Marketing Strategy Articles & Resources | Cordial

Marketing Strategy

Designing the AI-Native Marketing Organization

The AI Ready Brand Guide

Partnerships as a Growth Engine at VIP Connect

What Leaders Can Learn from an Olympic Medalist

Cordial Connect NYC hot takes: The truth about AI shopping

The hidden signals holiday data can’t see: Why emotional intent is the next frontier

Why your holiday marketing is missing the mark (and costing you sales)

How AI remembers: Turning customer behavior into intent

From attention to intention: Why listening is the real superpower this holiday season

Find the rhythm: Turning data into decisions that drive revenue

The Intent Divide

Top 5 themes making retail headlines for holiday 2025

Smarter, not louder: The secret to post-purchase retention

Strike a chord: Why discount-driven “loyalty” is a trap and what to do instead

Brands Battle for Attention as AI Redefines the Funnel

Exploring RCS: The Newest Frontier in Mobile Messaging

Mind reading for retailers: Rack Room Shoes’ secret to capturing attention

Right on time: Capturing conversions in the moments that matter

6 truths from CommerceNext Growth Show that are defining retail’s future

Don’t miss a beat: Building customer journeys that adapt and respond

Prompt bias in AI marketing: A data-driven approach to smarter campaigns