determining the effectiveness of a marketing campaign, (599 words, Feb 22, 2020) - [The nuts and bolts of SMS marketing | Cordial](/content/resources/the-nuts-and-bolts-of-sms-marketing/index.html): Learn about the different types of sms marketing, from the importance of a dedicated shortcode over a shared shortcode, to compliance and campaign strategy., (1,264 words, Jan 24, 2020) - [Product Update: Customer Keys | Cordial](/content/resources/a-customer-key-by-any-other-name/index.html): Understanding the widest range of your customers’ signals is key to continuously taking advantage of changing customer behavior. , (478 words, Jan 16, 2020) - [New Year's resolutions to help build a competitive advantage in 2020 | Cordial](/content/resources/new-years-resolutions-to-help-build-a-competitive-advantage-in-2020.html): Technology is lowering the barrier to entry which means more companies, more products, and more content for the consumer., (1,021 words, Jan 14, 2020) - [5 tips to jumpstart your SMS marketing | Cordial](/content/resources/5-tips-to-jumpstart-your-sms-marketing/index.html): SMS marketing has become a new way for marketers to communicate and engage with customers. Jumpstart your SMS marketing program with these five tips., (1,074 words, Jan 10, 2020) - [Looking back at our first year of Cordial Cares | Cordial](/content/resources/looking-back-at-our-first-year-of-cordial-cares/index.html): Our team is always looking for opportunities to give back alongside our clients while learning about charitable organizations in the San Diego area., (791 words, Jan 7, 2020) - [8 Ways Email Marketers Can Rise Above the Rest | Cordial](/content/resources/back-to-basics-8-ways-email-marketers-can-rise-above-the-rest-in-2020.html): Learn the top fundamentals to make the most effective email marketing campaigns, including important stats you need to know., (910 words, Dec 28, 2019) - [Celebrating Cyber Week successes | Cordial](/content/resources/celebrating-cyber-week-successes/index.html): By leveraging browse behavior and past purchases, our clients are making personal connections with their customers, increasing engagement and revenue., (658 words, Dec 19, 2019) - [5 ways to make personalization work for your business | Cordial](/content/resources/5-ways-to-make-personalization-work-for-your-business.html): At Cordial, we have seen time and time again that personal messages yield big results. Here are ways to implement personalization in order to return positive outcomes for your business., (1,037 words, Dec 12, 2019) - [Email Welcome Series: 12 Best Practices | Cordial](/content/resources/level-up-your-welcome-series-with-these-12-best-practices.html): Read our ultimate list of best practices for email welcome series so you can hook your customers from the very start., (1,154 words, Dec 3, 2019) - [In the spirit of giving thanks: Cordial clients who lead by example | Cordial](/content/resources/in-the-spirit-of-giving-thanks-cordial-clients-who-lead-by-example.html): To us, #BeCordial is more than a hashtag or a slogan, it’s a way of... (763 words, Nov 29, 2019) - [So long, RFPs! Make better purchasing decisions with a proof of concept   | Cordial](/content/resources/so-long-rfps-make-better-purchasing-decisions-with-a-proof-of-concept.html): A detailed look at the five ways the POC wins against the RFP. You'll walk away convinced you never had to issue another RFP again., (1,165 words, Nov 26, 2019) - [CCPA: What you need to know | Cordial](/content/resources/ccpa-what-you-need-to-know/index.html): The CCPA establishes new consumer privacy rights. Here is what you need to know and some key recommendations for CCPA readiness and compliance., (744 words, Nov 23, 2019) - [6 ways to make the most of peak holiday season web traffic | Cordial](/content/resources/6-ways-to-make-the-most-of-peak-holiday-season-web-traffic.html): If you’re a retail or e-commerce brand, now’s the time to double-check your acquisition, conversion and retention strategies to make the most of holiday., (1,419 words, Nov 15, 2019) - [Using push notifications to push brand loyalty and customer engagement | Cordial](/content/resources/using-push-messages-to-push-brand-loyalty-and-customer-engagement.html): Push notifications are the best way to increase customer engagment within your mobile app and build brand loyalty from your app users., (677 words, Nov 8, 2019) - [Spreading cheer across digital and in-store experiences | Cordial](/content/resources/spreading-cheer-across-digital-and-in-store-experiences.html): With 17 days until Black Friday, 47 days until Hanukkah, and 50 days until Christmas,... (1,193 words, Nov 5, 2019) - [Product Update: Use message engagement filters to better identify your customer cohorts | Cordial](/content/resources/product-update-use-message-engagement-filters-to-better-identify-your-customer-cohorts.html): Since we are determined to make your job easier every day, we developed message engagement filters that allow you to view KPIs for four tiers of users, (672 words, Nov 2, 2019) - [The tricks behind JibJab’s personalized Halloween campaign | Cordial](/content/resources/the-tricks-behind-jibjabs-personalized-halloween-campaign.html): Ask us what Cordial does, and we’d say that we empower marketers to deliver messages... (695 words, Oct 25, 2019) - [5 deliverability tips to keep top of mind this holiday season | Cordial](/content/resources/5-deliverability-tips-to-keep-top-of-mind-this-holiday-season.html): Help manage your deliverabiity performance, and ensure you get the most out of your holiday sends to keep customers satisfied and revenue high!, (696 words, Oct 24, 2019) - [Link configuration in Sculpt: No coding required | Cordial](/content/resources/link-configuration-in-sculpt-no-coding-required/index.html): We designed a feature that allows you, the marketer, to intuitively create fresh email content without knowing code wizardry at all. , (630 words, Oct 24, 2019) - [Retargeting with follow-up messages to increase conversions | Cordial](/content/resources/retargeting-with-follow-up-messages-to-increase-conversions.html): When customers don’t engage with your messages, try reengaging them with a remarketing campaign instead of waiting for the next scheduled send., (546 words, Oct 19, 2019) - [What Top Retailers at Glossy Forum Think About Customer Data | Cordial](/content/resources/how-top-retailers-are-thinking-about-channels-data-and-community.html): Get insights on marketing tactics the hottest fashion and beauty retailers are using to fuel meaningful customer experiences that drive ROI., (957 words, Oct 15, 2019) - [Rich text editing in Sculpt: An easier way to build on-brand messages | Cordial](/content/resources/rich-text-editing-in-sculpt-an-easier-way-to-build-on-brand-messages.html): How the new rich text input field provides a customizable text editing interface, making it easy for anyone to create richly formatted content., (425 words, Oct 9, 2019) - [Leveraging mParticle audiences to create 1:1 experiences in Cordial | Cordial](/content/resources/leveraging-mparticle-audiences-to-create-11-experiences-in-cordial.html): Our integration with mParticle provides access to a single view of the customer to create audiences based on specific customer attributes., (404 words, Oct 1, 2019) - [Product Update: Target custom audiences on Facebook and Google using Cordial | Cordial](/content/resources/product-update-target-custom-audiences-on-facebook-and-google-using-cordial.html): Cordial now makes it easier to create and target custom audiences on Google Ads and Facebook Ads using all of your customer data., (635 words, Sep 27, 2019) - [3 Ways to Activate Customer Data for Shopping Experiences | Cordial](/content/resources/3-ways-to-activate-customer-data-for-a-differentiated-shopping-experience.html): We put together three ways brands can activate customer data to create memorable, personalized shopping interactions and build customer loyalty., (557 words, Sep 19, 2019) - [How to Re-engage Customers After Cart Abandonment | Cordial](/content/resources/browse-cart-checkout-abandonment/index.html): Learn how you can better re-engage online customers who have abandoned the browsing, shopping cart, or checkout experience on your website., (1,729 words, Sep 8, 2019) - [The key to success for today’s retail innovators: customer obsession | Cordial](/content/resources/the-big-secret-of-todays-retail-innovators-customer-obsession.html): Why innovators are experimenting with new business models to surpass customers’ expectations, such as curbside pickup, pop-up stores and live events., (303 words, Aug 23, 2019) - [See how it works: Cross-channel orchestrations in Podium | Cordial](/content/resources/podium-overview-video/index.html) (90 words, Aug 9, 2019) - [See how it works: SMS channel | Cordial](/content/resources/sms-overview-video/index.html) (68 words, Aug 8, 2019) - [Personalization: The disruptive retailer’s secret weapon | Cordial](/content/resources/personalization-the-disruptive-retailers-secret-weapon-for-2019.html): Retailers say they plan to consolidate eleven separate marketing technology platforms to six, and five separate cross-channel messaging platforms to three., (291 words, Jul 26, 2019) - [The power of personalization for today’s consumers | Cordial](/content/resources/the-power-of-personalization-for-todays-consumers/index.html): In a recent poll we conducted with 500 U.S. retailers, 48% of marketers admitted that the extent of their email personalization was minimal., (179 words, Jul 26, 2019) - [3 mega-trends in retail spending for 2019 | Cordial](/content/resources/3-mega-trends-in-retail-spending-for-2019/index.html): The results from polling over 500 retailers on key trends in 2019. With proven ROI, you'll never guess what channel is still at the top of the list!, (315 words, Jul 25, 2019) - [Thinking Outside the Inbox | Cordial](/content/resources/email-marketing-ebook/index.html) (154 words, Jul 15, 2019) - [Product Update: Podium Insights, Podium Experiments, and SMS | Cordial](/content/resources/platform-update-june-2019/index.html): These product features help you connect with your customers by giving you the tools to create individualized experiences across even more native channels., (655 words, Jun 17, 2019) - [How to Craft Holiday Email Campaigns: 6 Tips to Stand Out | Cordial](/content/resources/how-to-craft-holiday-campaigns-that-will-stand-out-in-a-crowded-inbox.html): Developing an effective holiday marketing campaign doesn’t have to be rocket science, but it does require time and creativity., (75 words, Nov 5, 2018) - [Crafting abandoned cart emails that convert (+ examples & tips) | Cordial](/content/resources/abandoned-cart-emails/index.html): We put together a compilation of abandon cart email examples and detail what makes them great. Read more for tips to improve your abandon cart emails., (1,656 words, Oct 29, 2018) - [Campaign management during the holiday season | Cordial](/content/resources/campaign-management-during-the-holiday-season/index.html): The holiday season is make-or-break for every retailer. The difference is that some email programs are ready and some are still playing catch up., (1,437 words, Oct 25, 2018) - [Finding a deeper meaning this holiday season | Cordial](/content/resources/finding-a-deeper-meaning-this-holiday-season/index.html): The holidays present an opportunity to look back on the prior year and see if any experiences are worth bringing into the new year as guiding lessons., (866 words, Oct 22, 2018) - [The publisher’s guide to intelligent creative in emails | Cordial](/content/resources/the-publishers-guide-to-intelligent-creative-in-emails.html): Email marketing for publishers is different than for retailers. For publishers, relevance is everything and intelligent creative is here to help., (714 words, Oct 10, 2018) - [Browse Abandonment Email Examples: Do's and Don'ts | Cordial](/content/resources/browse-abandonment-email-examples-what-makes-them-great.html): With a few browse abandonment email examples, learn the do's, don'ts, and why they are so successful at getting customers to make a purchase., (1,131 words, Oct 2, 2018) - [Back in Stock Emails: Examples to Win Strong Purchase Intent | Cordial](/content/resources/back-in-stock-emails-creative-ways-to-take-advantage-of-strong-purchase-intent.html): We put together a list of back in stock email examples from top retailers. See what works and the best ways to announce a product is back in stock., (1,470 words, Sep 27, 2018) - [Augmented Reality: 4 Examples in Retail | Cordial](/content/resources/augmented-reality-in-retail-4-applications-that-are-actually-becoming-a-reality.html): See augmented reality examples that top retail brands are incorporating into the customer experience, from Shopify sites to mobile apps., (1,093 words, Sep 20, 2018) - [How to compete with Amazon: Your advantages against the trillion dollar giant | Cordial](/content/resources/how-to-compete-with-amazon/index.html): By becoming more like them in some ways, and completely opposite to them in others, your brand can thrive in the age of Amazon., (1,532 words, Sep 18, 2018) - [RFP vs POC: Why Proof of Concept Beats Request for Proposal | Cordial](/content/resources/rfp-vs-poc-why-the-proof-of-concept-is-replacing-the-request-for-proposal.html): A proof of concept (POC) is a demonstration of an idea or service to show feasibility. Learn why a POC is replacing the request for proposal., (1,005 words, Aug 31, 2018) - [How to Choose an Enterprise ESP: 15 Top Criteria | Cordial](/content/resources/how-to-choose-enterprise-email-service-provider-esp.html): Looking for a new enterprise email service provider? Vetting a new ESP is complex, but our extensive set of criteria will help make it easy., (2,995 words, Aug 31, 2018) - [10 Essential Email Metrics & KPIs to Track (and Improve) | Cordial](/content/resources/10-essential-email-metrics-kpis/index.html): Get tips on the essential email metrics and KPIs to improve for your business in deliverability, engagement, audience, and conversions., (1,951 words, Aug 29, 2018) - [Unified commerce vs omnichannel: The definitive guide | Cordial](/content/resources/unified-commerce-vs-omnichannel-the-definitive-guide.html): Wondering the difference between unified commerce vs omnichannel? Find out in our guide and learn how to turn unified commerce theory into reality., (1,850 words, Aug 20, 2018) - [Analyzing welcome emails from Total Retail's Top 100 Omnichannel Retailers | Cordial](/content/resources/analyzing-the-welcome-emails-of-total-retails-top-100-omnichannel-retailers.html): A mini-report on the welcome emails from the Top 100 Omnichannel Retailers as reported in 2018, including brand examples from your favorite retailers., (726 words, Aug 16, 2018) - [4 steps to becoming an email all-star | Cordial](/content/resources/four-steps-to-becoming-an-email-all-star/index.html): Like any other hard-to-achieve goal in life, there is no fast and easy way to get there, but these four measures can help any email marketer improve., (1,334 words, Aug 14, 2018) - [Deliverability success with Cordial: Building a strong reputation from the start | Cordial](/content/resources/deliverability-success-with-cordial-building-a-strong-reputation-from-the-start.html): Migrations can be a path to a new and positive partnership with the right team and strategy working hand in hand to set you up for success., (1,794 words, Aug 10, 2018) - [How Katey Charles Communications Boosted Revenue 1,200% | Cordial](/content/resources/case-study-how-katey-charles-communications-achieved-a-1200-increase-in-revenue-for-a-welcome-email.html): Learn how with a technology swap and changes to welcome email content, we achieved an outrageous increase in revenue per email delivered., (703 words, Aug 9, 2018) - [What we learned analyzing the website email acquisition strategies of Total Retail's Top 100 Omnichannel Retailers | Cordial](/content/resources/what-we-learned-analyzing-the-website-email-acquisition-strategies-of-total-retails-top-100-omnichannel-retailers.html): Our analysis was conducted by identifying the acquisition tactic employed on the homepage of that website. We've captured some of our favorite examples., (1,582 words, Jul 30, 2018) - [Why customer centricity is the next big thing and what to do about it Customer Centricity: | Cordial](/content/resources/why-customer-centricity-is-the-next-big-thing-and-what-to-do-about-it.html): Customer centricity means putting the customer first. Let’s get more granular as we zoom in on how customer centricity can amplify your marketing efforts., (749 words, Jul 25, 2018) - [Your email creation process could use a makeover: Streamline, personalize, & optimize with Sculpt | Cordial](/content/resources/your-email-creation-process-could-use-a-makeover-streamline-personalize-optimize-with-sculpt.html): To truly personalize at scale requires a massive amount of customer data and the infrastructure to process and act on that data in real-time., (750 words, Jul 20, 2018) - [How to Improve Email Campaigns: Be Customer-Centric | Cordial](/content/resources/how-to-improve-your-email-campaigns-using-a-customer-centric-marketing-approach.html): How do you take that crucial first step towards actually running a personalized email marketing experiment? Our partner Amperity dives in., (1,060 words, Jul 20, 2018) - [The story behind Cordial's new drag-and-drop email builder | Cordial](/content/resources/why-we-built-our-own-editor/index.html): Sculpt is a customizable drag-and-drop message creation tool that allows marketers to build branded, personalized messages with unlimited flexibility., Use Loom to record quick videos of your screen and cam. Explain anything clearly and easily – and skip the meeting. An essential tool for hybrid workplaces., Use Loom to record quick videos of your screen and cam. Explain anything clearly and easily – and skip the meeting. An essential tool for hybrid workplaces., (1,223 words, Jul 16, 2018) - [How to Build Your Email List: 8 Proven Tactics | Cordial](/content/resources/how-to-build-your-email-list-8-sustainable-acquisition-strategies-for-e-commerce-retailers.html): From popups to ads, learn how to build your email list with the best marketing tactics proven to gain subscribers and foster customer loyalty., (4,006 words, Jul 9, 2018) - [Cordial named one of San Diego's 2018 Best Places To Work | Cordial](/content/resources/cordial-named-one-of-san-diegos-2018-best-places-to-work.html): We’re breaking out the bubbly to celebrate because we couldn’t be more proud to announce that we’ve been named one of San Diego’s 2018 Best Places to Work!, (504 words, Jul 4, 2018) - [Onward and Upward: Cordial CEO on Series B Funding | Cordial](/content/resources/note-from-jeremy-swift/index.html): Cordial announces a Series B investment into the business. The new round is being led by PeakSpan Capital and joined by Upfront Ventures and High Alpha., (931 words, Jun 27, 2018) - [Segmentation vs. Personalization: How the Strategies Differ | Cordial](/content/resources/segmentation-vs-personalization-the-difference-in-email-marketing-and-why-it-matters.html): Learn the difference between segmentation vs. personalization and why you need strategies for both in email marketing and messaging., (2,212 words, Jun 21, 2018) - [3 Top Ways to Prevent Marketing Emails Going to SPAM | Cordial](/content/resources/just-reported-your-email-as-spam-deleted-your-email-blast-and-dont-feel-bad.html): Worried about SPAM? Follow our email marketing best practices to help your email campaigns reach the inbox and avoid being marked as SPAM., (4,352 words, Jun 14, 2018) - [Highlights from our first client mixer | Cordial](/content/resources/highlights-from-our-first-client-mixer/index.html): Clients joined us in San Diego for our first ever Client Mixer. 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