Industry Dive

Contributor

Business journalism for industry leaders. With more than 25 publications, Industry Dive covers the business world's most competitive industries.

App installs continue to grow despite digital slowdown, report finds

• Mobile Marketing

Ethical AI use, product placement become bigger CMO priorities, Gartner says

• Marketing Strategy

Hotel brands boost revenue after harnessing first-party data, report finds

• Data
• Marketing Strategy

How Walmart is pursuing omnichannel profitability

• Marketing Strategy
• Retail Marketing

How retailers are connecting the metaverse to the real world and revenue

• Marketing Strategy
• Retail Marketing

Gen Z didn’t kill brand loyalty, but it looks different

• Marketing Strategy
• Retail Marketing

Can resale save brick-and-mortar retail?

• Consumer Behavior
• Retail Marketing

Self-checkout now comprises nearly 40% of grocery checkout options, study says

• Consumer Behavior
• Retail Marketing

How brands can leverage Apple’s Live Activities feature

• Mobile Marketing

4 in-store technology trends that defined 2022

• Marketing Strategy
• Retail Marketing

As nearly half of US marketers cut spending, how is the rest of the world faring?

• Marketing Strategy

Skip the line: Advanced checkout tech is surging among convenience stores

• Retail Marketing

How marketers can connect with Gen Z in emerging virtual worlds

• Consumer Behavior
• Marketing Strategy

Over 70% of shoppers consider holiday financing as inflation bites

• Consumer Behavior
• Retail Marketing

Nearly half of Gen Z, Millennials to rely on “buy now, pay later” this holiday season

• Consumer Behavior
• Marketing Strategy
• Retail Marketing